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How to make your software or SaaS enterprise-ready so that you can sell more to larger B2B customers. Building a culture of security in you software development teams is not an easy task, but its crucial if you want to minimise the chances of unforeseen cybersecurity disasters and unfortunate media appearances.
Your product has fewer features and is a scaled-down version of more Enterprise-ready alternatives. You’ll likely need a progress tracker and empty states and maybe a few different options for in-depth learning, like webinars or guides (covered below). Your market is mature, saturated, crowded and overserved. Your PPC ads.
Look into sales pitches, demos, webinars,… Did your presentations/contents translate well into what we are showing to prospects and customers? Start by figuring out the strategies that will bring you effective, efficient and long term growth. This is an exercise that should be done with input/feedback of the leadership team.
Since it’s a SaaS software, system requirements are easily taken care of, and they offer training via live online tutorials, webinars, documentation, and in-person sessions. It also has guided engagements like Native Behavioral Targeting and is enterpriseready.
Is that weekly webinars with the company in terms of how they’re using and engaging with the product, is it them creating their own internal docs? What have you found works best from that role model view to really encourage adoption across all lines of the enterprise itself? Oculus our VR gaming platform is now enterpriseready.
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