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How to Leverage Pricing and Packaging to Drive Growth, Revenue, and Profit with Miro, Loom, OpenAI, and Splunk 

SaaStr

Pricing is more than just a number on a contract — when used thoughtfully, it can become a strategic tool for your SaaS product that can drive product adoption, customer satisfaction, and business growth. ” Pricing is also more than just the bottom-line price level. ” So, How Should You Price?

Payments 291
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Dear SaaStr: What Percentage Owership Do Venture Capitalists Want in Start-Ups?

SaaStr

But they won’t be as engaged. Once you get into late-stage deals, it’s more about absolute $$$ invested at a reasonable price than % ownership, but in Seed, A, and B deals, ownership % is important. If it’s not a core investment, VC funds may be more flexible. You just don’t know for sure unless you ask.

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5 Things That Are Actually Working and 5 Things That Aren’t in B2B SaaS AI with Ironclad’s CEO and a16z

SaaStr

Founder-Driven AI Innovation Seema Amble, Partner at Andreessen Horowitz shared that something they’re seeing across their portfolio of founders, especially the ones launching an AI product or a standalone product is boost their founder-level engagement on the human side of AI.

AI Search 291
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The Top 20+ SaaStr Surveys On Freemium, Discounts, Paid Pilots, Raising Prices, And Much More

SaaStr

Otherwise, there is no engagement. 59% of you have raised prices this year. I think most of us have found our pricing is more elastic than we thought. The related question then becomes do you raise prices on existing customers — or just new customers? Only 42% of you find free pilots generally convert to Paid.

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Best Practices for a Marketing Database Cleanse

Entrusting a vendor to help maintain its accuracy and completeness is no ordinary engagement. This buyers guide will cover: Review of important terminology, metrics, and pricing models related to database management projects. What’s involved in their maturity process? Having an accurate and up-to-date database.

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Effective customer engagement is business critical – insights from Harvard Business Review Analytic Services

Intercom, Inc.

Now, during this time of economic uncertainty and against a competitive landscape, effective customer engagement is business critical. Poor cross-functional collaboration impedes success: 44% of executives say a lack of collaboration and siloed efforts are the top impediments to successful customer engagement.

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Top 10 Unexpected Learnings from Scaling Wiz From $0 to The First $100M ARR with founding CRO Colin Jones and Sam Blond

SaaStr

” The founders’ deep technical expertise from their previous company (Adallom, which sold to Microsoft) allowed them to engage with security practitioners as peers rather than vendors. .” 5x Revenue on 5x Headcount Wiz achieved the rare feat of maintaining per-employee productivity while scaling exponentially.

Scale 192
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Outrun Your Competition: Best Practices for Accelerating Sales Processes

By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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The Art of Invisible Onboarding in Integrated Payments

Learn how such a fluid process can elevate the user experience, from enhancing engagement and trust through clear, transparent pricing and quick approval, to making payment processing an indispensable, customer-centric component of the software.

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The New Frontier: A Guide to Monetizing AI Offerings

Speaker: Michael Mansard and Katherine Shealy

But how do you monetize AI in a way that keeps your business sustainable and your customers engaged? 💡 Smart Pricing Strategies: Understanding how to apply usage-based pricing models that align with your customer’s evolving needs.