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Beyond Product-led Growth, 7 Lessons Learned in Product-Led Scaling (Podcast #490 and Video)

SaaStr

Product-led scaling isn’t about growth hacking, and it can be challenging no matter where you’re starting. Rachel Wolan, Dropbox GM, shares wisdom from her years of experience in product-led scaling at Talkdesk, LiveRamp, and Dropbox to help you better scale your company. . What is Product-Led Scaling?

Scale 278
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Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders?

SaaStr

Dear SaaStr: What’s The Number One Challenge for Scale-Up Stage Founders? You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. SaaS products get too complex to hack a product roadmap too long. You will need a VP of Product to scale your roadmap. As are you.

Scale 269
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The #1 Reason CMOs Fail

SaaStr

Probably the biggest career limiting move I see is: – CMOs challenging CEO on Marketing Strategy – VP Sales challenging CEO on How to Sell. How the customers, the prospects, the media, and the world should see the company and its mission. They want to execute their own vision for how to scale. You may be right.

Scale 69
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What’s The #1 Challenge After $1m-$2m ARR?

SaaStr

Q: What’s the number one challenge for scale-up founders? You can hack managing and finding 1–3 reps yourself, but after that, you really need a VP of Sales. You will need a VP of Product to scale your roadmap. You can’t hack it forever. Maybe a little later if demand is crazy, but not too much later.

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Join CROs, CMOs and SVPs of Brex, Flexport, Talkdesk, PatientPop, Intacct, Gusto + More on Aug 29 at SaaStr Scale!!

SaaStr

The Playbook: To Recruiting Your Sales Team, with Brex CSO Sam Blong. To Scaling High-Performing Teams, with Gusto COO Lexi Reese. To Growth Hacking at Scale, with ex-Drift and Segment VP Growth Guillaume Cabane. To Defining the Journey from Prospect to Champion with Kathy Lord, SVP Sales at Intacct.

Scale 171
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Why Growth Hacking Doesn’t Scale, And How To Plan For Growth Instead

Sales Hacker

In this blueprint, we provide insight into where growth comes from and how to structure your sales approach to capture that growth. The Winning By Design Blueprint Series provides practical advice for every part of a SaaS sales organization. Traditional Sales Growth vs SaaS Sales Growth.

Scale 100
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What Order Should You Hire Your Management Team In?

SaaStr

But a great head of demand gen (or maybe growth hacking if you are SMB) should be very accretive at even $20k in MRR. And your first VP of Marketing just increases qualified leads by 25%. More on that here and a great video discussion below: You’ll probably be ready for your first VP of Sales by $1m in ARR.