Remove Inbound Sales Team Remove Innovation Remove SMB
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The Innovator's Dilemma for SaaS Startups

Tom Tunguz

See also: Innovator’s Solution for SaaS Startups. There’s a familiar path now to SaaS companies that start in the SMB (small-to-medium business) part of the market. I believe we’re seeing Clay Christensen’s Innovator’s Dilemma at play. SMB 3-7% 31%-58%. Why does this happen? Enterprise 0.5-1%