OpenView Labs

JANUARY 17, 2020

After working with and talking to dozens of agency, consulting and SaaS leaders, I’ve realized two universal truths: It’s all about “solving for the customer”—and being the best at doing so. In a competitive environment (for customers, for growth, for hiring, for managing talent) every edge matters. A relationship with the right partner creates opportunities in both of these areas for agencies, consultants and SaaS companies—a match made in heaven if you will.

Consulting 53

Consulting Scale SaaS Sales Hiring 53

Tom Tunguz

JANUARY 15, 2020

At this year's Saastr Annual conference , I'm excited to interview Nick Caldwell. Nick has an incredible background. He started the PowerBI team at Microsoft and grew it from a small number of people to more than 300. He left to become VP Engineering at Reddit and tripled the size of the engineering team to 150 people in 18 months. And then he joined Looker as Chief Product Officer.

Engineering 127

Engineering Interviewing Leadership Enterprise 127

Sujan Patel

JANUARY 13, 2020

Every few years, a new buzzword pops up in the digital marketing space and gets everyone all excited. A few I’ve seen in my time include “digital marketing,” “conversational marketing,” “growth hacking” and “viral loops,” but there’s another hyped-up phrase making the rounds these days: Product-led growth. Blogs are going up on the subject, and […].

Growth Hacking 122

Growth Hacking Marketing SaaS 122

Incredo

JANUARY 14, 2020

Say you want to know how videos can help you increase the impact of your social media ads. You searched it on Google, found an article on a video software provider’s blog, and clicked on the headline. At the end of the post, you saw a freebie on a similar topic. You submitted your email address/phone number and downloaded that free resource. What just happened is that you entered another SaaS company’s sales funnel.

Sales Funnel 239

Sales Funnel SaaS Sales Social Media 239

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Payment Solutions

ProfitWell

JANUARY 14, 2020

Here at ProfitWell, we wholeheartedly believe in value-based pricing, which is extremely customer-centric. Value-based pricing is basing a product or service’s price on how much target consumers believe it’s worth. Once you have your prices set on value, you need to pitch a pricing strategy to your sales and marketing team members. Part of this pricing process includes a pricing sheet.

Pricing 52

Pricing Market Research Payment Features Subscription 52

Agile Payments

JANUARY 15, 2020

How Payment Facilitation as as Service can power revenue growth for SaaS platforms.

SaaS Payments 88

SaaS Payments Payment Services Payment Facilitation Payments 88

BetterCloud

JANUARY 16, 2020

This article is excerpted from BetterCloud CEO David Politis’s new book, The IT Leader’s Guide to SaaSOps (Volume 2): How to Secure Your SaaS Applications. To learn more and get a copy of the book, click here. In the world of SaaSOps, not all interactions are created equal. Similar to the idea of trusted vs. untrusted users , some interactions are far riskier or more important than others.

Banking 52

Banking compliance Interviewing Data 52

Intercom, Inc.

JANUARY 16, 2020

?. Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. In fact this is his first podcast appearance, so we were delighted late last year when he agreed to join us in the studio. We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

SaaStr

JANUARY 11, 2020

So at little old team SaaStr, we historically did not really track social followers as a core metric. We’re B2B folks ?? But as SaaStr grew, first we started to build a list. That became our core community metric (list growth). But we also wanted to track engagement on Quora more closely. And then we saw a big pick-up on Twitter. And after that, LinkedIn.

Scale 188

Scale B2C Travel Cloud 188

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Payment Solutions

Neil Patel

JANUARY 14, 2020

I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks. Now, I don’t sell info products as heavily as I used to, but when I focused on it 100% of the time, my numbers were great. Just look at the screenshot above. It’s my revenue on a bad month of selling info products.

Payment Methods 145

Payment Methods Payments Business Payment Services 145

Unbounce

JANUARY 14, 2020

We’ve all had it happen. You meticulously craft an ecommerce email marketing campaign that’s gonna help you sell a ton of products. You build a beautiful HTML template, write engaging copy, and A/B test your subject line. You implement an obvious and compelling call to action. And after all that work, the landing page that your email directs folks to has a high bounce rate—or worse, a low conversion rate.

Marketing 145

Marketing Pricing Subscription Payment Features 145

Tom Tunguz

JANUARY 13, 2020

Go to market questions are some of the most common questions startups discuss in board meetings. This is especially true around the end of year because many companies develop their financial plans. To help startups understand how their go to market teams compare to peers, Redpoint has constructed a survey. You can find the survey here. The survey will answer questions like: How does the sales team structure differ by stage?

Sales Hiring 143

Sales Hiring Marketing Construction Compensation 143

SaaStr

JANUARY 14, 2020

Q: Where can I find commission-only salespeople online to sell B2B software? Don’t. While there may be exceptions, I’ve never seen “1099 reps”, i.e. commission-only, work in B2B and SaaS. There are just too many vendors, too much competition, and it’s too much work for someone with little incentive if they can’t close instantly to … pull off a deal.

B2B 174

B2B Scale Software Engineering 174

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

Revenue

Andreessen Horowitz

JANUARY 14, 2020

Much of the buzz around cloud gaming has centered on its potential to “kill the console”—to remove the need for local hardware to play games. But the ongoing focus on hardware fails to grasp cloud gaming’s true potential. The real … The post The Promise of Cloud-Native Games appeared first on Andreessen Horowitz.

Cloud 141

Cloud Mobile 141

Chart Mogul

JANUARY 16, 2020

People don’t trust brands, they trust other people. That doesn’t make brands powerless — customer testimonials are a powerful weapon they have at their disposal. However, a generic insincere endorsement is as good as not using any. Emil Kristensen from Sleeknote shows us how to make testimonials our secret weapon. Customer testimonials are like guac on a burrito… They’re essential, not an optional extra.

Social Media 111

Social Media Software Review Sales Customer Lifetime Value 111

Teamgate

JANUARY 16, 2020

Don’t underestimate the power of social media. The right choice of a social media strategy can help you increase sales. Substantially. . The influence of social media marketing continues to spread. You can see, how much the landscape of social media marketing has changed over the past decade: Image credit: Statista. Social media platforms have tremendous outreach and are very user-friendly for businesses who want to grow their audience and increase their online presence.

Social Media 109

Social Media Data Traceability Sales 109

SaaStr

JANUARY 16, 2020

Q: Can the initial angel investment round be changed 2 years later to benefit the board members and not the remaining investors? There have been several safe note investments but not a series A yet. Oh for sure. When you make an angel investment, you are trusting the founders. Trusting that the price, ownership, and cap table will stay roughly the same until the next round.

Investment 170

Investment Pricing 170

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Enterprise

Andreessen Horowitz

JANUARY 13, 2020

Forget gamification. If you want to make software that feels like play, rather than work, it requires tapping into deeper, more intrinsic motivations. And that’s where the principles of game design come in. In this talk from the the 2019 … The post Game Design, Not Gamification, for Great Products appeared first on Andreessen Horowitz.

Software 125

Software Communication Enterprise SaaS 125

Agile Payments

JANUARY 13, 2020

PCI Compliant IVR Gateway Solutions – Interactive Voice Response for Phone Based Customer Payments. An IVR Gateway provides automated phone based payment acceptance solution for organizations.

Payment Methods 100

Payment Methods Payment Solutions 100

Teamgate

JANUARY 13, 2020

Begin with the end in mind. It’s a well-known mantra for many business owners, and an effective mindset when setting visions and helping identify the necessary steps to achieve them. It’s a philosophy that provides clarity, efficiency, and purpose , and can get you to those leads that you never thought were available. In terms of lead generation and marketing, the “end” would be a working list of potential subscribers who are likely to become loyal customers.

Strategy 96

Strategy Business Social Media Innovation 96

SaaStr

JANUARY 16, 2020

We’re getting close! Our agenda is finished for 2020 SaaStrAnnual March 10-11-12, and it’s epic! The CEOs and CXOs of Box, Zoom, Pagerduty, Squarespace, Coupa, Zapier, Mixmax, Gainsight, Github, Stack Overflow, Figma, Shopify, Dropbox and so many other leaders!! And 100s and 100s of hands-on sessions teaching you how to scale! We’ll begin pushing session registration live our shortly.

Mobile 170

Mobile Scaling 170

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ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

Payments

Andreessen Horowitz

JANUARY 16, 2020

Running a business is hard — there are many things a team could be doing, but only a small number they should be doing. Organizations waste a lot of mental calories figuring out where to focus and trying to track … The post Investing in WorkBoard appeared first on Andreessen Horowitz.

Investment 110

Investment Business Enterprise SaaS 110

Agile Payments

JANUARY 13, 2020

IVR Payment Software: What are your options in your IVR Payment Solution search. IVR Payment Software Solutions offer payment options that allow clients to pay bills or invoices via self service. Customers dial into a phone and connect to an automated IVR system and interact via voice prompts, allowing customers them to pay amounts due without human interaction from the business side.

Payment Solutions 100

Payment Solutions Payment Methods Payment Services Software Review 100

Sales Hacker

JANUARY 17, 2020

Okay. I might catch some heat here but bear with me. Because you don’t have to love (or even like) Tom Brady, but if you watch football as I do, you’ve got to respect his performance. Heck, if you’re not a football fan, you know who he is and that some people call him the GOAT. Not just because he’s good, but because he is consistently good.

Sales 92

Sales 92

SaaStr

JANUARY 17, 2020

Q: Are there too many VC dollars seeking too few viable business opportunities in 2020? Of course not. On the one hand, to any of this that have been doing this for a while, there are a ton of new funds in market (1,000+ new funds since 2016!) and the exiting funds have raised vastly more capital than before. We’ve had 2 records years in a row of VC investment: But … but look what’s happened in tech and the Cloud: Explosion!

Venture Capital 161

Venture Capital Business Cloud Investment 161

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Payments

Andreessen Horowitz

JANUARY 17, 2020

There are broadly two adoption paths for new computing technologies: inside-out and outside-in. Inside-out technologies are pioneered by established institutions and later proliferate outward to the mainstream. Apple (followed by Google and others) pioneered the modern touchscreen smartphone, university and … The post Inside-Out vs. Outside-In: The Adoption of New Technologies appeared first on Andreessen Horowitz.

Technology 102

Technology 102

Agile Payments

JANUARY 13, 2020

IVR Transactions: Interactive Voice Response for Inbound Customer Payment Transactions. IVR Transactions occur when customers call into an IVR Payment Solution.

Payment Solutions 100

Payment Solutions 100

Teamgate

JANUARY 13, 2020

Thinking about redesigning a website or migrating to new CMS?? Do you know that redesigning can be critical? Yes, only when done, wrongly!! . It can affect your website’s organic traffic. . Obtaining organic traffic is a tough job, though. From link building, link generation, to on-page optimization, it takes a lot of hard work. If you tend to lose your vision on those efforts, then it could be disastrous for your business. .

Technical Advisors 91

Technical Advisors Technical Review Software Review Engineering 91