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So I firmly you believe you can build an incredible SaaS startup from anywhere now, or at least, any major-ish tech center. See, e.g., Atlassian, Canva, Cloudflare (CEO now in Park City), Adyen, etc. Heck, Oracle apparently is moving to Nashville! And yet … gravity is coming back to the SF Bay Area. So many CEOs have come back, even if their teams haven’t.
If I asked you, “When someone turns in a work assignment, how accurate is it? 80%, 90%, 95% or perhaps 100%?” We don’t think this way about coworkers’ spreadsheets. But we will probably think this way about AI & this will very likely change the way product managers on-board users. When was the last time you signed up for a SaaS & wondered : Would the data be accurate?
This guide distills Hunter's wisdom into actionable steps to help founders improve their sales processes and drive sustainable growth. The post Mastering Early Lead Development with Mark Hunter appeared first on Predictable Revenue.
AI Overviews is meant to quickly deliver information to searchers, but it is delivering misinformation that ranges from plain bizarre to perilous to public health. Miriam rounds up some of the oddest AI overviews that have been spotted, explains why we’re being exposed to this feature and focuses on a famous reality-check anecdote.
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
All strategy is a function of situation. Situation varies not only as a function of the individual company, but also of time. Remember that classic Silicon Valley strategy books were written in a different time and had some implicit assumptions built into them. For example, That you’re in a new category. That it’s a huge greenfield market, ripe for the taking.
Kelly Hopping is currently the Chief Marketing Officer (CMO) for Demandbase where she is responsible for differentiating the go to market platform, increasing brand presence, and accelerating acquisition and conversion of potential customers. Prior to joining Demandbase, Kelly honed her start-up skills as the first CMO at HYCU, a series B, venture capital-backed data protection SaaS company.
Kelly Hopping is currently the Chief Marketing Officer (CMO) for Demandbase where she is responsible for differentiating the go to market platform, increasing brand presence, and accelerating acquisition and conversion of potential customers. Prior to joining Demandbase, Kelly honed her start-up skills as the first CMO at HYCU, a series B, venture capital-backed data protection SaaS company.
While remote work is all the rage these days, there is still very much a need for on-site services, particularly industries like construction, healthcare, utilities, and telecommunications. This is where field service management (FSM) come in. Field service is work delivered to the client on their site, instead of the company’s offices. Field service management software is a system that helps a company monitor and coordinate their employees’ activities off the company’s premises.
‘Vendor Risk Management’ is more than just a buzzword in the information security and compliance landscape. It’s a crucial aspect that can make or break your organization’s security. Consider this: 98% of organizations have had vendor relationships with at least one-third party experiencing a breach in the last two years. This statistic underscores the importance of security controls and effective vendor risk management.
As Ozempic, Wegovy, Mounjaro, and Zepbound capture the healthcare spotlight, we’ve developed a series of episodes that go beyond the headlines and take you into conversations with the specialists. Our first guest is Carolyn Jasik, MD, Chief Medical Officer at Omada Health. She gives us an overview of the science of satiety, the perspective from obesity-focused physicians, and the sometimes surprising lifestyle implications for patients on these medicines.
Starting a podcast can be a transformative experience for both you as the host and your listeners. In this podcast episode, we dive into the journey of Anne Scottlin, a podcasting expert, who shares her origin story and insights on how to create a world-class podcast. Anne's journey began in a strict, conservative environment The post How to Start a World-Class Business Podcast with Anne Scottlin appeared first on Dubb Blog.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Building a $100M+ ARR business is no easy feat. Cloudinary VP of Developer Experience Sanjay Sarathy shares his journey to more than $100M and the lessons he learned along the way for building a PLG motion and an Enterprise sales motion. Let’s first start with how Cloudinary came to be. It was founded by three developers who owned a consulting firm previously, helping startups come to market.
Consumers are seeking faster, more efficient ways to handle transactions. The Automated Clearing House (ACH) network , a key player in the realm of electronic payments, has evolved to meet these demands. As we look to the future, ACH is poised to become even more integral to financial operations. Understanding its value and how to incorporate it into your payment strategy can offer significant benefits.
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now Software Sentiment Software sentiment is incredibly low at the moment - and rightfully so. Q1 earnings have been a disaster, and they’ve gotten worse as companies with April quarters started reporting. Nearly 70% of software companies who reported Q1 with an April quarter end guided Q2 below consensus!
On Sunday, May 5th, I received an email from a person claiming to have access to a massive leak of API documentation from inside Google’s Search division. The email further claimed that these leaked documents were confirmed as authentic by ex-Google employees, and that those ex-employees and others had shared additional, private information about Google’s search operations.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
If you’ve read SaaStr or have been around for the last decade, you might be familiar with some of the repeated GTM mistakes founders tend to make, but the world of hiring, people, scaling, and workplace expectations are significantly different today than they were before March 2020. SaaStr Founder and CEO, Jason Lemkin, shares the top GTM mistakes founders make today and some cheat codes to avoid them.
Consumer feedback is an essential gift to local businesses, helping them continuously improve customer satisfaction, but it can be both effectively given and gratefully received with a little extra care for civility on both sides.
Have you ever been scrolling on Instagram and seen a post that looked so good it could be displayed in a gallery? That’s a slight exaggeration, but a specific genre of post probably came to mind with that statement. There are many elements to creating great Instagram posts, and editing is at the top of the list. With the development of visual social media has come an equal development in the apps that support visual content creation.
Recently, my good friend Wil Reynolds wrote a LinkedIn post questioning whether the recent Google Search API leak had actionable takeaways that would be applicable to customer campaigns.
For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
RevenueCat is the dominant solution to manage subscriptions in the mobile world. Over 30% of U.S. mobile apps with a subscription use their API/SDK, and they have a massive data set. B2C customers are their bigger base, since that’s bigger on mobile than B2B. But many of the largest SaaS and B2B vendors, from Notion to other leaders, use RevenueCat as well to manage mobile subscriptions.
It’s no secret that Instagram Reels might be your golden ticket to building a following on the platform. “The most effective way to grow on Instagram is to consistently create engaging reels, as reels are the best way to reach new audiences,” Instagram Creator Partnerships at Meta Carly Lynn said in a video shared by the social platform’s Creator account.
Customer education is essential for the success of your product. If your customers don’t understand your product, they will not use it. However, not all companies have roles dedicated to customer education, and when customer education does become a priority, it can feel overwhelming to build a customer education program from scratch. It doesn’t have to be.
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SaaStr founder and CEO Jason Lemkin joins Dave Gerhardt on the Exit Five podcast to talk about all things marketing in SaaS: How sales and marketing had changed since 2020 What motivates people to keep going Solopreneurship Jason’s content creation process What makes a great VP of Marketing Questions every marketer and founder should ask in interviews Should the CMO report to the CRO And much more!
Dubbed the “The Prophet of Habit-Forming Technology” by M.I.T technology, Nir Eyal is a leading expert who educates companies and individuals on the intersection of psychology, technology, and business. If you’re interested in delving deeper into Nir Eyal’s work and how it can benefit your career as a product professional , keep on reading.
Adding captions to your TikTok videos is essential for boosting engagement, accessibility, and viewer comprehension. Whether you're new to content creation or a seasoned TikTok creator, video captions can enhance your video content and improve your reach on the platform. It’s okay if you haven’t been adding them – there’s no better time to learn than right now.
Apple Pay is the most widely used digital wallet both for online shopping and in-person purchases. Its user-friendly interface and versatile range of features has made it a popular choice for consumers since its debut in 2014. Apple Pay recurring payments, one of the evolving features of this payment method, simplifies subscription billing for customers by storing all their payment information and passwords in one place.
Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.
Dear SaaStr: Should We Introduce Freemium in Our B2B SaaS Startup to Boost Growth? Probably not. Not because in theory it’s a bad idea. But because for most folks even at $1m-$2m ARR, it’s already too late. Why? Two reasons: First, if you don’t start Freemium, it’s very very hard to add that DNA later, once you have real revenues, processes and software optimized around larger customers and deal sizes Freemium: Requires a much more elegant onboarding (no human assist) that most ent
Looking for user onboarding teardowns to help you create an onboarding process for your SaaS? You’re in the right place. Read the article to learn how 7 well-known SaaS businesses skyrocketed their activation and adoption rates. From the structure to the exact in-app experiences, we unpack the ingredients of their success, so that you don’t have to reinvent the wheel.
If you were to ask me about my superpower, I’d say I’m really good at making money fast. I’m a serial entrepreneur who started my first company when I was 17. I’ve had five ventures and two exits. Until this point, my life strategy has been to build a business, make the money I need, take a sabbatical, and believe that when I run out of money, I’ll be able to spin up another company to make some more.
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