Sales Processes Research 2020 – Something Old, Something New
Sales Hacker
DECEMBER 7, 2020
Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Higher value B2B sales still need a competent salesperson to close the deal. But how have the processes and techniques of salespeople changed in the modern world?
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