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DENVER, September 26, 2023 — Infinicept, a leading provider of embeddedpayments, and Datacap Systems, Inc., leading hardware and processor-agnostic omnichannel payments provider, today announced a partnership to provide coordinated support for vertical software companies on their embeddedpayments journeys.
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For many SaaS companies, becoming a Payfac is an opportunity to benefit from a new revenue stream and gain more control over the customer experience. But because payments are outside the typical software company’s core offerings and expertise, bringing them in-house can seem daunting. What does it really take to become a Payfac?
By now, the idea of software-led payments has reshaped the way we think about payments so much, it may be easy to forget how revolutionary it really was. The rise of embeddedpayments opened the door to offering even more financial services through software platforms, and the space has since become the darling of the fintech sector.
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Brian is the founder of Utopaya, a boutique firm helping vertical SaaS companies with their payments. We discuss the history of integrated and embeddedpayments, the emergence of PayFac and Payfac as a service, and what software companies really need to drive their paymentsbusinesses ahead.
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Right now, the embeddedpayments conversation can be downright confusing. Part of the reason for this owes to the sheer volume of terms used to describe some of the approaches within the space, like payfac, payment facilitator, merchant of record (MOR), embeddedpayments, software-led payments––and that's just to name a few.
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