Should Your Website Drive Prospects to a Demo?
Kellblog
NOVEMBER 21, 2021
No. While common, it’s a bad idea. Thanks for reading. I’m here all week. # # #. Yes, this the second time I’ve started with this tactic. If nothing else, it serves as reminder of why we shouldn’t ask closed-ended questions in sales. Now, let’s dive into the use of demos as a call-to-action (CTA) both on your website and by your sales development reps (SDRs) [1].
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