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That placeholder for the VP of Finance never gets the financials done, and the VP of Marketing talks and talks but hasn’t ever worked with a sales team. When you hire that VP of Engineering who never learns the product, it doesn’t work. There is a 0% chance it works. Founders need to be honest about it, though.
If you’ve hired the VP of Engineering, impossible hire, but when they love something, they jump. My real point is with the VP of sales you’re probably not going to get the perfect hire. Maybe you’ll get that in your VP of engineering or VP of product, possibly, your VP of marketing.
I can assure you that most people in the tech industry spend countless hours thinking about how to make this happen, investing only a fractional percentage of time thinking about their impact. Hopefully jack up your growth rate enough to be acquired for a massive sum of money.
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