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Sales and marketing 101 for startups: driving growth together

Chart Mogul

Sales and marketing teams must align on customer fit early on to impact retention SaaS revenue growth depends on customers continuing to subscribe and use the product more and more over time. Subscribers who will stick around, renew their subscriptions, and expand their usage over time are the most valuable customers in SaaS.

Scale 52
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In-House vs. Outsourced Sales: A Case for NOT Hiring SDRs

Sales Hacker

And at Leadium, we continue to shine a light on the true costs associated with in-house sales development teams. Here are four key costs you should evaluate when deciding whether to build an in-house outbound sales team or outsource to an outbound sales agency partner. Salary and benefits costs.