Stax
MARCH 16, 2025
The average churn rate for the software industry as a whole is 14%. Thats actually one of the lowest churn rates across all industries. That said, industry experts agree that your SaaS companys goal churn should be below 2%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue.
The SaaS CFO
MARCH 18, 2025
One of the most critical aspects of SaaS financial management is having clear and distinct revenue streams. A well-structured SaaS P&L provides fundamental data for analyzing margins, operational efficiency, and business health. However, many SaaS companies do a poor job of clearly defining their revenue streams. This has major impacts on how you manage your […] The post The SaaS Revenue Hierarchy: Why Defining Your Revenue Streams Matter appeared first on The SaaS CFO.
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The Daily Egg
MARCH 17, 2025
Ever stared at a dashboard full of customer engagement metrics and thought, Does any of this really matter? Youre not alone. Its always good to. The post 13 Customer Engagement Metrics That Carry Real Weight appeared first on The Daily Egg.
Tom Tunguz
MARCH 16, 2025
Engineering teams within AI application startups are much smaller than a classic software company - maybe half the size or less. Let’s run an experiment : let’s assume every public software company benefits immediately to the same extent & cuts R&D spending by half. 1 How would the value of these businesses change? 2 72% of unprofitable SaaS companies would become profitable.
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SaaStr
MARCH 17, 2025
So we’ve all watched the mega VC rounds for OpenAI, Databricks, Anthropic etc as VCs deploy billions into the AI winners at scale. But just how much of venture capital overall is going to … the top names? Far more than ever, per Redpoint’s latest data. In 2024, 31% of all VC capital went into just 20 deals. A record. From 2020-2022, the top 20 deals were just 6%-8% of all VC capital.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Sales Hacker
MARCH 18, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Jaleh Rezaei is the CEO & Co-founder of Mutiny, a company reimagining the B2B buying experience by transforming transactional relationships into meaningful connections through AI-powered personalization. Mutiny helps enterprises restore the human element in modern buying at scale, and is used by some of the fastest growing companies in the world including Amplitude, Snowflake and Qualtrics.
User Pilot
MARCH 18, 2025
Choosing the right mobile app engagement platform can determine whether your app thrives or gets abandoned, especially as spending in the mobile app market increased to $36.2 billion in 2024. Users now expect seamless experiences between web and mobile apps, personalized messaging, and real-time responsiveness. However, fragmented tools can’t meet these expectations.
Scytale
MARCH 18, 2025
Cybersecurity threats are at an all-time high, and businesses cannot afford to take risks when it comes to security. If youve been researching ways to protect your organization and strengthen your cybersecurity posture, youve likely come across penetration testing and vulnerability assessments. While both play a critical role in risk management and identifying security weaknesses, they serve distinct purposes and are not interchangeable.
Valuize Consulting
MARCH 16, 2025
For the C-Suite of Today’s Competitive B2B Technology Landscape: Feature-driven product development is no longer enough. Todays B2B Technology customers demand tangible, measurable outcomes. As a C-suite leader, your success hinges on defining and delivering these outcomes. AI is not just an enablerits a strategic necessity for driving customer value, retention, and revenue growth Moving Beyond Features: The Outcome-Centric Imperative Your sales and marketing teams tout the benefits of you
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
SaaStr
MARCH 16, 2025
Alex Rosenblatt was the first marketing hire and Chief Marketing Officer at Datadog, all the way through IPO and beyond. He spent over eight years scaling their marketing from zero to supporting a multi-billion dollar public company. Prior to Datadog, Alex held leadership positions at several high-growth SaaS companies and has a proven track record of building marketing engines that deliver consistent, measurable growth.
Clouded Judgement
MARCH 21, 2025
Every week I’ll provide updates on the latest trends in cloud software companies. Follow along to stay up to date! Subscribe now M&A is Back! We’ve seen a ton of M&A in the first quarter of the year. Will the floodgates open? Probably depends on whether the deals make it through regulatory approval. If they do, I expect a lot more M&A activity to follow.
The Daily Egg
MARCH 17, 2025
The first page of Googles search results is overcrowded AI Overviews, SERP features, and paid ads all competing for attention before organic results even. The post How to Increase Organic CTR and Why Even Bother appeared first on The Daily Egg.
Stax
MARCH 18, 2025
According to the US Federal Reserve in 2022, general-purpose card payments reached $153.3 billion transactions and $9.76 trillion in value. On top of that, 69% of Americans online in 2023 said they used digital payment methods to make a purchase. As a business owner, you just cant afford to ignore these statistics. Youll be locking out a significant customer segment with high purchasing power to propel your business forward.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
SaaStr
MARCH 15, 2025
So we’ve rolled out an AI which is pretty epic. It’s live on SaaStr.com itself and you can also access it here and talk to AI Jason about any of 1000s and 1000s of B2B, sales, SaaS, VC, etc. topics: I asked AI Jason what the Top 10 SaaStr posts of all times are. He made some good choices: “There are a lot of great SaaStr posts that have resonated over the years, but a few stand out as all-time favorites based on engagement and impact.
FastSpring
MARCH 17, 2025
About this series: fs Builds features developer-built projects showing step-by-step examples, code snippets, and advice on how to approach building with FastSpring. The goal of this series is to not only help you build with FastSpring, but also to inspire you with new and unique ways to leverage FastSprings systems to best serve your company. As always, our support and sales engineering specialists are available to help if you need assistance along the way.
The Daily Egg
MARCH 20, 2025
With the shaky transition from Universal Analytics (GA3) to Google Analytics 4 (GA4) in July 2024, users have grown increasingly dissatisfied with GA4’s features, its. The post Hate Google Analytics? 5 Alternatives to Replace GA4 appeared first on The Daily Egg.
Stax
MARCH 17, 2025
The best ISVs go beyond simply providing merchant services. They also invest in their client’s success and help them thrive. One way to do that is by providing merchants with more tools and options to boost conversions, attract customers, and streamline transactions. In line with that, we’re thrilled to announce that Stax Connect ISVs can now give merchants the ability to accept PayPal, Venmo, and Pay Later (BNPL).
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SaaStr
MARCH 17, 2025
Dear SaaStr: I Have No Co-Founder. What Should I Do? Thats okayplenty of successful startups have been built by solo founders. Im investing in fact at SaaStr Fund in a solo founder right now. But Ill be honest: its harder. Most of us need someone to share the burden, especially in the early days when youre doing everything yourself. Without a co-founder, youll need to be strategic about how you build your team and find ways to replicate the benefits a co-founder would bring.
Predictable Revenue
MARCH 20, 2025
Hemlane proved that with the right data, timing, and high-volume dialing, cold calls can drive 10% of revenue with a small team. The post Cutting The Cost of Acquiring Customers in Half with Brandon Healey appeared first on Predictable Revenue.
The Daily Egg
MARCH 19, 2025
Looking for unique, refreshing voices to follow for tips on increasing conversion rate? Check out these 12 active conversion rate experts weve rounded up to. The post 12 Active Conversion Rate Experts to Follow appeared first on The Daily Egg.
Sparktoro
MARCH 18, 2025
“How do I convince my boss/team/client to invest in my audience’s true sources of influence? Especially when those sources are so hard to prove attribution?” Friend, I hear you.
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SaaStr
MARCH 21, 2025
So RevenueCat has its latest “Sate of Subscription Apps 2025” report out and there is a ton of great stuff in here. I’m fortune that SaaStr Fund was the first investor in RevenueCat in 2018 and today it’s grown into the #1 tool to manage mobile subscriptions, powering 40% of all mobile subscription apps, and even ChatGPT’s mobile app itself.
How To Buy Saas
MARCH 18, 2025
Working with limited resources and keeping up with emerging tech are the biggest challenges for game developers today. However, advanced SaaS solutions have opened up new possibilities across distinct categories. These are essentially tailored solutions that can empower game developers to fulfill unique needs and drive impact. In this blog, youll discover the significant benefits of SaaS tools and platforms for game developers, the latest SaaS tools, and different challenges and opportunities.
The Daily Egg
MARCH 18, 2025
Micro content isnt just a trend; its the backbone of a modern content strategy. Attention spans are constantly shrinking. The brands and creators that stand. The post How to Create Micro Content That Hooks Your Audience Instantly appeared first on The Daily Egg.
Stax
MARCH 18, 2025
The SaaS industry has seen explosive growth in the past decadeand this is expected to continue this year. Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
SaaStr
MARCH 18, 2025
“I thought I had 60 days to get the value proposition right. In the end, we had roughly 4.” – Colin Jones, CRO Emeritus at Wiz You may have seen the news that Google is making its biggest acquisition — by far — of Cloud and SaaS security leader Wiz for a stunning $32 Billion (!). And it’s even more impressive than that.
User Pilot
MARCH 17, 2025
Looking for the best tools for interactive user guides for your company? There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. The crux of the issue is to make the right choice, you need to account for your priorities: your different jobs to be done, your budget, and the size of your company.
Blulogix
MARCH 18, 2025
By BluLogix Team The Hidden Costs of Traditional Subscription Billing (And How Usage-Based Models Solve Them Introduction While subscription billing offers predictable revenue, it also introduces inefficiencies that can cost businesses millions. Overcharging, underutilization, and revenue leakage are just some of the hidden costs of traditional pricing models.
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