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5 Interesting Learnings from Toast at $1.5 Billion in ARR

SaaStr

Grew Restaurant Locations 29% Year-Over-Year to 120,000 Perhaps the most important metric at scale. Shopify and Bill both also get the majority of their revenue from financial fees and transaction fees, not software subscriptions. Are you growing net new customers at least 20% a year? HubSpot is, and Toast is as well. #2.

Scale 306
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Clouded Judgement 8.16.24 - The Great Services-To-Software Rotation

Clouded Judgement

Today, IT budgets are roughly broken down into: ~50% headcount / personnel, ~25% software, ~15% hardware, and ~10% outsourcing / consultants. As software grows as a percentage, I think we see headcount / outsourcing shrinking. I created this subset to show companies where FCF is a relevant valuation metric.

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What It’s Like Running a Profitable $400M Public SaaS Company with Vimeo CEO Adam Gross 

SaaStr

They also have a media segment, a separate business supporting creators who want to do subscription-based video monetization. Vimeo has spent a fair amount historically on advertising, primarily to fuel the more prosumer individual online subscription business. The two of them together own their metrics, and on free, it’s 100% MAU.

AI Search 278
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SaaS Financial Plan 2.0

The Angel VC

If you have a SaaS startup with a higher-touch sales model where revenue growth is largely driven by sales headcount, the plan needs to be modified accordingly. For Enterprise customers, the model assumes pricing increases at the time of renewal but not during the term of the subscription.

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The ultimate customer support tech stack for 2022

Intercom, Inc.

Powered by a modern business messenger , it scales your ability to answer more questions from more customers without increasing headcount, budget, or hours logged. Here’s an example of key goals and metrics to consider. Subscription payment and management: Stripe.

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Clouded Judgement 5.24.24 - Software Environment Remains Strained

Clouded Judgement

Unfortunately, that didn’t happen… The Workday earnings call summarized it well: “But within the quarter, we experienced increased deal scrutiny as compared to prior quarters, and we are seeing customers committing to lower headcount levels on renewals compared to what we had expected.

Cloud 157
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1 Key SaaS Sales Metric to Fine-Tune Sales Productivity

InsightSquared

For these reasons, accurately tracking key sales metrics and benchmarking your performance against peers and market leaders is critical to getting the most out of your sales resources. Typical SaaS Sales Metrics. Underlying those metrics are processes which can improve or reduce performance in each of the above metrics.

Scale 102