User Pilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Market Research 52

Market Research Sales Recruiting Marketing Underperforming Technical Team 52

User Pilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

User Pilot

JULY 27, 2023

Account Managers: They serve as the lead point of contact for all customer account management matters. Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98

User Pilot

NOVEMBER 10, 2022

For example, you may choose to survey a specific user segment , like users with low NPS scores. Recruit the research participants. Follow up on the selected users and invite them to participate in the survey by sending out an email or in-app message. Perform qualitative market research.

Underperforming Technical Team 98

Underperforming Technical Team Sales Recruiting User Experience Customer Support 98

User Pilot

FEBRUARY 21, 2022

During the pre-launch stage you need to conduct market research, define your UPS (Unique Selling Proposition), identify your target audience, and define user persona. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. Research and understand the competition.

SaaS 98

SaaS Sales Recruiting Onboarding Advertising 98

User Pilot

JUNE 19, 2024

For instance, a company developing a consumer-facing mobile application might require a Software Product Owner with strong user experience (UX) knowledge and a focus on rapid iteration, while a company developing complex enterprise software might prioritize experience with technical specifications and stakeholder management.

Software Review 52

Software Review Software Sales Recruiting Technical Review 52

User Pilot

JUNE 19, 2024

For example, a B2B company launching a complex enterprise software solution might require a strong understanding of technical specifications, while a B2C company marketing a consumer app might prioritize experience with social media marketing and user experience (UX) principles.

Product Marketing 52

Product Marketing Management Marketing Sales Recruiting 52