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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

WorkOS CEO Michael Grinich, Developer Success Manager Betsy Calender, and VP of Developer Experience Zeno Rocha share how to price your product for developers, how to market it to developers, how to how to support them as they scale and use the products. Developers hate opaque pricing. The contract size grows.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Hire the VP of Marketing, MBA, the VP of Sales, MBA, the VP of Customer, MBA, the VP of Engineering, MBA, and now, the odds of any semblance of survival, let alone success, are vanishingly small at this point. The issue the SMBs had was, “Well, I’m a 20-person consulting company.

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How to Hire A Great VP Sales: The Full Video and Transcript

SaaStr

How do I increase pricing? When you hire a VP of Sales and all they want to talk about in the interview is strategy, strategy, strategy, I’m not sure they’re a closer. If you’ve hired the VP of Engineering, impossible hire, but when they love something, they jump. I’ve made a bad VP of Sales hire.

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25 predictions for SaaS in 2025

Chart Mogul

2024 was a big year for SaaS with AI in the spotlight and new pricing models shaking things up. Some predictions were spot onAI-powered co-pilots, pricing experimentation, consolidation and M&A activity all surged. What will 2025 bring? This time last year, 24 SaaS experts predicted big things for 2024.

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Founder’s Guide to Scaling Applications: When to Build, When to Buy and What Breaks by Algolia Co-founder (Video + Transcript)

SaaStr

The engineering team was super, super small at this moment. We were in total four engineers working on the product, including me, including our VP of Engineering, so four in total. When we did this studies and where we were having to sign the contract with the AnyCasts provider, we took some time.

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SaaStr Podcast #356 with Atrium Co-Founder Pete Kazanjy

SaaStr

Like a VP of engineering would go to some conference, and hear someone on stage talking about how they need to be spending all their time doing recruiting, etc, etc. ” Then it turns out that a VP of engineering doesn’t have time in their day to do searching, and writing outbound emails, and so on and so forth.