SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

Outsourced Development 210

Outsourced Development Underperforming Technical Team Development Part-Time VPE 210

SaaStr

JUNE 1, 2021

There are rules in starting an enterprise software company. Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. We did the basic, pro, and enterprise.

Part-Time VPE 290

Part-Time VPE Technical Cofounder CTO Hire New CTO 290

SaaStr

JULY 12, 2022

One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). If you’ve hired the VP of Engineering, impossible hire, but when they love something, they jump. They know how to the close to develop the relationship.

Sales Hiring 284

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 284

SaaStr

JULY 30, 2020

How does this differ between SMB and enterprise? What are the challenges with enterprise given the long sales cycles? So I went from being a business generalist founder, so prior to that I was in product marketing and product management at VMware, so big enterprise software company. This is in Founding Sales , as a result.

Part-Time VPE 283

Part-Time VPE Sales Recruiting Scale Sales Hiring 283