Sat.May 08, 2021 - Fri.May 14, 2021

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2021 State of SaaS Brief

BetterCloud

With the rapid shift to remote work in the past year, your users are likely relying on file sharing and SaaS collaboration features more than ever. But it can be a mixed blessing. While SaaS is a boon to productivity, it also gives employees new levels of control over critical company assets. And with this new control comes new risks related to app misconfigurations, excessive permissions, and uncontrolled sharing.

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SaaS Sales Model: Choosing the Best Strategy for Your SaaS Business

Baremetrics

While we’ve spoken at length about working on financial modeling for your SaaS business , it’s important not just to have that data—you need to apply it. In addition to your financial model, you need to select a SaaS sales model that helps you improve the metrics and grow your business. With a 14-day free trial of Baremetrics , you’ll be able to leverage all your business data to select the best sales model for your business.

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The Anatomy of a Cold Call

Predictable Revenue

Gabrielle is a sales dev leader who believes in empowerment, advocacy, and enlightenment with expertise in sales leadership, sales training, sales management, sales coaching, sales enablement, and cold calling. The post The Anatomy of a Cold Call appeared first on Predictable Revenue.

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How to Build a Sales Funnel

The Daily Egg

Ever wondered why some online businesses are feasting in their industry—making enormous amounts of cash from every visitor that hits their page—while some seem to barely eek by and have a thin bottom line? If you want to suck in sales, leads, and email subscribers like a vortex, you have to do what the pros […]. The post How to Build a Sales Funnel appeared first on The Daily Egg.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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How Many Sales Reps Do I Need To Hit The Plan Next Year? Hint: ~2x What You Think

SaaStr

Until founders have real help on the ops side, I usually see everyone get wrong the calculation of how many reps they’ll need. And it’s almost always more than first-time founders think. You can back into it: First, figure out how much revenue you need to close in the next twelve months. Because that’s a lot more than now. And you have to hire ahead (of course).

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Public-Facing Sales Leaders vs. Closers: Practical Game Plan to Be Both

Predictable Revenue

Leaders also need to be social innovators, attracting new clients, and interacting with them in the public, virtual world. Here's your game plan for the new era of sales. The post Public-Facing Sales Leaders vs. Closers: Practical Game Plan to Be Both appeared first on Predictable Revenue.

Sales 165
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10 Effective FOMO Marketing Techniques to Increase Online Results

The Daily Egg

In case you’re allergic to social media and haven’t ever before heard the term, FOMO means “the fear of missing out.” But what is FOMO marketing? We’re all familiar with the fear of missing an amazing opportunity. We don’t want to look back on our lives and wonder, “What if?” Savvy marketers have tapped into […]. The post 10 Effective FOMO Marketing Techniques to Increase Online Results appeared first on The Daily Egg.

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5 Tips to Making Your Life as CEO Easier

SaaStr

Q: What are your top tips for making life easier as an early-stage SaaS CEO? For a start-up CEO, here’s my list, force-ranked: 1. Spend more of your time recruiting VPs and your senior team — and help in general. At least — 20% of your tim e. More on that here. Your life will be much, much, much simpler once you have a great VP for every core functional area.

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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Few people have more experience with this move than Linda Lin , Director of Customer Success at the revenue intelligence platform Gong. Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. Moving upmarket means larger customers and higher revenue, but it’s not without its challenges.

Scale 177
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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How to Use Google’s Disavow Tool For Better Rankings

Neil Patel

Recently, I had a friend ask me for help because her website rankings were tanking. Always willing to lend a helping hand, I asked her what she had been doing to build links and improve SEO. Everything she was doing checked out OK. So, I fired up Ahrefs and took a look at her backlink profile. That’s when I saw it. Tons of spammy links were pointing to her site.

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5 Easy Steps to Add Adsense to Your Website

The Daily Egg

You have a website up and running, and even better, people are visiting it. The problem is, you’re not making money yet. Fret not. Google AdSense is one of the best ways to monetize your site, and adding it doesn’t have to be as complicated as you might think. Our guide below will show you […]. The post 5 Easy Steps to Add Adsense to Your Website appeared first on The Daily Egg.

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The One Best, “Secret” Hack to Getting Venture Funding

SaaStr

If you are doing your job as CEO, you already have 1 or 2 investors that want to invest in the next round. No matter when that round is. — Jason BeKind Lemkin (@jasonlk) April 29, 2021. I am fairly confident there are at least 1,000 Substacks, 10,000 Medium posts, 20,000 WordPress articles, and over well over 1,000,000 Tweets on How to Get Funded.

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Built for you: Custom Reports, Conversation Topics, Macros, and more to personalize customer communication

Intercom, Inc.

When it comes to supporting and engaging customers, striking the balance between personalization and efficiency is critical if you want to operate at scale. But in order to find that highly sought-after sweet spot, you need to deeply understand your customers’ experiences with your product – and their expectations. Without this knowledge, it’s inevitable that your customer communication will remain impersonal and inefficient, neither of which will empower your team to meet ever-rising customer e

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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How to Get Facebook Leads Organically

Neil Patel

Why would you want to take time and effort to attract organic Facebook leads when you could just pay for prospects? Organic leads are free, and there are plenty of ways to get started, even if you’re not sure how. Social media sites like Facebook provide several free tools to start building a community, including: Facebook groups stories posts. Facebook also provides an “insights” tool , allowing you to measure responsiveness, reach, and clicks.

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Domain Name Vs. Web Hosting: Beginner’s Guide

The Daily Egg

At a minimum, every website needs two things—a domain name and web hosting. These are both required to have a live site with real visitors. It’s common for beginners to have some misconceptions about these two components of running a website. The terms are often confused with each other and incorrectly used interchangeably. If you’re […]. The post Domain Name Vs.

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The 7 Best Pieces of Career Advice I Was Given

SaaStr

I’m not sure I’m a great giver of golden advice, but here’s my list of the best golden advice I’ve been given: Manage People — In General, and Earlier. The earlier in your career you can learn how to manage people, the faster you can excel in learning to scale. Managing people isn’t always fun. But embrace it if you want to be a CEO, a founder, and/or be a part of something bigger.

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How to Create a Customer Journey Map That Works in 30 Minutes (Free Template)

Unbounce

Hashing out a customer journey map is on most marketers’ to-do lists, but it keeps getting pushed back. Maybe a high-priority project gets in your way or—ugh— who has the time? Whatever the reason, customer journey mapping often doesn’t happen, even though it should. To help you start that long-delayed project, we’ll break down what a customer journey map is, walk through why it matters, and help you make your own in less than 30 minutes with our handy, free template.

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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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5 AI Copywriting Tools to Make Writing Content Easier

Neil Patel

Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? Well, now it’s possible, thanks to AI copywriting tools powered by machine learning.

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5 Easy Steps to Create a Blog with WordPress

The Daily Egg

Starting a WordPress blog can seem like a complex task. You may feel like you don’t have the skills or knowledge to create a blog, especially in WordPress. The good news is that it doesn’t have to be difficult, and creating your first blog can be highly rewarding. This guide will show you how to […]. The post 5 Easy Steps to Create a Blog with WordPress appeared first on The Daily Egg.

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5 Tips to Grow 10-20% Faster Than Plan This Year

SaaStr

No matter how well you are doing post-Initial Traction in SaaS … you can almost always do at least 10-15% better. Pretty much almost always. Because there’s almost always more you can optimize, if nothing else. I’m not saying it’s easy. It’s hard to get that last bit of growth out of the engine. But it almost always can be done if you force yourself to work even that much smarter and harder.

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Your 2021 Guide to Creating (and Optimizing) a Value Proposition

Unbounce

As a marketer, your job is to tell folks what makes your product or service the best out there. But that’s easier said than done, right? It’s one thing to understand your brand’s overall value to your customers. It’s another to craft a clear message that works in multiple contexts. Once you learn how to break a value proposition down, though, you’ll be able to optimize messaging across your landing pages and other customer touch-points to make sure you’re making the best impression possible.

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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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How to Merge Facebook Accounts

Neil Patel

Merging Facebook accounts seems to be a convenient option for companies undergoing consolidation or acquisition. Unfortunately, merging accounts is not possible at the moment. However, marketers can request to merge Facebook accounts if they have an identical name or represent a similar product or service. Now, what if your accounts don’t fit these criteria?

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5 Easy Steps to Setup Google Analytics

The Daily Egg

Google Analytics is a powerful tool. It gives you access to critical information about your site traffic that can shape your entire strategy. Unfortunately, it can be challenging to set up. Don’t worry—our guide will show you how to do just that so you can stay ahead of the competition. Why Setting Up Google Analytics […]. The post 5 Easy Steps to Setup Google Analytics appeared first on The Daily Egg.

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How to Back Into a Fair Valuation For Your Seed Round (Or Later)

SaaStr

The hardest investment rounds to price are seed rounds. They’re incredibly situationally dependent: A founder that sold her last company for $400m or IPO’d might be able to raise a pre-seed round at $40m pre (not uncommon). A founder with little proof points might be lucky to raise anything at all, and $2m pre might be very generous. All these pre-money numbers are crazy in the early days because they are all too high based on any sane metrics.

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API Security Checklist: What You Need to Know

Frontegg

If you’ve ever geeked out and tried to find out how modern applications are developed, you would have most probably come across the term API. API (application programming interface) is a set of programming instructions that enables software components to communicate with each other. For example, your mobile application probably gets the latest weather data from the weather API hosted on the backend server used by your weather application.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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How to Set Up Paid Ads for Multiple Business Locations

Neil Patel

If you’re a fast-growing business with a franchise in multiple locations or a virtual business looking to attract customers from different regions, optimizing your advertising campaigns for a variety of locations can help increase your reach. In this guide, we’ll explore why you should set up ads for multiple locations, what the best strategies are to accomplish that, and how to further optimize the process to expand your reach and convert more visitors.

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Best Webinar Software

The Daily Egg

Hands down, webinars are an excellent way to connect with your audience, deliver value, and grow your brand. It’s no wonder there is a slew of webinar tools out there at your disposal. After hours of comparing some of the top webinar software out there and looking through lists of features and price points, we’ve […]. The post Best Webinar Software appeared first on The Daily Egg.

Software 248
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SaaStr Enterprise 2021 is May 26-27. Here Are The 5 Most Registered Session So Far.

SaaStr

SaaStr Enterprise 2021 is our next MEGA Digital Event and the line-up is incredible: Registration has just kicked off, and the core sessions are FREE, so sign-up here. Here are the 5 most popular sessions so far: #1. “Lessons in Scale: Building the Foundation for High Growth with Qualtrics’s CEO” This should be a great session. Register here. #2. “Enterprise, SMB and Everything In Between: How to Build a Business that Scales With Your Customers with Zendesk’s CTO