Remove Healthcare Remove Market Segmentation Remove Sales Recruiting
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10 Years In Tech

Outseta

Well, if you run a restaurant, or a hotel, or are a fireman, or work in healthcare I can assure you that the future of work is not remote. New waves of technology come and go in the blink of an eye, each with its own wave of new founders trying to flip their start-up in a newly hot market segment. I needed a disruptive idea.

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When Does Open Source Make Sense for a Business?

OpenView Labs

Other businesses, like LinkedIn and Netflix, have strong histories of being producers of open-source projects, which provides a strategic recruitment and retention tool for top-tier engineering talent. Related podcast episode: How MongoDB Scaled Their Open-Source Product with a Bottom-Up and Top-Down Sales Motion.

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10 Frequently Asked Questions about Customer Journey Mapping?

SmartKarrot

Typically, a buyer persona represents a market segment as a whole. The most obvious benefit of a customer journey map is that it shows how customer progresses through the sales funnel. Maximizing the path’s efficiency equals more sales at a faster rate. There is a difference in recruiting as well.

Scale 10
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Learning to Love the Art of Sales (As a Technical Founder) with Ross Mason, Founder of MuleSoft (Europa Video + Transcript)

SaaStr

At our inaugural SaaStr Europa last June, podcast host-with-the-most Harry Stebbings sat down with MuleSoft Founder and CTO Ross Mason to discuss the organization’s sales strategy, building a strong company culture, how to think about international expansion, and much more. We have a lot of technology trends, so cloud was pivotal.