Sat.Jan 11, 2020 - Fri.Jan 17, 2020

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Why SaaS Partner Programs & Consultants Are a Match Made in Heaven

OpenView Labs

After working with and talking to dozens of agency, consulting and SaaS leaders, I’ve realized two universal truths: It’s all about “solving for the customer”—and being the best at doing so. In a competitive environment (for customers, for growth, for hiring, for managing talent) every edge matters. A relationship with the right partner creates opportunities in both of these areas for agencies, consultants and SaaS companies—a match made in heaven if you will.

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Growing Product and Engineering Orgs from Zero to IPO

Tom Tunguz

At this year's Saastr Annual conference , I'm excited to interview Nick Caldwell. Nick has an incredible background. He started the PowerBI team at Microsoft and grew it from a small number of people to more than 300. He left to become VP Engineering at Reddit and tripled the size of the engineering team to 150 people in 18 months. And then he joined Looker as Chief Product Officer.

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What the Heck is Product-Led Growth?

Sujan Patel

Every few years, a new buzzword pops up in the digital marketing space and gets everyone all excited. A few I’ve seen in my time include “digital marketing,” “conversational marketing,” “growth hacking” and “viral loops,” but there’s another hyped-up phrase making the rounds these days: Product-led growth. Blogs are going up on the subject, and […].

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How to Set Up and Optimize Your SaaS Sales Funnel So It Doesn’t Let You Down

Incredo

Say you want to know how videos can help you increase the impact of your social media ads. You searched it on Google, found an article on a video software provider’s blog, and clicked on the headline. At the end of the post, you saw a freebie on a similar topic. You submitted your email address/phone number and downloaded that free resource. What just happened is that you entered another SaaS company’s sales funnel.

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An Omnichannel Payment Solution––Without the Complexity

Simplify omnichannel payments with a solution that unifies every channel through your platform. By integrating front-end systems like online, mobile, and in-store payments with robust back-end infrastructure, you can deliver a seamless payments experience without the need for heavy engineering. Omnitoken technology enhances security by tokenizing card transactions for reuse, enabling merchants to drive cross-selling opportunities.

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What is a pricing sheet? How to make one + price sheet examples

ProfitWell

Here at ProfitWell, we wholeheartedly believe in value-based pricing, which is extremely customer-centric. Value-based pricing is basing a product or service’s price on how much target consumers believe it’s worth. Once you have your prices set on value, you need to pitch a pricing strategy to your sales and marketing team members. Part of this pricing process includes a pricing sheet.

Pricing 52

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How Payment Facilitation as as Service can power revenue growth for SaaS platforms

Agile Payments

How Payment Facilitation as as Service can power revenue growth for SaaS platforms.

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How Risky Is an Interaction? Here’s How to Tell (and Level Up Your SaaSOps Security)

BetterCloud

This article is excerpted from BetterCloud CEO David Politis’s new book, The IT Leader’s Guide to SaaSOps (Volume 2): How to Secure Your SaaS Applications. To learn more and get a copy of the book, click here. In the world of SaaSOps, not all interactions are created equal. Similar to the idea of trusted vs. untrusted users , some interactions are far riskier or more important than others.

Banking 52
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Miro’s Andrey Khusid on the art of distributed teamwork

Intercom, Inc.

?. Andrey Khusid, founder and CEO of Miro , hasn’t done many interviews. In fact this is his first podcast appearance, so we were delighted late last year when he agreed to join us in the studio. We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients.

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SaaStr Crosses 1,000,000 Social Followers. Lessons Learned.

SaaStr

So at little old team SaaStr, we historically did not really track social followers as a core metric. We’re B2B folks ?? But as SaaStr grew, first we started to build a list. That became our core community metric (list growth). But we also wanted to track engagement on Quora more closely. And then we saw a big pick-up on Twitter. And after that, LinkedIn.

Scale 158
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How Clinic Sense Reduced Churn and Unlocked More Revenue

ClinicSense is a SaaS platform that supports over 7,000 massage therapists who use it for appointment management, payments, scheduling, marketing activities and more. Despite having a relatively low payment failure rate, the company discovered that the failures disrupted the customer experience. This often led to churn as customers decided to cancel or abandon their account, preventing ClinicSense from realizing the full lifetime value (LTV) of its users.

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The Redpoint 2020 Go To Market Survey

Tom Tunguz

Go to market questions are some of the most common questions startups discuss in board meetings. This is especially true around the end of year because many companies develop their financial plans. To help startups understand how their go to market teams compare to peers, Redpoint has constructed a survey. You can find the survey here. The survey will answer questions like: How does the sales team structure differ by stage?

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You Can Have My Old Business That Makes $381,722 a Month

Neil Patel

I was talking with my friend who works at Keap (formally known as Infusionsoft) and he was breaking down how people still make millions of dollars selling info products and ebooks. Now, I don’t sell info products as heavily as I used to, but when I focused on it 100% of the time, my numbers were great. Just look at the screenshot above. It’s my revenue on a bad month of selling info products.

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Not Using Landing Pages in Your Ecommerce Email Marketing? Here’s Why You Should

Unbounce

We’ve all had it happen. You meticulously craft an ecommerce email marketing campaign that’s gonna help you sell a ton of products. You build a beautiful HTML template, write engaging copy, and A/B test your subject line. You implement an obvious and compelling call to action. And after all that work, the landing page that your email directs folks to has a high bounce rate—or worse, a low conversion rate.

Marketing 145
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Can the initial angel investment round be changed 2 years later to benefit the board members and not the remaining investors? There have been several safe note investments but not a series A yet.

SaaStr

Q: Can the initial angel investment round be changed 2 years later to benefit the board members and not the remaining investors? There have been several safe note investments but not a series A yet. Oh for sure. When you make an angel investment, you are trusting the founders. Trusting that the price, ownership, and cap table will stay roughly the same until the next round.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The Promise of Cloud-Native Games

Andreessen Horowitz

Much of the buzz around cloud gaming has centered on its potential to “kill the console”—to remove the need for local hardware to play games. But the ongoing focus on hardware fails to grasp cloud gaming’s true potential. The real … The post The Promise of Cloud-Native Games appeared first on Andreessen Horowitz.

Cloud 141
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IVR Gateway

Agile Payments

PCI Compliant IVR Gateway Solutions – Interactive Voice Response for Phone Based Customer Payments. An IVR Gateway provides automated phone based payment acceptance solution for organizations.

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The Ultimate Guide to Using Customer Testimonials to Boost Sales

Chart Mogul

People don’t trust brands, they trust other people. That doesn’t make brands powerless — customer testimonials are a powerful weapon they have at their disposal. However, a generic insincere endorsement is as good as not using any. Emil Kristensen from Sleeknote shows us how to make testimonials our secret weapon. Customer testimonials are like guac on a burrito… They’re essential, not an optional extra.

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Session Registration for 2020 SaaStr Annual Going Live for our Equality, Inclusion and Balance Program Now

SaaStr

We’re getting close! Our agenda is finished for 2020 SaaStrAnnual March 10-11-12, and it’s epic! The CEOs and CXOs of Box, Zoom, Pagerduty, Squarespace, Coupa, Zapier, Mixmax, Gainsight, Github, Stack Overflow, Figma, Shopify, Dropbox and so many other leaders!! And 100s and 100s of hands-on sessions teaching you how to scale! We’ll begin pushing session registration live our shortly.

Mobile 146
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Game Design, Not Gamification, for Great Products

Andreessen Horowitz

Forget gamification. If you want to make software that feels like play, rather than work, it requires tapping into deeper, more intrinsic motivations. And that’s where the principles of game design come in. In this talk from the the 2019 … The post Game Design, Not Gamification, for Great Products appeared first on Andreessen Horowitz.

Software 125
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IVR Payment Software

Agile Payments

IVR Payment Software: What are your options in your IVR Payment Solution search. IVR Payment Software Solutions offer payment options that allow clients to pay bills or invoices via self service. Customers dial into a phone and connect to an automated IVR system and interact via voice prompts, allowing customers them to pay amounts due without human interaction from the business side.

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How to Use Social Data to Increase Sales

Teamgate

Don’t underestimate the power of social media. The right choice of a social media strategy can help you increase sales. Substantially. . The influence of social media marketing continues to spread. You can see, how much the landscape of social media marketing has changed over the past decade: Image credit: Statista. Social media platforms have tremendous outreach and are very user-friendly for businesses who want to grow their audience and increase their online presence.

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Are there too many VC dollars seeking too few viable business opportunities in 2020?

SaaStr

Q: Are there too many VC dollars seeking too few viable business opportunities in 2020? Of course not. On the one hand, to any of this that have been doing this for a while, there are a ton of new funds in market (1,000+ new funds since 2016!) and the exiting funds have raised vastly more capital than before. We’ve had 2 records years in a row of VC investment: But … but look what’s happened in tech and the Cloud: Explosion!

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Buyer’s Guide: Finding The Best Payment Provider For Your Software

Choosing the right Embedded Payments partner can feel overwhelming. This comprehensive buyer’s guide simplifies the process by breaking down seven key criteria to consider, from platform technology to security and growth potential. Learn how to assess partners that align with your goals, offer personalized support, and drive long-term success. This guide equips software companies with the insights to make confident, informed decisions that enhance customer experience and fuel business growth.

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Investing in WorkBoard

Andreessen Horowitz

Running a business is hard — there are many things a team could be doing, but only a small number they should be doing. Organizations waste a lot of mental calories figuring out where to focus and trying to track … The post Investing in WorkBoard appeared first on Andreessen Horowitz.

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Best IVR Payment Systems

Agile Payments

Best IVR Payment Systems: What to look for in your IVR Payment search. An IVR Payment Solution creates new customer option that allows customers to pay bills or invoices without involving business staff or resources. Customers dial into a phone and connect to an automated IVR system that interacts via voice prompts with the caller, allowing them to pay amounts due without human interaction from the business side.

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Transforming Your Business with Effective Lead Generation Strategies

Teamgate

Begin with the end in mind. It’s a well-known mantra for many business owners, and an effective mindset when setting visions and helping identify the necessary steps to achieve them. It’s a philosophy that provides clarity, efficiency, and purpose , and can get you to those leads that you never thought were available. In terms of lead generation and marketing, the “end” would be a working list of potential subscribers who are likely to become loyal customers.

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How much should you pay a salesperson?

SaaStr

Q: How much should you pay a salesperson? Three ways to simplify the answer here, especially in the early days: In the end, in base salary AND commission, most sales reps take home about 20%-25% of what they close in first year deal value. So if you model sums up to that or close, you are in the zone. You have to pay a living wage. No one in sales wants to work just for the fun of it.

Sales 144
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Inside-Out vs. Outside-In: The Adoption of New Technologies

Andreessen Horowitz

There are broadly two adoption paths for new computing technologies: inside-out and outside-in. Inside-out technologies are pioneered by established institutions and later proliferate outward to the mainstream. Apple (followed by Google and others) pioneered the modern touchscreen smartphone, university and … The post Inside-Out vs. Outside-In: The Adoption of New Technologies appeared first on Andreessen Horowitz.

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IVR Transactions

Agile Payments

IVR Transactions: Interactive Voice Response for Inbound Customer Payment Transactions. IVR Transactions occur when customers call into an IVR Payment Solution.

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Introducing the New FastSpring Documentation Library

FastSpring

As a trusted partner in growth, we are committed to delivering a world-class experience that sets our customers up for success from day one. In an effort to better serve our global community of sellers, we’re excited to announce a brand new documentation library called FastSpring Docs. An Overview of the New FastSpring Docs. The new FastSpring Docs is so much more than a facelift.