Market Research Sales Hiring Underperforming Technical Team 
SaaStr
MARCH 12, 2025
The 4 Things Most Founders Get Wrong About Marketing: “We’re a product company, not a marketing company” – The hard truth is that 9 out of 10 B2B companies spend more on sales and marketing than R&D. Better to hire for your specific needs and stage.
SaaStr
OCTOBER 10, 2022
From a venture capital perspective, there’s now a premium on driving efficient growth rather than growth at any cost. . “Sales and marketing alignment is a terrific place to figure out and improve efficient growth.” . From the get-go, ensure alignment between sales and marketing teams on goals and anticipated outcomes.
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SaaStr
JANUARY 7, 2022
Have you ever had a sudden realization that you’re spending more on sales and marketing than research and development? If so, you aren’t alone –– the median enterprise SaaS company spends twice as much on sales and marketing than R&D. So how can a CEO manage their marketing effectively?
Intercom, Inc.
OCTOBER 15, 2020
In this episode, Bob and I chat about his new book Demand-Side Sales 101: Stop Selling and Help Your Customers Make Progress. What is it about sales that makes academia hesitant to teach it? Bob wondered where all the sales professors were and discovered that perhaps as a profession it required more art than science.
SaaStock
FEBRUARY 14, 2019
We conducted intensive market research with SaaS practitioners across LatAm to dig into the reasons behind the region’s hypergrowth, and worked with the progressive global VCs who are fuelling the SaaS boom to understand the key players and the scope of the opportunity. Starting as VP of Sales, in less than two years he became CEO.
Neil Patel
JANUARY 11, 2021
After chalking out your business’s entire framework, do market research, and collect feedback from friends, mentors, and family. This includes deciding your business structure, registering your business, getting the necessary license and permits, and setting up bank accounts. Step 2: Conduct Market Research.
User Pilot
JULY 27, 2023
Before hiring, assess your current needs and hire as your company grows. Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams. Much of the success here depends on how competent and motivated the CTO and their team is.
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