Remove Enterprise readiness Remove Marketplace as a Service Remove Product Marketing
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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

An experience that is well aligned with your product: has the candidate been working in B2B vs B2C? In SaaS vs. marketplaces? Why would you come up with a 24 months roadmap when you just have funding for another 6 months and still didn’t figure out your product-market fit? Product Marketing.

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5 Nonobvious Learnings from Atlassian’s Path to The First $10B in ARR With Ex-CRO Cameron Deatsch

SaaStr

By forcing self-service, they inadvertently created stronger customer champions who had to deeply learn the product themselves. This “hands-off” approach counterintuitively led to more organic expansion within enterprises. This created a natural product-market fit validation system for their marketplace.