Remove Market Segmentation Remove Sales Hiring Remove Software Engineering
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7 Lessons Helping Start Pardot, SalesLoft and Calendly (Video + Transcript)

SaaStr

SalesLoft, why was that Pardot, I tried to recruit this guy, Kyle Porter, to come run sales at Pardot. Let’s be 50/50 co-founders and let’s start a company in the sales space.” Product number three for SalesLoft is today’s product, sales engagement software. I sat down with Kyle at lunch.

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10 Years In Tech

Outseta

Best of all, the types of smart people that you run into in tech run the gamut from highly technical software engineers, to massively creative designers and marketers, to analytical data wizzes and finance experts. As a US citizen, it’s very clear to me that many of our best and brightest go into this field.

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Product Market Appetite vs. Product Market Fit

Outseta

Realizing that Codewars had helped them develop a strong methodology for assessing coding ability, the founders then pivoted and turned that same assessment methodology into a platform that companies use for hiring software engineers. Both markets segments are over-served and highly competitive.