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Software as a service (SaaS) is one of the most popular and widely used forms of cloud-based computing. Today, any individual or an organization can subscribe to any software they might need. What’s more, they can use that software on any number of devices and anywhere in the world. That’s why SaaS managed to efficiently and seamlessly replace the traditional method of purchasing software licenses.
It’s never remotely easy until you have a steady stream of leads and a decent 1.0 revenue team. But here are some things that can help in the early days: Always hire at least 2 reps to start. If you just hire 1, you won’t really know what is working, and not working, and why. Don’t expect a sales magician. You ideally need to close the first 10–20 customers yourself, and then hire sales folks to help.
Simply signing up users means nothing if you’re not helping them understand how they can actually achieve what you’ve promised. Even the strongest customer testimonials won’t prevent churn if people don’t understand how to use your product. That’s why we built Product Tours to assist with the job of user onboarding within your product, alongside our best-in-class in-app messaging and knowledge base products.
eCommerce vendors who aren’t actively improving their landing pages to convert more visitors are almost certainly leaving money on the table. As of 2018, the average eCommerce website — both globally and in the US — converted less than four percent of its visitors. So even if you’re already converting at an above average rate, […] The post 12 Tactics To Optimize Your eCommerce Landing Page For More Conversions appeared first on The Daily Egg.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Bernie Munger is famous for championing the idea of mental models. Mental models help us think about the world by simplifying very complex topics into more digestible and tractable ideas. The challenge with mental models is first learning about them and second figuring out which model applies when. We use mental models in our daily lives. The 80 ⁄ 20 rule is the Pareto Principle.
We’ve written a lot on SaaStr on how to find a great VP of Sales, what the risks are, what risks to take, etc. We’ve also summarized a few critical factors that will tell you, within 30 days, if your VP of Sales won’t work out. This post was pretty controversial originally, but I think most folks now agree with its conclusions: If Your VP Sales Isn’t Going to Work Out — You’ll Know in 30 Days.
We’ve written a lot on SaaStr on how to find a great VP of Sales, what the risks are, what risks to take, etc. We’ve also summarized a few critical factors that will tell you, within 30 days, if your VP of Sales won’t work out. This post was pretty controversial originally, but I think most folks now agree with its conclusions: If Your VP Sales Isn’t Going to Work Out — You’ll Know in 30 Days.
Some think customers will see the advent of AI as a welcome way to get self-help quickly and get back to their task. Others worry that AI will worsen the customer experience as more and more companies use it to save costs. For Rick Nucci, customers will win as long as AI empowers employees to do more of what they do best – that is, dealing empathetically with other humans – while skipping tedious busywork that could be handled just as well by a bot.
Ready for a sobering fact? We’re going to kick off this interview with a very surprising stat from a CRO report that we recently released: This is a problem for a number of reasons, but chief among them is that marketers tend to spend a looooot of money and resources on getting people to visit […] The post CRO Hero: Robb Fahrion, Flying V Digital Marketing Agency appeared first on The Daily Egg.
It’s time to start SaaS Office Hours again! Starting on May 14, I’ll be hosting a monthly event from the Redpoint San Francisco offices called SaaS Office Hours. During these two hours, we will discuss the tactical issues and questions facing seed and Series A SaaS companies in a small group. That’s why we call them Office Hours. We’ve done them in the past and they’ve been a great success.
Salesforce Accelerate is hosting a Fireside with me and Jackson Cummings of Salesforce Ventures at the brand new super-cool Salesforce Tower on May 1!! Come meet-up, grab a cold beverage, and stay for an extended discussion of what is new and old in SaaS. I’ll stay until they kick us out!! The post Come Meet Up with SaaStr+Salesforce on May 1!
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Lead generation is the number one challenge for marketers today. And it’s only going to get harder now that most Google search results pages have become saturated with promotional lead magnets masquerading as “great” content. There are millions of free resources out there already competing for attention. And customers are quickly catching on to the fact that most of these “Ultimate Guides to Dog Grooming” aren’t really worth giving up their personal information for.
What does your business really need? Defining exactly what things your company can’t live without - let alone thrive without - should be a priority for any budding entrepreneur. From project management platforms and collaborative tools to meeting rooms and internal comms for your team, you need to provide the goods to keep things ticking over. For many businesses, audio transcription is an essential part of the daily grind.
If you’re reading this, you might be familiar with Paul Graham’s famous article “ Startup=Growth ,” where he lays out the difference between traditional businesses and startups. Paul Graham puts it like this: “A startup is a company designed to grow fast”. In general, growth is a good problem to have – it means you’ve found some measure of product market fit and you’re generating real revenue from active users.
Brex Co-Founder and CEO Henrique Dubugras will talk about what he’s learned building the fastest-growing B2B company. Henrique started his first company at 16 and has now built two successful companies from nothing. Learn what he did differently the second time around and the specific decisions he made to drive growth among B2B companies with Brex.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Check out this list of Collin Stewart's favorite books. The post Collin’s 2018 Reading List appeared first on Predictable Revenue - The Outbound Success Company. We help companies grow faster with Outbound Sales.
There’s a little growth hack that every ecommerce site should be using. It’s the easiest hack… it doesn’t require money, you don’t need a following, and it works instantly. But you know what? No one is using it. Can you guess what it is? Well, I’ll give you hint… just look at the image above. It’s not related to SEO, paid ads, or anything else you are used to reading about here on the blog.
Preparing for interview questions in software engineering is almost a full-time job. There are endless resources online, and it’s often overwhelming when you begin the process. It’s natural to be nervous and apprehensive when applying for roles, because you are facing the risk of judgment and rejection, which is enough to make anyone anxious. However, the best way to settle your nerves is to thoroughly prepare, so you know you are giving yourself the very best shot to get your ideal job.
The best start-up CEOs are: driven. unhappy if they are not building. truly enjoy doing great things with their team. are grateful for those on the journey with them. want very happy employees. incredibly proud of the crazy things everyone has pulled off. are usually pretty excited to get to work on Monday. but … happy themselves? It’s just … a bit too hard for “happy”.
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Carbathlon is a tradition that started a few years back, right around the time Predictable Revenue + Carburetor (our internal sales automation tool) merged. The post What the. is a Carbathlon? appeared first on Predictable Revenue - The Outbound Success Company. We help companies grow faster with Outbound Sales.
Have you ever “Nailed it!” when interviewing for a sales position? All the stars aligned. Your answers were spot on, and the rapport was effortless. Chances are, you went beyond just “answering questions” if you ended up getting the job. You answered the sales interview questions in a way that made you look like a winner. Now, some people may feel that nailing an interview is a hit-or-miss proposition.
We’ve just come out of planning season for many organizations. To support our customers we’ve been reviewing their plans. When we conduct these reviews we’re evaluating a number of aspects, such as how well the plan is aligned to the business, the measurability and performance targets of the plan, and whether the plan is focused […]. The post How to Use Analysis to Craft Your Marketing Strategy appeared first on Nimble Blog.
Both are incredible, iconic companies that dominate a segment of their market. But simply put — Zoom is growing much, much more quickly. Stock prices are (in theory) a function of future profits, and thus, in large part, current growth rates. Zoom is growing at 110%+ annually at $450m+ ARR. (Close to) The Best of All Time. Dropbox is growing at 25% annually at $1.5b+ ARR.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Yet Another Marketing Buzzword? Every few years there is a new buzzword in B2B marketing. A few years ago it was “Inbound Marketing.” The inbound philosophy advocates publishing content through digital channels to entice qualified individuals to consume the content and enter the sales cycle. Then, there was “Account-Based Marketing.” The ABM approach advocates for targeting a predefined and limited set of companies and running campaigns to engage all individuals at these companies.
Have I Outgrown My SaaS Accounting Software? It’s one of the most common questions that I receive from SaaS finance professionals and founders. They ask, “We’ve outgrown our current accounting software. What SaaS accounting software do you recommend?” There are so many choices in the marketplace, but I feel that few software vendors focus on […].
No one loves practice. No medals are won on the practice field. But all around the world, the brightest and best make time for it. They push themselves to be better every day and strain against their perceived limits –– all to make their performance as close to excellence as possible. Many of these people make their living playing sports… but sales isn’t so different.
Listen to the story of how Craig Walker, Founder & CEO at Dialpad acquired TalkIQ for $50M in 2018. With one startup acquired by Yahoo in 2005, another acquired by Google in 2007 and a background as an M&A lawyer, Craig’s perspective on M&A is insightful for any startup founder looking to acquire another company. Want to see more content like this session?
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
How to turn existing customers into engaged brand advocates New relationships are always exciting—and the business kind are no exception. Your new customers are thrilled to have found a great solution, and you’re excited about your business growth. The issue is that many companies (especially the ones in their early stages) think they have more […].
Every small business leader wants predictable revenue, profitable growth, and loyal customers. However, in today’s workplace, they often struggle with the cultural and digital transformation that can help make this vision a reality. How do you create, motivate, and empower teams to deliver extraordinary experiences? What tools do you need to provide in order to […].
I get hassled for this all the time, but I am proud to admit that I am a cost evaluating, penny-pinching, profit-margin-analyzing geek to the core. Early in my career, I saw firsthand how a $20M funded company went from startup to NASDAQ IPO to being delisted in the span of three years due to frivolous spending (but that’s a story for another day). My cost-conscious lens (plus our proven outbound sales program) has served my company, Leadium, well.
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