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Then you should do marketresearch to figure out what other businesses are charging and what customers are willing to pay. These are the fees your business pays to process non-cash payments and they can add up fast. One way is by negotiating with the companies that process the payments.
Choosing the right pricing strategy is one of the most important decisions you will ever make as a business owner. The right pricing strategy will effectively convey the value of your brand, meet the expectations of customers, and maximize your revenue potential. How do you want to position your brand in the market?
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