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Software buying behavior has changed, and today we’ll share how you can leverage these changes to win in the age of AI. Sydney Sloan, CMO at G2 and SaaStr fan favorite, shares insights from G2’s annual buyer behavior report to help prep you for the 2025 buying cycles. The three key areas to pay attention to: The promise of AI is dictating purchasing behavior.
As a founder or executive of a small B2B SaaS company, you’re no stranger to the pressure to grow—and grow fast. Whether you’re chasing your next funding round or racing to show investors a return on their confidence, speed often feels like the only option.
By BluLogix Team Navigating Complex Pricing Models in the Subscription Economy Introduction In the subscription economy, Managed Service Providers (MSPs) must adapt to increasingly complex pricing models to meet the evolving needs of their customers. Gone are the days of simple, one-size-fits-all pricing. Instead, MSPs are adopting subscription, consumption-based, and hybrid pricing models, each with its own unique challenges and opportunities.
In the bustling tech campuses of 2024, the age of passive AI – systems that merely respond to our queries – is giving way to something far more profound: the era of AI agents. As we look to 2025, we’re about to discover what happens when algorithms learn to act. At the heart of these emerging agents lies a trinity of learning approaches : supervised learning : like reading a book to a child, humans provide clear guidance to AI labeling cat & dog, sheep & cow. unsupervised learning
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
User experience (UX) designers create digital spaces that deliver content in a visually appealing and functional way to help visitors accomplish a. The post What A UX Designer Does And Why They Get Paid Well appeared first on The Daily Egg.
Setting up a web shop for players to buy subscriptions or in-game items outside of mobile app marketplaces is a great way to create additional revenue streams for your game while saving on steep marketplace fees. But in many instances, just setting up the web shop is only part of the process — you’ll need to set up some sort of payments solution, too.
Setting up a web shop for players to buy subscriptions or in-game items outside of mobile app marketplaces is a great way to create additional revenue streams for your game while saving on steep marketplace fees. But in many instances, just setting up the web shop is only part of the process — you’ll need to set up some sort of payments solution, too.
Since many of you are in the midst of presenting your annual marketing budgets to your CEO, CFO, and board, I thought I’d write a quick post to remind people what board members actually care about when it comes to the marketing budget. I understand that, in the throes of budgeting, CMOs can get dragged down into a lot of detail. Diving to a deep level of detail is important, because that’s usually the difference between a real plan and a basic budget.
In recent years, market adoption of credit card surcharging—a practice by which merchants pass on the transaction fee for accepting a credit card to the cardholder—has increased dramatically. This trend is poised to continue, with a survey from the consultancy CMSPI finding that cost reduction is the top payments priority for 60% of businesses. In parallel with growing market adoption of surcharging, more states have considered and enacted surcharging legislation, often with the stated goal of s
Mark Kosoglow is the Co-Founder and CEO of Operator.ai, a company incubated by GTMfund. Mark was employee #1 at Outreach and former SVP of Global Sales, where he helped grow the company from zero to over $200 million in revenue. He is joined in this special edition podcast episode by Max Altschuler, Founder and General Partner of GTMfund. Discussed in this Episode: The fallacy of “what got you here won’t get you there” in revenue leadership.
Kanban boards are perfect for managing the sales funnel, but only work if your sales pipeline management and stages are clear and everyone understands them. Great news: ChartMogul now lets you manage your sales opportunities with a Kanban board! Sales opportunities move through stages, just like projects. With multiple deals happening at once, it’s crucial to stay organized and know the current state of your sales pipeline.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Here’s an uncomfortable truth about SaaS companies: the majority of first-time VPs of Sales don’t make it past 12 months. As someone who has both succeeded and failed at making this critical hire, I can tell you that when it works, it’s transformative. When it doesn’t, it’s potentially catastrophic. A failed VP of Sales hire doesn’t just cost you immediate revenue—it creates a devastating ripple effect: You lose the second-order revenue (up to 6x the initial l
Direct response copywriting is a marketing technique where you speak directly to your customers, encouraging them to take action now instead of. The post Direct Response Copywriting: Classic Examples + Tips appeared first on The Daily Egg.
The holidays are about to zoom past us. The best way to show appreciation to any of your staff is with a nice gift. But what do you give an IT pro? We know you need a realistic gift you could actually give your IT staff. Don’t worry. We got you. And does your IT pro really want another gadget ? So, don’t look at this as just the IT Professional Holiday Gift Buying guide.
If you’re running a SaaS business that handles the personal data of California residents and are not actively addressing CCPA compliance, you’re missing a seriously big piece of the puzzle. I hate to break the bad news but the California Consumer Privacy Act ( CCPA ) isn’t going anywhere – it’s only getting stricter. If the thought of navigating compliance feels like an endless maze of legal jargon, you’re in luck.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
So it’s interesting how folks craft headlines from data. Carta release its latest funding data the other data for 2024 Year-To-Date here : What you can see is that large, hot AI later stage deals overall are indeed driving venture capital deployments up ~ +17% the year. But that’s for late-stage capital. Most of it AI driven. For early stage VC, it’s actually down -9% in 2024 over 2023.
Google is a massive presence on the modern web. They’ve held 90%+ of the global search market share for 15 years. Even the rise of AI tools has been unable to budget that number (so far). They get <9% of all web visits, but send more than 60% of all referring traffic to other sites.
When it comes to your SaaS tech stack, there’s a lot to keep track of. From keeping all of your contracts organized to ensuring all of your data is secure, it’s nearly impossible to do it all in a spreadsheet. To stay informed regarding all of your SaaS applications, it’s in your best interest to give yourself some peace of mind that your organization is utilizing a SaaS management platform to do the heavy lifting for you.
Far too many customer success organizations know they need to start implementing digital customer success, but just dont know where or how to start. And thats understandable. Its a new endeavor, and there arent currently many resources that explain how to begin implementing effective digital CS programs. However, the outcomes of having these programs in place are exciting, which is why many organizations want to start diving into digital CS.
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. At this year’s SaaStr Annual AI Summit, Akshay Sharma, Head of Pricing and Monetization at Miro , chats with a panel of experts, including Janie Lee, Head of Product at Loom , Alison Harmon, Head of Growth at OpenAI , and Carsten Holm, VP of Pricing and Monetization at Splunk, about their nuanc
By BluLogix Team Planning for Growth: Using Revenue Insights Planning for Growth: Using Revenue Insights For businesses seeking to expand or enter new markets, strategic planning is critical to achieving successful outcomes. Growth initiatives require not only a vision but also precise financial insights that inform decisions and reduce risk. Revenue projection and prediction play a key role in providing businesses with the financial visibility needed to make strategic growth decisions with conf
When it comes to keeping your business secure and meeting regulatory requirements, two big concepts often pop up: penetration testing and compliance audits. Both are essential, but they’re not the same thing. You can think of them as different tools in your information security toolkit – each with its own purpose, focus, and results. Let’s dive into what sets these key terms apart, why your business needs both, and how to understand the world of pen testing and compliance audit requirement
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Dear SaaStr: What Were Your Top Financial Mistakes as an Entrepreneur? I’ll share a few of mine: First, the big, meta financial mistakes: In the first start-up where I was a VP, we as a team voted to sell our company to a company about to IPO for $1 Billion — instead of to Amazon for about $250m. The thing is, the company we sold to went bankrupt and I made nothing.
The new Moz Local has launched! With new features, an updated interface, and even more data, you can now manage more than just your location data with this all-in-one local SEO solution.
By BluLogix Team The Rise of the Subscription Economy for IT Service Providers Introduction The subscription economy is reshaping how businesses across all industries operate , and IT Service Providers (ITSPs) are no exception. With the advent of subscription-based services, ITSPs and Managed Service Providers (MSPs) are moving away from traditional, one-time transactional models towards more flexible and scalable subscription models.
Scytale adds the DORA framework to its list of leading security and privacy compliance frameworks, enabling businesses to ensure effective and all-inclusive management of digital risks in financial markets within the EU. New York, NY, 02 December, 2024 With January just around the corner, Scytale takes the leap and adds the Digital Operational Resilience Act ( DORA ) – yet another key European regulatory framework – to its compliance automation platform, building on its fast-growing
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Does SaaStr still matter? I do think so, but it’s been 12 years of blogging and 10+ year of events and more. So you gotta ask yourself that question as the year winds down. It’s a tough question I think all of us should ask going into a New Year. Do you still matter? Does your app still matter? Is it still solving a problem, or problems, the market is truly demanding solutions to?
Overwhelmed by debugging, tight deadlines, and clunky tools? Discover 24 AI tools to streamline workflows, save time, and boost your productivity in 2025.
The ideal customer moves through the conversion funnel with little frictionthey view your website, click on your CTAs, and dive head-first into your desired action. Done! Unfortunately, real-world customers aren’t like that. Sure, some may convert into repeat customers without much pushing, but most will need convincing that you are the #1 solution to their problem.
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