Valerian Tech

MAY 4, 2023

In this article, we'll explore the benefits of DevOps for legacy businesses and how a Fractional CTO can help overcome the challenges of DevOps adoption. First, legacy businesses often face cultural barriers and resistance to change when it comes to implementing new technologies and practices.

CTO Hire 52

CTO Hire New CTO CTO Business 52

Intercom, Inc.

DECEMBER 21, 2021

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers. Will Larson , CTO of Calm.

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VP of Engineering Technical Review Scale Outsourcing Services 118

Tom Tunguz

OCTOBER 24, 2021

A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. Well, let’s transition then to leadership. Repetition is so important in leadership.

CTO Coach 164

CTO Coach Sales Hiring Sales Recruiting CTO Hire 164

User Pilot

MAY 1, 2024

Lenny is a newsletter writer, podcast host, angel investor, and product consultant. Differentiating your product – Lenny shares 7 ways companies can differentiate their products, including focusing on affordability, product quality, niche markets , and more.

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Underperforming Technical Team New CTO Interviewing CTO 102

Sales Hacker

SEPTEMBER 29, 2020

We’ve got two sponsors, the first is Sapper Consulting. Sapper Consulting makes it easier though, because they built Regie. A lot of great experience working and supporting inside sales teams, a lot of good experience with marketing and marketing ops, a lot of good experience with building products.

Scale 120

Scale CTO Hire CTO Coach Scaling 120

Outseta

NOVEMBER 19, 2019

Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills. I’ve played the following roles at various tech companies.

Sales Hiring 50

Sales Hiring CTO Coach CTO Hire Underperforming Technical Team 50

Frontegg

NOVEMBER 4, 2021

Eric is also an Advisory Board Member for Udacity’s digital marketing curriculum. #4 Growth Consultant, SVP Marketing at HubSpot. It’s no secret that HubSpot has become a household Marketing name over the last decade (over 100k customers and $1 billion in revenue). 4 – Ramli John. 5 – Keiran Flanagan.

Social Media 52

Social Media CTO Coach Technical Review New CTO 52

SmartKarrot

FEBRUARY 16, 2022

Know the best strategies to enhance your SaaS career Make use of key insights from leaders, companies, and communities Engineer your SaaS marketing strategy based on their expertise. Aaron Levie is the Chief Executive Officer, co-founder, and Chairman at Box. Top 30 SaaS Influencers You Need to Follow in 2022. Aaron Levie.

VP of Engineering 10

VP of Engineering Scale SaaS Venture Capital 10

SaaStr

MARCH 3, 2020

And so, I consult and advise for startups about 35 startups over the last three, three and a half years. Yeah, I would say you can do it, but I would say more in a scenario in which you’re doing pretty enterprisey up market scenarios where you want your VP of Sales flying to your clients. So he’s the CTO?

Sales Hiring 232

Sales Hiring Sales Recruiting CTO Hire Scale 232

SaaStr

AUGUST 15, 2020

Bernadette Nixon: And so there are different things we need to do to bring to the table in crossing that chasm for our market. But as we look at our market, it’s not all created equal. And there’s no one key holy grail metric that’s out there in the market right now. Bernadette Nixon: Sure.

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Payment Methods Merchant Services Scale Payments 273

SaaStr

APRIL 18, 2019

But after a stint as a consultant I came out to Stanford back in the late ’90s in the dot-com era. And now I’m the executive chairman of this company but 20 of our former SteelBrick team members have joined Ben and they’re going to be bringing this product to the market. ” And that was a great initial market.

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Sales Recruiting VP of Engineering Scale SaaS Payments 233

Sales Hacker

AUGUST 18, 2020

We’ve got two sponsors, including a new one called Sapper Consulting. Okay, it’s not that easy, but Sapper Consulting has built REGIE to keep the promise of sales enablement and help carry the load to help keep your team doing what they do best, winning. Sam Jacobs: Do you sell to the chief marketing officer?

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Payment Features Subscription Scale Underperforming Technical Team 117

SaaStr

DECEMBER 3, 2020

How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel? How should the success of marketing be measured? So I was doing environmental consulting. Bret was formerly the CTO at Facebook.

Scale 252

Scale Sales Hiring Sales Recruiting Sales 252

Intercom, Inc.

JULY 9, 2020

Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. I’m also mentoring startups in terms of marketing SEO go-to market at the German Accelerator, which is the official startup program in the Silicon Valley of Germany. We also did a lot of co-marketing.

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Technical Review Scale Underperforming Technical Team Software Review 199

Teamgate

JANUARY 14, 2019

Moreover, big brands have a fantastic infrastructure in place and you are working in-sync with other teams (marketing, production, sales), meaning that your campaigns are always amplified. Often startups have very limited funds, so they cannot afford to boost their campaigns with marketing or advertising.

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Interviewing Startup Technical Review Technical Advisors 81

OPEXEngine

JUNE 16, 2020

Based on what is happening in the market and our models we think it’s best to shoot for growth of X% and EBITDA margin of Y%. While PE firms are more active managers who often come with playbooks and best practices consultants, they still want the CEO to be the CEO and not the EVP of Company. It’s My Company” Thinking. First-time CEOs.

Sales Hiring 59

Sales Hiring CTO Hire Venture Capital Technical Advisors 59

SaaStr

JUNE 28, 2022

In a tougher public market for SaaS commpanies, VCs are pulling term sheets again, and deals are also falling apart again after soft commitments. A stock option plan that is too small, without back-up or consultation. A charismatic CEO is able to get investor excited, but the CTO, and/or the rest of the team is just weak.

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Finance Technical Review CTO Hire New CTO 306

Sales Hacker

FEBRUARY 18, 2025

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Joe DiMento is the Head of Go-To-Market & Industry Partnerships at Bain Capital Ventures. Previously, he was an operating partner at Fractal Software, helping launch vertical software companies and find product-market fit.

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Sales Hiring CTO Hire Scale VP of Engineering 99

Sales Hacker

MARCH 11, 2025

Prior to Sailthru, Cassie served as VP Marketing & Analytics at Gerson Lehrman Group (“GLG”) and as VP Marketing & Growth for Savored (acquired by Groupon). The importance of leadership alignment and transparency during times of crisis. How to rebuild and regain customer trust after technical failures.

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Scale Technical Advisors Sales Hiring Technical Review 83

Sales Hacker

DECEMBER 10, 2024

Martin brings a wealth of experience in building and scaling sales teams, developing effective go-to-market strategies, and navigating the challenges of startup growth. Theyve been writing market reports for years as the pioneer of tech adoption and market insights. 35:30) Optimal team structures for SMB sales organizations. (52:25)

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Scale Sales Hiring Scaling CTO Coach 116