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Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS?

SaaStr

Dear SaaStr: How Big Should The Addressable Market Be to Go into Vertical SaaS? and Is the app so core, or at least is on a path to become so core, that they can charge $20,000+ a year for it? Even a fairly small business can pay $10,000-$20,000 a year for one app, usually. Then market size starts to be super important.

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Glossary: 117 software-led payments terms to know

Payrix

Interested in learning more about software-led payments or joining the current Embedded Payments conversations in your organization? This blog post is your ultimate guide to understanding the most used payments terms today. This blog post is your ultimate guide to understanding the most used payments terms today.

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Transforming Your Business Payments Ecosystem with API Solutions

USIO

An efficient, flexible, and scalable payment ecosystem can drive growth, reduce costs, and improve customer satisfaction. APIs (Application Programming Interfaces) are at the heart of this transformation, enabling businesses to create customized payment workflows that meet the unique demands of their operations.

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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

Their patented TwAP technology that lets customers opt-in with a single click, automatically opening their messages app with a pre-composed text. This wasn’t just an improvement it fundamentally changed how brands could engage with SMS marketing.

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Harness the Full Power of Integrated Payments to Drive Revenue

Your payments integration is more powerful than you think. In today’s complex business landscape, treating payments as just a software feature is a missed opportunity for significant growth and customer acquisition. With the right partner, payments can become a strategy that leads to competitive advantages.

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Software-led payments: What’s on the horizon for platforms in 2025? | Episode 46

Payrix

In this episode of PayFAQ: The Embedded Payments Podcast, host Ian Hillis welcomes Matt Downs, President of Worldpay for Platforms, to discuss software-led payments predictions for 2025 and beyond. remains the largest interchange and software market, Matt predicts a loosening of regulatory constraints.

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The Rise of Vertical SaaS: Achieving 110% NRR from SMBs with Mangomint’s CEO

SaaStr

Its product provides software to spas and salons but it’s not new (the first salon software came out in the 80s), and neither is a lot of the vertical software getting hot today. 10-15 years ago, salon and spa software was essentially a calendar with bells and whistles. readily available that didn’t exist before.

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Developing an Effective Go-To-Market Strategy for Integrated Payments

Unlock the secrets of successful integrated payments with this comprehensive guide to creating a go-to-market strategy! Discover how software companies can maximize conversion rates, profitability, and customer satisfaction by developing a cohesive value prop and sales story. Don't miss out on this valuable resource.

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The Art of Invisible Onboarding in Integrated Payments

Discover the transformative world of invisible onboarding in integrated payments with our enlightening article! This article is also your guide to choosing the right partner with the required technological infrastructure, market acumen, and a consultative approach, ensuring your onboarding strategy is contemporary and compliant.

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10 Red Flags in Integrated Payment Partnerships: Moving Towards a Mutual Benefit

Navigate the complex world of integrated payment partnerships with this essential guide, a treasure trove of insights for software companies. It emphasizes the importance of transparent pricing, flexible contracts, and robust go-to-market strategies.

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The Power of Co-Branding and White Labeling in Integrated Payment Solutions

Discover how co-branding and white labeling can transform your integrated payment solution to enhance user experience and build customer trust. This article explores the subtle yet impactful differences between third-party, co-branded, and white-labeled payment integrations, offering critical insights for software companies.

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3 Ways Innovators Can Capitalize on Embedded Payments

Software companies are looking, feeling, and acting more like merchant services providers. They risk losing a source of stable, low-cost deposits and non-interest revenue market share, but don’t be fooled. It’s everywhere. This can be sobering for financial institutions – for good reason. FIs still have crucial roles to play.