Remove Fractional VPE Remove Metrics Remove Outsourced Development
article thumbnail

The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

article thumbnail

Founder’s Guide to Scaling Applications: When to Build, When to Buy and What Breaks by Algolia Co-founder (Video + Transcript)

SaaStr

We develop a search API to help any developer to have a very good search in their application. The engineering team was super, super small at this moment. We were in total four engineers working on the product, including me, including our VP of Engineering, so four in total. Join us at SaaStr Annual 2020.

Scale 164
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. The issue the SMBs had was, “Well, I’m a 20-person consulting company.

article thumbnail

SaaStr Podcast #356 with Atrium Co-Founder Pete Kazanjy

SaaStr

What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? Peter Kazanjy: So we really brought that to Atrium, in so far as another thing that humans hate to do is do metrics analysis, performance metrics analysis. Which is not great for your SaaS metrics.