Totango

DECEMBER 29, 2021

Knowing how to build a customer-centric roadmap helps you align your product development with what your clients truly want. This promotes customer satisfaction, benefiting your clients and bringing your business higher retention rates and upsell revenue. In this blog, we’ll look at the keys to building a customer-centric roadmap. First, we’ll consider why being customer-centric with your product development is so important in today’s digitized economy.

SaaS 101

SaaS Technical Review Retention Benchmarks 101

Neil Patel

DECEMBER 27, 2021

The number of website data breaches is steadily growing. Statista data shows the number of U.S. breaches rose from 662 to more than a thousand in recent years. Some industries like government and healthcare have been particularly affected. For instance, recent data by Verizon shows data breaches in the healthcare industry increased by 58 percent. You may be thinking, “What is a website data breach exactly, and should I be worried?”.

Payment Methods 131

Payment Methods Payment Solutions Data Technical Review 131

SaaStr

DECEMBER 29, 2021

The Wall Street Journal had a great summary of IPOs in 2021 and before. One of the top takeaways is the sheet rate of IPO creation. Much as Unicorn creation more than doubled in 2021, so did IPOs: There’s a lot you can read into this: * First, it’s good IPOs grew as quickly as Unicorns were minted , more or less. A top liquidity worry we should all have is if there won’t be enough IPO demand for the ~1000 Unicorns we already have (with far more to follow).

Cloud 277

Cloud Engineering Pricing SaaS 277

Tom Tunguz

DECEMBER 28, 2021

Every year I make a list of predictions and score last year’s predictions. 2021 marked the second year of COVID and like other crises, the pandemic accelerated change, especially in technology pushing many technologies like SaaS, video conferencing, crypto/web3 deeper into the Perez deployment cycle. Here are my predictions for 2022: Web3 consumer products go fully mainstream with more than 35% of Americans, about 100m people, engaging with them by 2023.

Scale 255

Scale Blockchain Banking Machine Learning 255

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Payment Solutions

Kellblog

DECEMBER 27, 2021

Well it’s time for my annual predictions post, a series now in its eighth year. Before diving in, let me remind readers that I do these predictions in the spirit of fun, they are not business or investment advice, and that all of my usual disclaimers and terms apply. I’m starting to believe that the value of this series is more about the chosen topics than the predictions themselves because my formula for creating these posts is to select interesting topics that I want to ponder, r

Blockchain 144

Blockchain Technical Review Venture Capital Sales Hiring 144

SaaStr

DECEMBER 25, 2021

There’s a meme, a CommonThink, among certain segments that Outbound Sales is Bad, or at least, a Little Unseemly. And maybe a lot bit Old School. That we’re in a new world of sales, a new Product-Led world, where leads come in, prospects can try and learn before they even talk to a human, and then sometimes,, a sales rep thoughtfully answers questions, models business process change, and helps them decide how and why, and if, to buy.

Sales 296

Sales Enterprise Revenue Software 296

Tom Tunguz

DECEMBER 29, 2021

These are my favorite books from this year. The Future of Money. I’m waist deep in this compendium of financial history that traces money from the first paper currency issued by Kublai Khan to modern day crypto. The Future of Money is great so far, but I’m running out of time to finish it before 2022, so it might not truly belong on this list!

Government 244

Government Finance Engineering Innovation 244

Neil Patel

DECEMBER 30, 2021

It has 2.89 billion monthly active users , a global presence, and a massive influence on consumer buying decisions. What am I talking about? Facebook, of course! Given its broad audience, marketers and businesses can’t afford to ignore Facebook if they want a fresh pool of prospects to target. However, there’s another reason why you should use Facebook: they provide many innovative tools to help anyone drive more attention to their products and services by targeting specific audiences.

Advertising 133

Advertising Social Media Mobile Systems Review 133

IT World

DECEMBER 28, 2021

Mobile web browsing is all about finding what you need quickly and with as little hassle as possible — well, in theory, anyway. In the real world, the act of surfing sites from your smartphone is often anything but efficient. From sites that have not-so-friendly mobile interfaces to browser commands that take far too many steps to execute, hopping around the World Wide Internuts from a handheld device can frequently leave something to be desired.

Mobile 119

Mobile 119

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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

Payments

SaaStr

DECEMBER 25, 2021

Zapier grew from a small SaaS startup to a company with over 500 employees over a decade. Want to know how they did it? . Wade Foster, Co-Founder and CEO, shares secrets from 20 of the earliest employees at the company. The employee names and numbers in which they are listed below correlate to the order in which they joined the Zapier team. Here’s the advice they had to offer on scaling your SaaS company.

Scale 289

Scale Scaling Innovation Investment 289

Tom Tunguz

DECEMBER 27, 2021

Ten years ago, startups pulled capital from the capital markets. A startup raised money, executed for 12-24 months then sought more capital on Sand Hill, flaunting milestones to justify a higher valuation. Today, a global investor base pre-emptively shoehorns dollars into the most attractive startups, saturating the balance sheet with cash every six to nine months.

Startup 241

Startup Strategy Marketing Entertainment 241

Neil Patel

DECEMBER 28, 2021

As marketers, we’re constantly attuned to Google’s ever-changing algorithm, keeping an eye toward shifts in prioritization and SERPs. Google is pretty good at equipping users (and businesses) with information about what it considers important by providing resources like their search engine optimization (SEO) guides and the annual Search Trends report.

Trends 115

Trends Entertainment Technical Review Branding 115

Totango

DECEMBER 26, 2021

Burnout is a dangerous and costly condition that should not be taken lightly. If you’ve noticed any signs of burnout within your team, it’s important to take action immediately to prevent any long-term consequences to the health of your employees as well as to your organization. Check out these five tips for how to fight burnout and keep your customer success team healthy and effective. . 5 Ways to Fight Burnout.

Customer Success 106

Customer Success Underperforming Technical Team Enterprise Communication 106

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

Revenue

SaaStr

DECEMBER 28, 2021

The #1 most important criterion for your first 2 reps is: would you buy from her? Leads are too precious in the early days, your brand is non-existent, and everything is quirky and undocumented. Later, this is the wrong criterion. Later, you’ll need all sorts of reps, and beyond that, you’ll have so many customers and so many different types of customers that what you would buy isn’t representative of the sales process anymore.

Sales Hiring 260

Sales Hiring Sales Pricing Branding 260

Baremetrics

DECEMBER 27, 2021

Shopify has overtaken Amazon as the leading home of ecommerce. Its platform and support are unrivaled, making it the best place to launch an ecommerce shop. However, that doesn’t mean that Shopify merchants don’t have pain points. In fact, Shopify would be the first to admit that Shopify merchant pain points still exist. But one company can only do so much.

Merchant Services 98

Merchant Services Outsourcing Services Outsourced Development AI Search 98

Neil Patel

DECEMBER 31, 2021

Personalized advertising is not a new concept. In fact, it’s been around for years and has become more sophisticated as technology has evolved. What used to be considered as spammy or intrusive marketing techniques are now commonplace with personalized advertising. The benefits of using personalized ads can’t be ignored either. Personalized ads offer higher click-through rates, lower cost per acquisition (CPA) , and provide a better customer experience because they will see exactly w

AI Search 114

AI Search Advertising Artificial Intelligence Machine Learning 114

Totango

DECEMBER 28, 2021

Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have to invest in new customer acquisition to maintain your revenue, and the harder it becomes to grow your business. On the other hand, the more customers you can retain, the more revenue you gain from new customers you acquire, and the more your profit margins grow.

Churn 99

Churn Strategy Technical Review Benchmarks 99

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Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

Enterprise

SaaStr

DECEMBER 30, 2021

When you ask customers to switch from an existing vendor to you …. Do you offer to do ALL the work? The migration? The implementation? The integrations? The data mapping? If not, imagine all the friction you could remove if you did. — Jason BeKind Lemkin 2⃣0⃣2⃣2⃣ (@jasonlk) December 30, 2021. The longer you do SaaS, the more your realize you really can get folks to switch from the competition to you.

Innovation 259

Innovation Investment Data SaaS 259

Baremetrics

DECEMBER 27, 2021

Nailing the ideal price point for a SaaS product is equal parts art and science. Pricing a SaaS product presents a set of challenges different to that of physical goods. Costs, revenue, and perceived value fluctuate considerably in response to a rapidly changing market. Used to your advantage, market reactivity allows small changes in pricing to greatly affect MRR within a short time window.

Pricing 98

Pricing Sales Hiring Forecasting Payment Features 98

Neil Patel

DECEMBER 29, 2021

What’s the hottest piece of content right now? Podcasts. Currently, there are over two million podcasts and more than 48 million episodes waiting for your ears to devour. It’s incredible growth considering there were only 500,000 podcasts in 2018. That’s not all. There’s considerable brand awareness and buying power on podcasts.

Management 111

Management Outsourcing Services Outsourced Development Retention 111

Andreessen Horowitz

DECEMBER 28, 2021

In 2021, we launched a16z Live to capture and share live discussions and events featuring, hosted, or co-hosted by a16z. Many of these different discussions and events take place on the social audio/ drop-in chat app Clubhouse, and here we … The post Top 10 a16z Live conversations of 2021 appeared first on Andreessen Horowitz.

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83

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Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

Payment Solutions

SaaStr

DECEMBER 30, 2021

When you are getting your SaaS company going, first time founders may sort of Fear the CIO. Or at least, want to stay away. Isn’t it better to go around the CIO, with a sale directly to an operational group within a large company? Sometimes. Aren’t you going to fail whatever SecOps audit the CIO does in the early days? Probably. Isn’t it basically impossible to get the CIO’s attention anyway?

Startup 257

Startup SMB Enterprise Innovation 257

IT World

DECEMBER 27, 2021

Scientists, engineers, and entrepreneurs often work behind the scenes, garnering less recognition than their creations and companies. But these 14 heroes left lasting legacies that changed the course of history. They invented lights, computers, cars, and media; they founded Adobe, Gartner, Sinclair, and Silicon Valley; they fought for accessibility, freedom of information, and human rights.

Innovation 89

Innovation Engineering 89

SaaS Metrics

DECEMBER 28, 2021

“I know most people are looking for our “one top tip” or the magical “hack” that got us customers; there really isn’t any one thing. We grew email by email, Skype by Skype, webinar by webinar, and looking back; I can’t distill it down to any one thing.” – Des Traynor SaaS. Read more. The post SaaS Marketing – Tips to Empower Your Advertising Approach for Faster Growth!

Advertising 75

Advertising Marketing SaaS Metrics 75

Trujay

DECEMBER 27, 2021

So you’ve decided you need a new CRM system to manage your sales, marketing, and services, essentially two key factors: (a) to improve customer relationships, and (b) generate higher revenue. But deciding you need a CRM (Customer Relationship Management) is only the beginning. Next comes the more challenging task: deciding on a new […].

Revenue 66

Revenue Management Sales Marketing 66

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

Trends

SaaStr

DECEMBER 25, 2021

After almost 60,000,000 views on Quora, the top #2, #4, #14, and #17 answers are all about how much money CEOs and founders ma ke. And not just “exit” money but salary. Salary is a means to an end for great founders, nothing more. Money matters of course. But it’s not a good enough reason to start a start-up. Basically every start-up almost fails.

Banking 257

Banking Marketing Compensation Leadership 257

IT World

DECEMBER 29, 2021

Instead of holiday toasts, do you hear screams and moans from your server room? Are your IT people sobbing inconsolably even when Amazon Web Services (AWS) is running ? Do you walk over sleeping system administrators and developers when you get to the office? If that's happening to you, let me explain what’s happening. Your IT people — a lot of IT people — are suffering from Log4j2itis.

Cybersecurity 85

Cybersecurity AWS Development 85

Frontegg

DECEMBER 30, 2021

Passwordless Authentication, a Multi-Factor Authentication (MFA) subset, is trending up today. This essentially means there are two factors in the verification process, which can include fingerprints, magic links, or PINs that are sent directly to smartphones or email inboxes. Let’s take a closer look at the rise of Passwordless SSH authentication and also get you started with the top 10 vendors you must check out in 2022.

Underperforming Technical Team 64

Underperforming Technical Team Identity management Software Review Scale 64