Intercom, Inc.
OCTOBER 22, 2018
Brand new users aren’t committed to your product when they first sign up. They’re just trying it out. A great first use experience has to prove to these new and uncertain customers that your product will actually make their lives better. It’s not surprising that onboarding flows focused on demonstrating all the features of a product become leaky buckets as new customers quickly lose interest.
Sales Hacker
OCTOBER 23, 2018
“It’s Like Deja Vu All Over Again”. Another quarter sales target just barely made. It was a close call. As you go over the numbers with your team you realize that trying to close a sale with XYZ Industries cost you a ton of time, almost made you missed your quota and almost cost you your job (maybe – you never know, but you suspect it). It’s not that you haven’t been down this path before.
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InsightSquared
OCTOBER 22, 2018
One of the key elements of any successful relationship is communication — and that happens to be a huge factor in successful sales and marketing interactions, too. Though you’d think that the benefits of cross-team collaboration would be obvious, sales reps and marketers can easily fall out of alignment, leading to clashes that undermine collaboration and impact both teams’ success.
The SaaS CFO
OCTOBER 25, 2018
I have spent years forecasting software and SaaS company financials. One area of the P&L that receives extra scrutiny from leadership and investors is the sales and marketing area. It’s easy to get lost in a sea of SaaS metrics, but in this post, I’ll focus on a couple easy and popular (meaning important) SaaS […]. The post Simple Sales Efficiency Metrics for SaaS Leaders appeared first on The SaaS CFO.
Advertiser: ZoomInfo
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Intercom, Inc.
OCTOBER 24, 2018
How do you scale a support organization without breaking the budget or killing the quality of the customer experience? It’s an age old question for anyone leading a customer support organization, the sort of challenge that requires continuous innovation as a company and its customer base expands. With more than 30,000 customers and 100 people on the Customer Support team, we’ve come a long way from the team of just nine when we first shared a blog post on using Intercom to support our customers.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Teamgate
OCTOBER 23, 2018
Whether you’re graduating from staples to paper clips, double espressos to decaf, or sales spreadsheets to CRM software, the mere act of changing can be more disruptive to your personal wellbeing than those around you will ever realize. Some people don’t just dislike change, they absolutely fear change. Fear as an emotion is not abnormal, and it’s most certainly not a sign of weakness.
Chart Mogul
OCTOBER 25, 2018
Welcome to this week's instalment of SaaS Metrics Refresher. This week: the most controversial metric in SaaS, LTV promises so much. But can it be truly useful? Imagine being able to know the total revenue you’ll receive from a single customer on average — that’s the promise of customer lifetime value (LTV). It’s a valuable metric for assessing the health of a subscription business and making informed decisions about customer acquisition.
Intercom, Inc.
OCTOBER 26, 2018
Customer success means wildly different things to different companies in the SaaS industry. Many organizations create customer success teams but there’s no clear definition as to how these teams develop long-term value for both the customer and the business. At some companies, customer success managers create resources for thousands of self-serve customers, while at others they work with a select few.
Sales Hacker
OCTOBER 26, 2018
The post How to Assess Sales Readiness: If You’re Not Assessing, You’re Guessing appeared first on Sales Hacker.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
CustomerSuccessBox
OCTOBER 23, 2018
Renewal rates are the lifeline of any SaaS company. The growth of any SaaS business not only depends on new customers but also the renewal rate. High renewal rates provide a stable revenue source every month which helps you to focus on upsells, advocacy, and acquiring new customers. It will be a waste of resources if new customers keep coming in but there is high churn.
FastSpring
OCTOBER 23, 2018
We live in a world dominated by technology-powered products. Behind all of our favorite apps, software,—even everyday items like our headphones, there’s a hard-working product team driving innovation and developing the products we love. Every business approaches product development a little differently. I know I’ve experienced a variety of strategies and techniques during my time at companies like Procore Technologies and PayJunction.
Intercom, Inc.
OCTOBER 22, 2018
Answer Bot is a big part of our vision for the future – a world where Messengers, Bots and Apps provide radical efficiencies for your business. At its core, it is designed to save time – especially for support teams. Cleo, one of our early adopter customers, found that Answer Bot resolved one in five of all of their inbound conversations. Imagine what your team could be doing with all of that extra time… but before you get too distracted, let’s dive into how Answer Bot saves time for your suppor
Sales Hacker
OCTOBER 25, 2018
The post The “Unfair Advantage” of Top-Notch Sales Teams (And How to Get on Their Level) appeared first on Sales Hacker.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Zuora
OCTOBER 24, 2018
Backed by data from the Subscription Economy Index, Zuora CEO Tien Tzuo and Zuora Chief Data Scientist Carl Gold make 4 predictions for how businesses can sustain growth in the Subscription Economy, from catering to the divinely discontent customer to employing usage-based pricing. The post 4 Predictions for the Future of the Subscription Economy appeared first on Zuora.
ChurnZero
OCTOBER 26, 2018
Strategies for an Effective Partnership between Customer Success and Sales. The handoff of a new customer between Sales and Customer Success is a critical moment in the customer lifecycle. But for many organizations, this transfer of customer knowledge is a disorganized mess, lacking clear requirements and fraught with tension or even downright distrust between the two teams involved.
Upscope
OCTOBER 26, 2018
What user onboarding is proven to work? There's a lot of advice so we'll take a look at specific practical examples of things companies did to improve their user onboarding including emails, UX and remembering that it's still sales. What onboarding emails have worked for companies? This roundup of 27 companies includes their full set of onboarding emails and key advice.
Sales Hacker
OCTOBER 22, 2018
This week on the Sales Hacker podcast, we chat with Matt Millen , SVP of Revenue at Outreach.io. Matt is a longtime sales executive having worked at large companies like T-Mobile and even sold at Tony Robbins. Matt walks us through his playbook for building high-performing sales teams and how to build the right kind of culture and sales mentality. .
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CloseSaaS
OCTOBER 24, 2018
Here's the recording of today's webinar about how to perfect your sales emails (and close more deals), with Mixmax's Don Erwin, Intercom's Dustin Crawford, Predictable Revenue's Collin Stewart and Steli.
TriTuns
OCTOBER 24, 2018
I have had a lot of discussions lately with numerous customer success (CS) professionals and recognized thought leaders about the challenges in setting up a thriving CS team in an organization that has never had CS before. We looked at numerous examples where SaaS vendors invested in hiring a CS leader to build a CS practice in the workplace, and then later ended up cutting their CS program.
SaaSOptics
OCTOBER 25, 2018
We work with growing B2B SaaS businesses, and the truth is we’re one, too. That means, just like you, we sometimes need to take a fresh look at our online web presence from our users' perspective. In the past few months, we realized we needed to make several changes: Improve user experiences, update how we talk about SaaSOptics and move to a mobile-first approach due to recent Google algorithm prioritization.
Sales Hacker
OCTOBER 23, 2018
The post How to Use Chatbots to Create Sustainable Revenue appeared first on Sales Hacker.
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Backlinkfy
OCTOBER 26, 2018
Follow the #SEO hashtag on Twitter for long enough and you’ll soon see someone decrying the end of SEO. It usually follows the same thread. “SEO isn’t what it used to be.” “You can’t fool Google anymore.” The key thing to note here is the idea that Google can’t be fooled. If your SEO strategy is based on trying to get something past Google, you’re doing it wrong.
Adhere Creative
OCTOBER 26, 2018
F or all the millions of articles, eBooks, videos, and podcasts explaining marketing best practices, we have to face facts—success comes down to experimentation and continuous improvement.
Zuora
OCTOBER 25, 2018
Every week, we bring you the top stories and analyses from the global Subscription Economy. The post Subscription Economy News – Week of 10/22/18 appeared first on Zuora.
Navint
OCTOBER 25, 2018
Pete Getchell has over 20-years’ experience leading clients from vision definition, to planning, to delivery of improved operations through process excellence. He is currently working with some of the world’s fastest growing brands, so we sat down with him to hear what challenges these types of clients are facing. To start us off, tell us a little bit about the clients you are currently working with.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation. Drawing on real-world insights and experiences, payments implementation experts Michael Veatch and Ella Aguirre will explore actionable strategies that can lead to a transparent, friction-free launch and mitigate potential challenges like technical
Rakam
OCTOBER 24, 2018
What is being data driven? We hear the term data driven all the time but what does it really mean? I will try to explain it simply. Data driven means that taking decisions based on on the empirical evidence rather than acting on gut instincts or speculation. Adopting to data driven decision making means all processes and decisions will be based on the data.
Upscope
OCTOBER 24, 2018
Who needs on-premise co-browsing? Is it secure? What are the benefits? Can I customise it? How do I get started? Read more on on-premise co-browsing below. Related: Learn About Co-browsing Software. Also see: For the Geeks. How does co-browsing tech really work? Benefits of on-premise co-browsing. On-premise is essential for organisations that, for compliance reasons, need all data to remain within their own infrastructure.
BetterCloud
OCTOBER 22, 2018
Here at BetterCloud, we’ve been working hard to answer the feature requests you’ve told us are important to you. We recently announced Activity-based Alerts , but we didn’t stop there. We’re thrilled to announce eight enhancements that we released earlier this month at Altitude , our annual customer conference, in Denver. 1. Time-based Roles. BetterCloud has continued its investment in helping you adopt a least privilege model.
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