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21 Digital Marketing Tools You Need When Starting a Business

Neil Patel

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Then let’s begin.

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SaaS Churn: Myths, Benchmarks, and Strategies to Retain More Revenue

FastSpring

To investigate, Ryan Law, former CMO and cofounder of Cobloom, performed an analysis of six recent churn reports or studies and found that there is no consensus on the average churn rate for SaaS companies. If your market is small, then churn matters significantly more. Update Your Dunning Management System.

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Helping builders build

Point Nine Land

Welcome Graneet Since Pawel and Christoph’s investment in Clio (which provides legal firms best in class software to run their business and was Point Nine’s #1 investment (!!)), our vertical SaaS portfolio has only grown further. The long-term vision for Graneet is to build a mini ERP for small construction companies.

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The Stages Of A SaaS Company: When To Scale For Success

Chargify

We found ourselves asking this question in a marketing meeting not too long ago. There are specific stages a software-as-a-service (SaaS) company moves through during its life cycle. You may also hear this stage referred to as discovery , vision/mission , or problem/solution fit. Finding channel/market fit.

Scale 74
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How to Sell Subscriptions: 4 Strategies for SaaS Companies

Chargify

But some software-as-a-service (SaaS) companies struggle with how to sell subscriptions. A great example of this strategy being done right is Dropbox’s freemium offering , which allows “users to see how easy it is to back up and share their files using the Dropbox platform,” says Sujan Patel, cofounder of Right Inbox.

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How to Close the Enterprise When You’re Just a Startup (Summit Replay)

Sales Hacker

How to overcome no brand in market. How to overcome no brand in market (01:23). ? How to overcome no brand in market (01:23). First and foremost, overcoming no brand in market. Second tip here on overcoming know brand in market, expose the buyer’s FOMO. I demand payment upfront. Introduction (00:00). ?

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SaaStr Podcast #358 with Tipalti Founder & CEO Chen Amit

SaaStr

To date, Chen has raised over $146M with Tipalti from the likes of Oren Zeev, Dan Rose, Mike Chalfen and then Greenspring, Truebridge and 01 Advisors to name a few. I was living in the Bay area at that time, moved back to Israel and then did some hobbies and ran some of my ideas, at some point in time called Oren, my cofounder in Tipalti.