Intercom, Inc.

JANUARY 16, 2020

We chatted about the company’s evolution from RealtimeBoard, a tool beloved by the UX community, to Miro – a rapidly growing SaaS innovator that boasts Dell, Netflix, Ikea, and Spotify amongst their steadily growing roster of clients. Andrey explains why embracing the professional services sector in a unique way has paid dividends.

Consulting 249

Consulting Marketplace as a Service Scale Development 249

Intercom, Inc.

APRIL 18, 2019

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. When Gainsight CEO Nick Mehta asked Anthony to run marketing, Anthony he was jumping in at the deep end. So how can we do more of that?

Scale 112

Scale Sales Recruiting Marketplace as a Service Sales Hiring 112

User Pilot

AUGUST 29, 2023

While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers. Why is product management important? The same could be said of product teams. User empathy.

Management 105

Management Marketplace as a Service Interviewing Product Marketing 105

User Pilot

JULY 23, 2024

It helps you think creatively and reimagine existing products and services. The acronym SCAMPER stands for Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, or Reverse, guiding business owners through different ways to innovate. The SCAMPER approach is one effective way of identifying new opportunities.

Development 109

Development SaaS Marketplace as a Service Scale 109

User Pilot

SEPTEMBER 4, 2023

The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. What Are the 4 Strategies of Blue Ocean Strategy?

Strategy 90

Strategy Technical Review Business Innovation 90

Intercom, Inc.

AUGUST 22, 2019

I’m excited to be joined today by Intercom’s own Jonathon Colman, a senior designer who came to us by way of the Nature Conservancy, REI and five and a half years at Facebook, where he most recently worked as a UX Content Strategy Lead for Marketplace. That helps everyone innovate, especially when they share them out.

User Experience 209

User Experience Strategy Engineering Communication 209

FastSpring

APRIL 13, 2023

But especially if your product or platform has a high purchase price, you’re going to have fewer initial customers, which means you have to be really careful which customers get a say in the future of your company. We wanted partners that were on the cutting edge of innovation,” Justin explained. “If It starts with self service.

Payment Methods 147

Payment Methods Marketing Payments SaaS Payments 147

User Pilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. What is product positioning? Benefits of good product positioning. Positioning statements.

Underperforming Technical Team 98

Underperforming Technical Team SaaS Software Review Marketplace as a Service 98

OPEXEngine

FEBRUARY 22, 2022

SMB customers will want high-touch sales engagement and service delivery but SMM SaaS companies will likely not have the budget necessary to justify providing this level of sales support. These lower price points influence the GTM strategy, which requires lower labor costs and a greater reliance on “one-to-many” marketing.

SaaS Payments 52

SaaS Payments Payment Services Payment Methods Marketplace as a Service 52

Point Nine Land

JUNE 29, 2021

NexHealth is a patient experience management platform that helps doctors get more appointments, retain patients, and offer a better service by digitizing everything from booking and reminders to forms and billing. Our dental SaaS product is the wedge to our entire strategy to accelerate healthcare innovation.

Healthcare 52

Healthcare Development Team Review Systems Review Marketing 52

SaaStr

MARCH 19, 2019

For those of you who did not clap, Stripe is a set of developer APIs that help businesses accept payments online and do all sorts of innovative things in moving money in the cloud. On one half of it you have product market fit and on the other half you have partners and ideally developers integrating in order to reach your users.

Payments 126

Payments Scale Scaling Revenue 126

User Pilot

SEPTEMBER 4, 2023

The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. The Significance of the Blue Ocean Strategy In an increasingly crowded marketplace, the blue ocean strategy offers companies the opportunity to break out of hypercompetitive red oceans. What Are the 4 Strategies of Blue Ocean Strategy?

Strategy 52

Strategy Technical Review Business Innovation 52

User Pilot

APRIL 25, 2024

Effective market research combines both qualitative methods, which explore consumer motivations, and quantitative methods, which provide measurable statistics, to create comprehensive insights that guide business strategy and decision-making. The advantages of engaging in marketing research cannot be overstated.

Market Research 52

Market Research Outsourcing Services Marketing Outsourced Development 52

Valuize Consulting

SEPTEMBER 30, 2024

Understanding the three levels of a productcore, actual, and augmentedis crucial for marketers, sales teams, and product planners aiming to create a compelling value proposition. It’s the essence of what the product or service deliversbeyond the physical item itself.

Customer Success 52

Customer Success Strategy Azure Technical Review 52

Valuize Consulting

SEPTEMBER 30, 2024

Understanding the three levels of a product—core, actual, and augmented—is crucial for marketers, sales teams, and product planners aiming to create a compelling value proposition. It’s the essence of what the product or service delivers—beyond the physical item itself.

Customer Success 52

Customer Success Strategy Azure Technical Review 52

SaaStr

JULY 22, 2020

At the time, there may be four or five other firms doing this same strategy of investing somewhere between $500,000 and $2 million into companies that were just getting started we would call it pre product market fit. But we think of it as being sort of CO conspirators with the founders pre-product market fit.

Venture Capital 282

Venture Capital Travel Investment Marketplace as a Service 282

Intercom, Inc.

SEPTEMBER 26, 2019

If you can create a scenario where others are building on top of your product – and therefore evolving it in ways you may not have the resources to do yourself – your offering suddenly becomes even more valuable to your customers. Here, Ceci unpacks her thinking for Intercom’s Group Product Marketing Manager, Jasmine Jaume.

Underperforming Technical Team 170

Underperforming Technical Team Marketplace as a Service Outsourced Development Development 170

SaaStr

JULY 9, 2019

The challenge, however, is that because of the limited disposable income that both consumers and businesses have, you can’t charge a lot of money for services there. ” At this point we were offering the service for free. Here in the US and again other developed markets, people are interested in novelty and innovation.

Scale 221

Scale Sales Recruiting Scaling SaaS Payments 221

Intercom, Inc.

DECEMBER 13, 2018

Whereas Facebook’s overall vision relies heavily on third-party developers having access to user data, Workplace wants to be the app that’s connected to all your other apps and a highly curated marketplace that has the best SaaS applications in the world. Different visions for different products. We do have integrations with some apps.

Scale 151

Scale Marketplace as a Service Mobile Sales Hiring 151

SaaStr

JUNE 10, 2020

Second, product market fit. Product market fit matters more than ever and technology is what’s going to get us out of this, the understanding of data and getting the insights and how fast we move in tech. And really our approach to our customers and the market had to pivot immediately. And so we built.

Travel 232

Travel Scale Marketing Outsourcing Services 232

User Pilot

AUGUST 30, 2023

Product Drive talks categories This year’s edition comes with four talks categories to give you insights and inspirations into different aspects of Product. Product management and leadership speakers. Product marketing speaker. But innovation and growth must continue, so how do you avoid the feature parity trap?

Scale 105

Scale Growth Hacking AI Consulting 105

SaaStr

MAY 15, 2020

I went into product marketing for the commercial arm of Xerox Park, which is a big computer research company here. So, our products and services are around how can we help companies utilize open source more effectively, more securely, more responsibly, as well as contribute. Bridget Gleason: We’re all learning.

Sales Hiring 257

Sales Hiring Scale Technical Review Outsourcing Services 257

SaaStr

FEBRUARY 7, 2020

Early stage, there’s going to be demand risk and product market fit risk, but later the risk is about the ability to scale. And do they understand the addressable market? We know that innovation can come from anywhere. What do we think will happen when there’s a conflict around direction of product?

Scale 212

Scale Underperforming Technical Team Investment Sales Hiring 212

SaaStr

MAY 3, 2019

Before that Manny was a Senior Product Manager @ Amazon where he engineered the compensation system for Amazon Associates and Web-Services which accounts for 15% of Amazon’s traffic. CEOs everywhere are seeking to innovate, but 81% say their teams are not equipped to meet the challenges needed to compete in today’s marketplace.

VP of Engineering 156

VP of Engineering Sales Hiring Technical Review Development Team Review 156

Andreessen Horowitz

APRIL 9, 2024

A great way to look at this is through the lens of buyer psychology and the way that products and services get procured in the modern market. People are not buying technology products and services in isolation anymore. We found that we had this just incredible product market fit.

Scale 118

Scale Technical Review Sales Hiring AI 118

User Pilot

APRIL 24, 2025

Amazon is seeking a Senior Product Engagement Manager to shape the future of a new mobile app/game within the Emerging Business Org. This role is pivotal in creating the most engaging creative tools for users, with a focus on drawing, playing, and the innovative use of generative AI. Who would be the best fit for this job?

Payment Methods 52

Payment Methods Payment Solutions Retention Churn 52

User Pilot

FEBRUARY 24, 2025

Experience building 0-1 products, platform/ecosystem products, or marketplaces. As one of the newest entrants in the Connected TV advertising space thats rapidly growing, they seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services.

Technical Advisors 52

Technical Advisors Data Management Scale 52

Intercom, Inc.

FEBRUARY 21, 2019

We’re basically the world’s biggest business marketplace. We help buyers of software and services find the best vendors or the best sellers of the products they need. So we’re really interested in building guided buying services through our site where you could say, “My challenge is to increase leads.”

Education 123

Education Sales Hiring Software Review Sales Recruiting 123

Sales Hacker

APRIL 29, 2025

Oji, we have a ton to dig into, but first, you have, you know, incredibly impressive background with a breadth of experience across startups and larger enterprises and served as a PM and product leader. You also have product marketing experience, including being a senior lead product marketing manager at Microsoft.

AI Search 91

AI Search AI Sales Hiring Underperforming Technical Team 91

Intercom, Inc.

JANUARY 23, 2020

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. There’s little room for products that’d prefer to play lone wolf. Top companies have responded to shifting dynamics, moving from product to platform.

Underperforming Technical Team 183

Underperforming Technical Team Scale Payments Payment Services 183