52% of You Are Buying More Software Next Year. The Latest Data on How AI Impacts the SaaS Buyer Landscape with G2’s CMO
SaaStr
DECEMBER 5, 2024
Software buying behavior has changed, and today we’ll share how you can leverage these changes to win in the age of AI. Sydney Sloan, CMO at G2 and SaaStr fan favorite, shares insights from G2’s annual buyer behavior report to help prep you for the 2025 buying cycles. The three key areas to pay attention to: The promise of AI is dictating purchasing behavior.
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