Remove Generative AI Remove Payment Solutions Remove SMB
article thumbnail

Forecasting Fintech’s Future and Keeping Culture Alive: A Q&A with the CEOs of BILL and Mercury

Andreessen Horowitz

They discussed the wide-ranging implications that generative AI will have across fintech and how it will boost jobs, rather than replace them. Alex Immerman: If 2023 was the year of efficiency, 2024 is the year of generative AI. Both of you sell into SMBs, which is a notoriously difficult segment.

Payments 110
article thumbnail

Say Hello to My New AI Marketer: How Gen AI-Based Software Is Advancing Marketing and Sales

Andreessen Horowitz

Marketing is particularly well suited for adopting generative AI because it is an iterative, creative, and dynamic practice that relies on the types of media — texts, images, video — that have driven LLM development. Plus, successful marketing plans and assets don’t necessarily have a single “right” solution.

AI Search 121