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Recruiting is tough. But to be a great CEO, you need to find a way to force yourself to be a great recruiter. Let me share some learnings, and what I do now to force myself to be a better recruiter. First, you will budget a ton of time for recruiting. Hire external recruiters — and be very good to them. Find a way.
And how often is he recruiting? In fact, every single day he and his team go into their Recruiting War Room, and analyze every single possible recruit coming up the next four years. But in this phase — you need to be Head Recruiter yourself. At first everyone is sort of great at recruiting — by definition.
Nothing matters but recruiting and using your personal network. Sam Blond, CSO at Brex explains why recruiting, networking and employee happiness is the key to this playbook on recruiting your sales team. Sam Blond | Chief Sales Officer @ Brex. I’m doing The Playbook To Recruiting Your Sales Team.
The event is strategically designed to facilitate 1000s of meaningful connections through 1000+ on-site “Who Do You Want To Meet” dedicated 1-on-1s for B2B founders and execs (no service providers, sorry!) The event attracts investors ranging from seed-stage to growth equity, making it relevant regardless of your funding stage.
In particular, hiring for your sales team is critical in an uncertain economic outlook. Additionally, sales professionals looking for a new role should choose their next company wisely. Great Companies Attract Great Talent Blond and Braverman have enjoyed successful careers as sales leaders in high-performing companies.
Sam Blond, the former CRO at Brex with 15 years in tech sales, took the stage at SaaStr Europa 2024 to share nine easy sales concepts that so many get wrong. Sam got his first job in tech sales as an SDR for Jason Lemkin’s company, EchoSign, which later sold to Adobe and launched his career. They did this right at Brex.
Justin Welsh, former SVP of Sales at PatientPop explains how he started in SaaS in 2009 as the second sales hire at Zocdoc. Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. Justin Welsh | SVP Sales @ PatientPop. I was a local salesmanager or regional manager.
Ah the VP of Sales. The first post is What a Great VP of Sales Actually Does. The second post is a script for you to use (and modify as you see fit) – 10 Great Questions to Ask a VP Sales Candidate. Just so you know, there are 48 Different Types of VP Sales. The toughest hire. Such a high failure rate.
Still, an overall deep-dive on lessons learned the second and third time around: Not Easier : Recruiting – Not Easier. You might think after (goodness) the best part of 20 years of working in tech, 18 as an executive or CEO, and 13 as a founder … I’d be pretty good at recruiting at this point. I’m not.
Regardless, the message should be promulgated through every channel: sales, marketing, press, recruiting, events, etc. The customer story typically originates from two founts; either the founders or product marketing. The more you can spread the narrative, the greater the potential force for your business.
One of the first what How to Hire a Great VP of Sales at the New York Enterprise Tech Meet-Up (thank you to John Lehr and Work-Bench for setting this up). It turned out to be a great early SaaStr event, with the maximum 250 capacity hit days earlier and a lot of folks didn’t get to attend. Hopefully, some of you have seen it.
We’re super excited to have partnered with Women in Revenue to bring a mini event-within-an-event for women leaders in SaaS and Cloud. We have a mostly firm rule of “no repeats” for SaaStr events. We’ll kick off Day 1 with an amazing mini-event. Recruiting Fair. Masterclasses!
SaaStr’s first IRL event of 2022 will be in Miami on March 3. Bigly Sales. Keyway Executive Recruiting. We’re taking over Veza Sur Brewing for an evening of AMAs and networking with 200+ SaaS VCs, CEOs, Founders, and Senior-level leaders! Aside from the amazing speakers, who else will you meet there? 305 ventures.
He is a top VC in the industry and runs SaaStr, the largest SaaS event in the world. They used the competitive advantage of recruiting out of the Midwest, where they knew the markets and the people better. As a manager, you have to do things differently. Zapier was last valued at over $5B. There’s also a cultural element.
The SaaStr Annual is the largest non-vendor event in the industry, with 10,000+ attendees from all across the world coming together each year in the SF Bay Area. We also launched an affiliated $90m venture fund and had our inaugural SaaStr Europa event in Paris of 2018. We were the first major SaaS event back in the SF Bay Area.
I thought it would be worth drilling down deeper into each of them, and sharing the learnings and mistakes: 1/ Spending less time fixing things, more time recruiting senior folks to own them. No one spends enough time recruiting as it is, after $1m ARR or so. Yes, you can manage the sales team yourself. You can do this.
So both of SaaStr’s mega events are coming up. It’s more of a destination event. Tons of VPs of Sales, Marketing, Product and CS still come to Europa. founder I talked to last week that went to both last year said it was easier to meet other founders at Europa, and easier to meet sales execs to recruit at Annual.
I meet with great VPs of Sales and Product in particular who are Ready. I’d like to recruit you to be a VP at one of my companies, but I get it. You’re going to have to be the VP of Sales, Customer Success, Marketing and probably Product in the early days. You’ll almost lose your Best Logo Accounts.
We recently did a New New in Venture event and I asked the question of many top VCs including David Sacks, Keith Rabois, Aileen Lee and more. “Give the VP of Sales More Time” This is always terrible advice. If a VP of Sales can’t improve things in one sales cycle or less — she never will.
Brendon introduces his playbook to hiring the first VP of Sales from his experiences as VP of Sales at LinkedIn, EchoSign, Talkdesk and more. Learn the dos and don’ts to make the correct hire the first time and not rush into hiring the wrong VP of Sales, which can cost the company months or even years. Roughly 90%.
A new edition, new services, an outbound sales team, an accountmanagement / upsell team. From $1m to $10m ARR or so, as you build your first management team: You shouldn’t be the VP of Sales Anymore As You Scale. You still need to spend 15-20% of your time in sales. In any event, delegate more.
In this episode of Growth Stage, we interview Lizzie Mintus Founder and CEO of Here’s Waldo Recruiting and host of The Heres Waldo Podcast about her thoughts on: The most effective recruiting strategies for SMBs. So during the intro, I kind of talked about how you run here’s Waldo recruiting.
On December 2, SaaS Office Hours at Redpoint will welcome Maia Josebachvilli , VP of Strategy and People at Greenhouse, a fast growing recruiting software company. Maia is especially well known for her thought leadership in developing best in class recruiting metrics. She was also selected for Inc’s 30 under 30.
Enough with the excuses for not having hired your real VP of Sales, or that VP of Engineering, or whatever. Hire a real recruiter. Hire more sales reps in the areas where they are profitable. Increase your Customer Events. Events don’t have to cost $9m+ like the SaaStr Annual. Not in April. Not by June.
So backstage at SaaStr Annual this year, and in a number of other conversations since, I’ve had a chance to get a few quiet moments with maybe two dozen top CROs and VPs of Sales. Yes, macro issues come up, and how they have to sell to more stakeholders now, and sales cycles are longer. But the best long ago adapted.
Personalized Event Recommendations : Demonstrate a deeper understanding of customer needs by recommending relevant events that align with their growth goals. GTM 120: Avoid the AI Sales Skills Atrophy Trap with Peter Kazanjy Pete Kazanjy is a serial founder, and seasoned early stage Saas executive, advisor, and investor.
2020 is a year that defines the long tail events, twelve months in which black swan after black swan event seemed to hit the press. I thought the remote trend would be a powerful recruiting advantage; I didn’t foresee a global pandemic obligating companies to work remotely. Here are my predictions for 2021.
The backup of 2020 was great, 2021 comes in and somehow we have 600 unicorns and everyone can burn 500 million a year or have huge sales teams. But the meta point is this, if you’re recruiting in 2024, beware of the “Lost Generation” candidate and persona you may come across. It’s part of the job now.
Recently, Redpoint Office Hours welcomed Allison Pickens to clarify the COO role and when startups should consider recruiting one. Chief of Staff - a founder recruits a CoS to combat an increasing workload of project work. The CoS doesn’t manage anyone. This archetype oversees all GTM including marketing, sales, and post-sales.
1: How Sales and Marketing Have Shifted Since 2020 Expectations and the types of people working in SaaS have shifted over the past few years, and much more in sales, marketing, and customer success. . #1: He had a friend help him hire an email marketer to send ticket emails to the events. It changes over time,” Jason shares.
In 2008, he founded Yammer, an enterprise software company that David grew to 500 employees and $60 million in sales. Head of Sales. Positions Needed: Enterprise AEs, Mid-Market & SMB AEs, SDRs, Sales Ops, Sales Engineer. Positions Needed: Demand Gen, Product Marketing, Sales Enablement, Events/Community.
379: From how many reps to hire, to compensation models, here are the top 10 mistakes founders make when hiring their first sales teams and how to avoid them. Announcer: In today’s SaaStr Insider, SaaStr CEO and founder, Jason Lemkin, shared the top 10 mistakes founders make when hiring their first sales team.
The question facing founders recruiting marketers is: which is the most important to prioritize? This acquisition portfolio spans search, advertising, social media, events, podcasts, ebooks, outbound calling, and many other techniques. The most frequent mishire in startups is the first head of marketing.
Regardless, the message should be promulgated through every channel: sales, marketing, press, recruiting, events, etc. The customer story typically originates from two founts; either the founders or product marketing. The more you can spread the narrative, the greater the potential force for your business.
It was our first virtual event, and we had hundreds of people attend. A recruiter in the audience submitted a question often discussed in startup boardrooms. When you have one website, one marketing team, and one sales team, and you’ve got only one shot to talk about your product, how do you balance those two things?
and as an aside, this was our first and last manel at any SaaStr event) Nick Mehta : Hello. Daniel, you grew to 3 million in ARR before you hired a VP of Sales. You had all the reps and SDRs reporting to you, managed it all yourself. How’d you manage all that? I’m Jason Lemkin. Look a little different.
SaaStr Scale, our one day, San Francisco based event. The Playbook to Building a Thriving Sales Culture with PatientPop SVP of Sales Justin Welsh. The Playbook to Hiring Your First VP of Sales and Not Screwing it Up… with Cassidy Ventures Founder Brendon Cassidy. Gainsight CMO Anthony Kennada and Fmr.
An open discussion with Sam Blond, CSO at Brex, and Kristen Habacht, VPS at Atlassian, about adjusting their sales process during Covid-19. Kristen Habacht runs EDR sales at Atlassian, which I got a check today, $40 billion-$50 billion company. She manages a huge global team. Four, people in the sale? Jason Lemkin: None.
They talked about product adoption, sales alignment, freemium models and lessons they have learned throughout their successful SaaS careers. As two CEO who love the art of sales and scaling, this one really was special. Recruiting is easier, but the things that don’t change are customers don’t care.
There’s something special about attending an in-person conference or industry event. This year though, almost every single conference and event has been either delayed or canceled. This year though, almost every single conference and event has been either delayed or canceled. How to Run a Webinar or Virtual Event Like a Pro.
Even what we could consider “good problems” need preparation, and it starts by understanding your team and your goals, including knowing when and how to recruit members of your team, and building in a way that compliments your growth. Listen to the start of the episode for a promo code to our upcoming events!
Maria and Anthony present the CEO and CMO playbook of how the CEO and CMO can partner with other members of the team to grow sales and marketing. That was a super cool event. Maria : I mean, I’ve talked to over 60 recruiters. In the upper left is a strap from a Dreamforce event, but you see the Apttus there.
In any event, VCs that consistently back “world class” engineering teams generally don’t like SaaS companies without them, no matter how successful they are. I’m 100% OK taking a lot of risk here because I know I can help them recruit a local team as much as necessary or desired. It just varies.
I actually worked in sales for five and a half years and that’s probably why I have tended to gravitate to B2B marketing. Worked as an AE and then a salesmanager. Decided to go to business school, did that for a little bit and then came out in management consulting, a company. So, they’re a B2B piece.
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