Sat.Apr 03, 2021 - Fri.Apr 09, 2021

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The 8 Most Important Conversion Rate Metrics You Should Be Tracking

Neil Patel

There are thousands of conversion rate metrics you could track. But which ones are really important? If your website isn’t hitting its goals, which ones should you pay attention to and work to improve? The sheer number of metrics can be overwhelming, but in this piece, I’ll show you the eight most important conversion rate metrics. Measure and optimize for these, and you’ll start to see an uptick in how well your site does.

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How To Use Content To Generate More Sales

Predictable Revenue

There's a prevalent tendency in business circles to laud the benefits of work-life balance as effective ways to maximize company-wide performance. But the defeating fact is that most organizations still encounter a worrying amount of burnout. The post How To Use Content To Generate More Sales appeared first on Predictable Revenue.

Sales 207
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Best Small Business CRM Software Compared

The Daily Egg

A CRM helps you build and maintain customer relationships while keeping you organized in the process. We researched and tested dozens of the top CRM options for small businesses to find the best. And we believe Bigin is the best option for most. It’s super simple and easy to learn, has all the features you […]. The post Best Small Business CRM Software Compared appeared first on The Daily Egg.

Software 300
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Covid's Impact on Software Sales Efficiency

Tom Tunguz

More than a year after Covid washed over the software ecosystem and the tide ebbs, it’s revealing the impacts on fundamental metrics of public software companies. Sales efficiency is one of those key metrics. Covid altered the way salespeople and marketers engaged their target markets. Travel collapsed, virtual events blossomed, handshakes became Zoom namastes.

Software 343
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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3 Things That Make a Good VC Pitch Deck … Great

SaaStr

I try to avoid raw pitches at all at this point. Send me the deck ahead of time, with as much detail as possible. I promise to read it carefully, and have questions. Still, the pitch is part of most processes. Here’s what I love, that I don’t see enough. That make a good pitch and deck … great. A one-slide deck. OK I know this is controversial, but it shouldn’t be.

Cloud 321

More Trending

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Best Requirements Management Tools

The Daily Egg

Requirements management can get intense if you aren’t proactive about keeping projects under control from the beginning. We spent days going through the most promising requirements management tools to find out which ones were worth your time according to features like agile reporting, views, roadmaps, automation, and level of customization. Our number one pick is Confluence because […].

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Would You Work for This Person?

Tom Tunguz

Would you work for this person? It’s a simple question. It’s one I often ask in reference calls on founding teams. During one of those calls, when I should have been paying attention to the answer, I posed my self a similar question. What is it about a person that would make me leap to work for them? Intellect, ethics, ambition, conviviality, mastery, ethusiasm come to mind.

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As You Scale, Most Of Your New Revenue May Well Come from Existing Customers

SaaStr

Q: Can the majority of a SaaS company’s revenues come from existing customers? Yes, especially once you are at scale. In fact, as you get bigger, it gets pretty common with bigger deals and in the enterprise. Let’s take some examples: #1. 73% of Salesforce’s new bookings come from its existing customers. A bit more here. #2. UiPath is at $600m ARR now growing 65% a year … and 75% of its new revenue / bookings are from existing customers.

Scaling 312
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FastSpring Resellers: New Look, More Features, Better Experience

FastSpring

Today we’re giving customers early access to our new Reseller store experience. It’s faster, easier to use, and has a modern look designed to make it easy to manage Resellers while still keeping all the elements that you love about the current experience. We’ve received lots of great feedback from many of you on areas we can further develop, and potentially introduce new features for our Reseller solution.

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5 Ways to Improve Revenue from Integrated Payments

Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments

Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.

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The Beginner’s Guide to WordPress Multisite

The Daily Egg

WordPress Multisite lets you do tons of cool things—provided you know how it works. It’s a powerful tool that lets you manage multiple websites efficiently (hence the name) from a single dashboard. Unfortunately, not many people are aware of it since it isn’t as popular as regular WordPress. It’s why it’s worth getting the details […].

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62.41% of All Google Searches Generate 0 Clicks

Neil Patel

SEO is all about ranking high on Google. The higher your rank the more clicks you get to your website. But what if Google starts sending fewer clicks to websites over time, what should you do? Well, just look at the graph below. It breaks down the last 4 years of click on Google. According to data that we pulled from Ubersuggest , 62.41% of all searches globally get 0 clicks.

Mobile 145
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Don’t Confuse Room at the Bottom with Disruption

SaaStr

A few years back, a very wise VC asked me what I thought about a small but scrappy competitor in the space of my last company, Adobe Sign / EchoSign. I told him I didn’t know the company that well, but from what I’d seen, some things might seem appealing. I bet the freemium metrics appeared good, with positive growth and solid conversion rates.

Scale 289
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Digital Wallet vs. Credit Card: What Payment Methods Should You Accept?

FastSpring

Remember when PayPal first came on the scene? Well, you might not because you were probably in high school … or maybe even elementary school. But 2000 was a big year for PayPal. In March of 2000, they hit 1 million users. Then by September of the same year, they reached 5 million users. Well, that was 20 years ago. Now, Elon Musk is going to space, and there are tons of digital wallet options available to online consumers.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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The Beginner’s Guide to Website Sitemap

The Daily Egg

Would you ever design a house or a flat without creating a blueprint? Or go on a road trip without a map in your hand? The same logic applies to websites. You shouldn’t start designing a website without creating a sitemap. Think of it as your floor plan that can come in handy whenever you […]. The post The Beginner’s Guide to Website Sitemap appeared first on The Daily Egg.

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How to Become a Top Sales Performer in Any Industry

Nimble - Sales

Top sales performers are very much alike. This prompts a novice sales agent to believe that it’s possible to reverse engineer the success by replicating and nurturing those similar qualities. We actually believe that it is very much correct. It’s a mission possible scenario. Nobody was born a great salesperson; people learn and train for […].

Sales 142
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5 Things That Change Once You Are a Founder-CEO

SaaStr

CEOs often start off as normal people, but then the job after maybe 18 months … rewires your brain. What changes: Your mind thinks about work 24x7x365 — in some fashion. This does not mean being in the office constantly, or not taking vacations. It does mean your mind is constantly thinking of new ideas, how to fix problems, how to recruit new team members, how to update your product, etc.

Startup 286
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a16z Podcast: The Creator Economy — NFTs and Beyond

Andreessen Horowitz

In today’s episode of the a16z Podcast, we’re talking about the Creator Economy, and how NFTs (but not just NFTs!) are making it possible for artists, musicians, … The post a16z Podcast: The Creator Economy — NFTs and Beyond appeared first on Andreessen Horowitz.

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SaaS Essentials: Failed Payment Solution Guide

For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.

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Best Outbound Telemarketing Services

The Daily Egg

A telemarketer needs to be able to manage campaigns, follow promising leads, keep track of all their calls, and hopefully close a lot of sales. We spent days analyzing all the different options out there on key criteria like automation features, reporting, and price to ensure only the best made it on our list. The outbound […]. The post Best Outbound Telemarketing Services appeared first on The Daily Egg.

Pricing 207
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How support leaders measure (and improve) the quality of their customer support

Intercom, Inc.

The wider global business scene is finally realizing what many successful companies have known for quite some time now: customer support is the face of your company. At a time when your customer-facing interactions are more impactful than ever, it’s not good enough to provide “good enough” support ; you need to provide high-quality experiences, every time.

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Raising Your First VC Round? 5 Tips to Managing Your VCs Afterwards

SaaStr

A few thoughts if you haven’t raised venture capital before: 1. Remember you have to prove yourself, still. Yes, you got the $$$, and they really can’t get it back, and probably they can’t fire you if they don’t control the board. But remember your VCs barely know you, and they just wrote a big check (for them) most likely. You still have to prove yourself as (x) a great visionary, (y) someone able to recruit and retain a great team, and (z) a careful custodian of the investors

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The Market for User Research Platforms

Andreessen Horowitz

As more and more B2B companies become product-led, how quickly and precisely a company identifies new customer needs and ships product ultimately determines its success. To develop product ideas faster and get shorter time to MVP (minimum viable product), companies … The post The Market for User Research Platforms appeared first on Andreessen Horowitz.

Marketing 129
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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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The Beginner’s Guide to DNS

The Daily Egg

DNS—short for Domain Name System—can feel intimidating. More so if you’re not from an IT or technical background. However, it’s something you must reacquaint yourself with if you’re a website owner. DNS is a system that lets you connect to websites by matching human-readable domain names (like crazyegg.com) with the unique ID of the hosting […].

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25 Marketing Books You Should Be Reading

Neil Patel

Regardless of how seasoned a marketer you are, you can always benefit from the wisdom of those who have walked similar professional routes. A good way to learn from seasoned professionals is to check out some of the books they’ve written about different facets of marketing. Often, these books offer philosophical approaches that apply to circumstances far beyond the realm of marketing, while simultaneously providing insight into some of the most successful campaigns of our time.

Marketing 128
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Microsoft: Bosses Are Doing Better Than Their Teams During Work-from-Home

SaaStr

There’s an exercise I’ve quietly done for about 6 months. Every time I talk to a top CEO, founder or VC over a Zoom catch-up, I first ask them, “How are you doing, 1-10? Overall?” They aren’t used to the question, but after pausing, most have done pretty well during Covid. It’s not that anyone wanted a pandemic, or the disruption.

Cloud 281
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How I Try to Hire Without Bias

Sales Hacker

In 2020 I was building my sales team at Livestorm , and at the time we were going through a big hiring boom. For the first time in my life, I was in charge of vetting and hiring new team members at scale. This was a big challenge for me because I am very passionate about hiring without bias. Finally, I could put my beliefs to work and make a big impact on my growing team.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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On Supercities, Economic Growth, and Income Inequality in a Post-COVID World

Andreessen Horowitz

The pandemic has been devastating in many ways — from total number of deaths (in the U.S. alone, topping half a million — exceeding the number of deaths across World Wars I and II and Vietnam combined) to devastating economic … The post On Supercities, Economic Growth, and Income Inequality in a Post-COVID World appeared first on Andreessen Horowitz.

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How to Use LinkedIn Insights in an Actionable Way

Neil Patel

What is an insight? According to Merriam-Webster , it’s the “power or act of seeing into something.” LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. Whether you’re hiring, promoting, or putting together marketing strategies, LinkedIn Insights can help you make the most of an already powerful business platform.

Scale 125
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Bet On Up-and-Comers. But Add One Veteran For Each $10m ARR.

SaaStr

That’s insightful @jasonlk [link]. — Elkanah Carnell Reed (@ElkanahReed) April 6, 2021. The top SaaS companies grow faster than ever these days. And that means your initial leadership team often takes you faster, and further, than you might ever think. There are roughly 2 types of start-up management teams. The first type is the kind of management team hired by second+ time founders.