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Customer Onboarding Specialist: Responsible for helping new customers get up and running with the company’s products. ProductMarketing Manager: This person is tasked with developing productmarketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.
Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. A lot of this data can be gathered during your positioning and product-market fit research.
The cost of capital has gone up, and digital markets have returned to normal market sizes, leading to a new environment of lower valuations and less money in the market. Responsible tech in an era of hostile tech Rebecca Parsons, CTO (Thoughtworks.) Web Summit Rio, day 3. apareceu primeiro em SaaSholic.
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