SaaStr

OCTOBER 24, 2022

Developers act, think, and behave differently than your average customer. So selling, marketing and supporting them should be different too. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Anyone who says the developer market is not strong is behind the times.

Outsourced Development 214

Outsourced Development Underperforming Technical Team Development Part-Time VPE 214

SaaStr

JULY 12, 2022

If it’s helpful to you, it’s got everything from how to build the sales com plan to how to think about hiring a VP marketing and how to hire a customer success thing. You have to create a repeatable process if you’re going to scale up the sales team. The Number One Job of a VP Sales is Recruiting a Great Team.

Sales Hiring 290

Sales Hiring Part-Time VPE VP of Engineering Sales Recruiting 290

SaaStr

JUNE 1, 2021

In 2016, Hubspot was still a scrappy player that had only recently IPO’d, with a market cap around $1B. In this top-rated session Dharmesh Shah, cofounder and CTO of HubSpot, shares how he and his co-founders broke all of the “rules” and ended up creating an entirely new category of marketing software.

Part-Time VPE 296

Part-Time VPE Technical Cofounder CTO Hire New CTO 296

SaaStr

OCTOBER 17, 2019

When it comes to seamlessly scaling your applications, a top-notch engineering team will be your foundation. We develop a search API to help any developer to have a very good search in their application. So today we are a distributed team. Of course, behind this product, we have a super strong team.

Scale 173

Scale Scaling CTO Hire Part-Time VPE 173

Outseta

MAY 8, 2020

What I’m hoping this post provides is an objective look at the world of technology start-ups—the good, the bad, and the ugly. Best of all, the types of smart people that you run into in tech run the gamut from highly technical software engineers, to massively creative designers and marketers, to analytical data wizzes and finance experts.

Part-Time VPE 102

Part-Time VPE Fractional VPE Sales Hiring Underperforming Technical Team 102

SaaStr

JULY 30, 2020

What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? Peter Kazanjy: So at TalentBin, that was kind of like my first training wheels, SaaS business, and also the place where I started to learn and appreciate go to market. So nowadays I’m all go to market all the time.

Part-Time VPE 288

Part-Time VPE Scale Sales Recruiting Sales Hiring 288