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The Playbook for Going Upmarket with Stripe’s CRO and Checkr’s COO

SaaStr

Enterprise buyers: Need predictability in pricing Want to buy solutions, not features Require modularity and customization Have completely different procurement processes The key is to repackage your components into enterprise-ready solutions.

Scale 278
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3 Secrets to Help You Sell Upmarket Faster

SaaStr

Differentiating between Small and Medium Businesses (SMB) and Enterprise, or larger companies, is vital. You’ll need to find and hire different types of sales reps, specifically to sell into the Enterprise since enterprise sales are more challenging and typically take longer than selling into an SMB.

Scale 299
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5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

You always have to build more relationships within the customer organizations Gong, as an example, started as an SMB platform and went to Enterprise. Specific features for Enterprise need to be top-of-mind and prioritized across the org. You need to segment the entire organization, not just GTM.

Scale 269
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Top 10 SSO Providers You Must Consider in 2022

Frontegg

The platform is fully enterprise-ready – integration with enterprise IDPs, SAML and OIDC protocols, and includes a customer-facing including Social SSO – all available with a fully embeddable login box. 3 – Frontegg. Scaling up fast and need SSO? This solution can be deployed in the cloud or on-prem if needed.

B2C 98
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Best Free CRM Software

Neil Patel

HubSpot CRM – Best free marketing CRM Really Simple Systems – Best free sales CRM Agile CRM – Best free customer service CRM Flowlu – Best for SMB finance Apptivo – Best for basic business management. 4 – Flowlu — Best For SMB Finance. The Top 5 Options For Free CRM Software.

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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

These evolving demands from enterprise customers bring with them different skillsets customer success managers need to hone. So how do you create a strong, enterprise-ready team? Of course, we always excelled in SMB at Slack as well. Finding the right skillset. When I left, we were just bridging the $1 billion mark.

Scale 177
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Selling to Fortune 500 Companies (An Easy 3-Step Process)

Sales Hacker

Selling to Fortune 500 companies is a different game than SMB. Sometimes all the emails, cold calls, tweets, and inMails in the world still won’t get the attention of key contacts at that enterprise account. If your product is enterprise-ready and you’ve already got a trial option or something free to give away, try this out.