From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100
Intercom, Inc.
FEBRUARY 6, 2020
. “The shift from serving just consumers to serving consumers and companies is a massive one” For Udemy, investing in a B2B arm seemed too obvious, and too good, an opportunity to ignore. When Eren Bali founded Udemy in 2010, he had a vision for what the marketplace would be: a place where anyone could teach and learn anything.
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