The SaaS CFO
AUGUST 2, 2021
I speak with many SaaS teams who do not have a CFO or finance team yet. The focus is on product, go-to-market, and building out your team to support revenue delivery. Then, you’re at several million of ARR and realize that you can’t manage your business with just your bank account and poorly formatted and/or […]. The post The Role of the SaaS CFO appeared first on The SaaS CFO.
Neil Patel
AUGUST 3, 2021
It’s been a crazy rollercoaster over the last year and a half due to Covid. When Covid first came out, the majority of websites across the globe saw traffic drops as you can see from the graph above. But within a few months, things didn’t just reverse, many industries were facing all-time high traffic levels. Just look at ecommerce as a sector, it’s had rapid growth.
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Trujay
AUGUST 2, 2021
To get started, ask yourself: What are my business goals? What are the tools I need? Then begin your search for a suitable CRM. A specific customer relationship management (CRM) system can fit businesses of all shapes and sizes. That’s why it’s essential to figure out what’s hidden behind the notions of a […]. The post Size Matters: Small Business vs Enterprise CRMs appeared first on Trujay: Migration & Integration Solutions.
SaaStr
AUGUST 4, 2021
There is a lot to do in marketing. But a new VP of Marketing will really only do 3 things. Ask them what those top 3 are before you hire them. You may need something different. — Jason BeKind Lemkin (@jasonlk) August 4, 2021. I’ve interviewed 100s of VP of marketing candidates over the past years and I can tell you one think — it’s easy to spot the ones that won’t work out.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
The Daily Egg
AUGUST 6, 2021
We’ve worked with a ton of software solutions for all kinds of business needs. If you need a payroll and HR solution that works well with both SMBs and enterprise businesses, we consider Paychex to be a decent option, especially if you also need business insurance management tools. If there’s one thing to say about […]. The post Paychex Review appeared first on The Daily Egg.
SaaS Brief brings together the best content for SaaS professionals from the widest variety of industry thought leaders.
Intercom, Inc.
AUGUST 4, 2021
Preparing to interview for a new job is challenging. It takes time, energy, and foresight to anticipate what you might be asked. And if you’re like me, you’re probably left wondering afterwards if you said the right things or shared the right examples. . When we’re looking for our next incredible support teammate, we want to set up every candidate to give the best interview they can.
SaaStr
AUGUST 5, 2021
Yamini Rangan is HubSpot’s new CEO, as Brian Hallgian becomes Executive Chairman. Both are two of the highest rated SaaStr speakers of all time! A huge congratulations to Yamini. A quick look back at her two sessions. Yamini first joined us when she was COO at DropBox on the 5 Myths That Stop SaaS Companies from Moving Upmarket. A great session for any founders and execs thinking about moving out of SMB and into larger deal sizes: She then became COO at rocketship, HubSpot, overseeing
The Daily Egg
JULY 31, 2021
To stay competitive in the modern business world, you need to have qualifications that set you apart from others. Just having the barebones requirements is no longer enough. Instead, you need to go above and beyond to show potential employers that you are the best candidate for the job and that you will have the […]. The post The Complete Guide to Human Resources Certifications appeared first on The Daily Egg.
Predictable Revenue
AUGUST 2, 2021
Why transforming your mindset before coordinating a sale makes all the difference for your numbers. The post Why transforming your mindset before coordinating a sale makes all the difference for your numbers appeared first on Predictable Revenue.
Speaker: Pete Uselman, Director of Partner Experience at Wind River Payments
Most integrated payments providers share a percent of the payment revenue with their software partners. But, oftentimes, that revenue share is only a fraction of the true income potential software providers can realize. If you want to maximize income opportunities from your payments program, check out Wind River Payments’ webinar-on-demand.
Neil Patel
AUGUST 5, 2021
If you own a small business, content marketing is a tactic you should consider to grow your audience base and increase your brand’s name recognition. Content marketing refers to the creation and dissemination of online materials that grow traffic to your website. Content types can include blogs, infographics, and whitepapers that are geared toward creating interest in your products or offerings.
SaaStr
AUGUST 5, 2021
We all know times are good in SaaS and Cloud — but just how good? Is it all the big public cloud vendors and a handful of outliers? Really impressive, accelerating, Datadog quarter. – $234M rev (+67% YoY) vs $212M consensus (10% beat) – $247M next Q guidance vs $225M consensus (10% raise) – Last Q YoY growth was 51% – >130% net retention – 7 months GM adj.
The Daily Egg
AUGUST 3, 2021
SmartStart is the free version of SmartRecruiters’ core product, and it is meant for smaller teams and organizations. The product does a great job of tracking applicants, accessing job boards, and creating an excellent candidate experience. However, it falls behind others in the category due to its limit on the number of active openings available. […].
Predictable Revenue
AUGUST 5, 2021
As a communicator you have a responsibility to make your subject interesting, and to make sure that the rocks you throw at people’s heads are so fascinating that people can’t not pick them up. The post Selling doesn’t have to be boring appeared first on Predictable Revenue.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Neil Patel
AUGUST 6, 2021
Content, content, content. At times, it seems it’s all marketers think about. Even so, you may eventually find yourself in a content desert, desperately searching for a well of fresh content ideas. You’ve exhausted every Google search, every whiteboard brainstorm. However, there’s one strategy you may not have thought of. Have you explored industry blogs in other languages with Google Translate?
SaaStr
AUGUST 5, 2021
In the early days of SaaStr we put together a strawman First Sales Rep Comp Plan. Use it, modify it (or of course, ignore it) as you see fit. If you use a sales comp plan like ours, you’ll get one big benefit for planning purposes — you’ll know with a decent sense of precision what % of first year ACV (annual contract value) you are going to spend on sales.
The Daily Egg
AUGUST 3, 2021
If you’re questioning the importance of an employee handbook for your organization, think again. An employee handbook gives employees a detailed overview of company-specific policies, key procedures, benefits, and guidelines. It helps set clear expectations of what you expect from your employees and defines employee rights while also stating your legal obligations to them.
Unbounce
AUGUST 6, 2021
Before you can accomplish your goals, you’ve gotta help your audience accomplish theirs. Makes sense, right? But too many times, marketers fall into the trap of creating landing pages with only their own goals in mind. It’s no wonder visitors aren’t clicking on that CTA. Building a landing page that converts like crazy shouldn’t be left up to chance—it’s the result of using detailed information about your audience to create a persuasive combination of copy and imagery.
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For SaaS businesses, improving retention is one of the easiest and most effective ways to drive revenue and profits. With a clear link between failed payments and customer churn, having a robust failed payment recovery solution isn’t optional—it’s essential. Achieving your retention goals starts with the right solution.
Neil Patel
AUGUST 4, 2021
There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates. If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers – creating video content could be the solution you are looking for. How? Let’s take a look at the statistics.
SaaStr
JULY 31, 2021
The time comes for every growing SaaS company when you need to hire your first managers. Not VPs, but Directors and managers under them. Some rough rules: You need one Sales Director for each 8 sales reps. Your VP can’t directly manage more than 8. You need one SDR Director for each 10 SDRs. Each 10 SDRs, even 8 ideally, need a manager. You need one Director of Eng or team leader for each 8 engineers.
The Daily Egg
AUGUST 6, 2021
Workplace diversity has become a hot topic and a top priority for businesses across every industry. But to achieve a diverse workforce, you may need to rethink your recruiting process. This expansive guide will teach you everything you need to know about diversity recruiting. Why Diversity Recruiting Is So Important Diversity recruiting is more than […].
Unbounce
AUGUST 4, 2021
When you’re crafting words for your landing page, you’re not just writing. You’re copywriting— writing for conversions. Every character could make or break your landing page. After analyzing the most influential elements for conversion in 40,000 landing pages, Unbounce found that copy (28%) influenced conversion more than two times as much as design (13%) did.
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Neil Patel
JULY 31, 2021
A conversion funnel is a visual representation of the stages in a buyer’s journey, from the moment they land on your page until they complete a purchase. How do you create a conversion funnel, though, and how do you get the most from this tool? Let’s take a look. Should I Use the AIDA Model to Create My Conversion Funnel? The AIDA model is the traditional way to track the customer journey.
SaaStr
JULY 31, 2021
I haven’t failed yet, but boy every time, I’ve come close. Let me make a list of the “little things” I let go, but that I shouldn’t have, that almost killed me/us: Setting a little too insane of a goal. Crazy goals are good, but I wonder about insane. At Adobe Sign / EchoSign, I said we’d do $2m ARR by the end of Year 1. We ended up at $200k in ARR.
The Daily Egg
JULY 31, 2021
A non-compete agreement isn’t just for large corporations and enterprises. Every business, including startups, has interests worth protecting. Thus, a non-compete contract can be an effective tool for safeguarding your business interests. In this guide, we will cover the importance of these agreements, where to get your hands on a non-compete agreement template for free, […].
Andreessen Horowitz
AUGUST 5, 2021
In the last 10 years, as neobanks emerged and consumer financial services came online, the prevailing assumption was that credit unions and community banks would slowly die off. How would a locally-focused, relationship-driven, branch-based banking model survive in the age … The post The Case for Credit Unions appeared first on Andreessen Horowitz.
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Neil Patel
AUGUST 3, 2021
If you’ve spent any time on social media, especially Instagram, you’ve likely seen your favorite influencers post “link in bio” or even use the hashtag #linkinbio. What does the phrase mean, and can it improve your Instagram marketing? It’s not just a weird trend; directing users to click the link in bio is a powerful tool to help you drive traffic from social media to your website, product pages, and more.
SaaStr
AUGUST 3, 2021
Q: How important is it to have a premier VC fund backing you vs angels at a higher valuation? I think in most cases, it mostly boils down to Next Round Risk. If you raise money from top or even top-ish brand VCs at a reasonable valuation, you usually get at least 3 benefits: Top Partners at Top VC Firms are Usually Good for a Second Check if you are doing OK / decent but not great yet.
The Daily Egg
AUGUST 5, 2021
Human resources is the backbone of every business. Whether you’re running a small startup or have thousands of employees, HR compliance must be a top priority. This in-depth guide will explain everything you need to know about HR compliance, including some quick tips and long-term strategies to apply. Why HR Compliance Is So Important HR […]. The post The Complete Guide to HR Compliance appeared first on The Daily Egg.
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