Neil Patel

OCTOBER 29, 2020

According to Smart Insights , 45 percent of companies don’t have a clearly defined digital marketing strategy; 17 percent of companies have a digital marketing strategy in place, but it’s separate from their marketing plan. They don’t have the strategy, tactics, or tools they need to market their business well.

Underperforming Technical Team 145

Underperforming Technical Team Strategy Development Payment Methods 145

Sales Hacker

MAY 9, 2025

GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. The optics were that if AI wasnt integral to your roadmap and marketing, you were losing relevance. This trend of AI reinforcing and amplifying the core UVP (unique value proposition) is gaining momentum.

AI Search 86

AI Search AI Scale SaaS 86

User Pilot

DECEMBER 31, 2024

You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. In fact, it was first created as an analytics tool, and only in recent years has it also developed an engagement suite. Userpilot is perfect for non-technical teams.

Technical Review 105

Technical Review Underperforming Technical Team Software Review Onboarding 105

SaaStr

OCTOBER 26, 2023

When Greenhouse started, it was at a time when the market was growing up, and there weren’t any playbooks. Could something like the Greenhouse of 2015 even make it to market today? A huge amount of their mid-market was SMB just a few years ago, so it’s worth looking at the true lifetime value of those companies. They did it.

Sales Hiring 287

Sales Hiring AI SMB Scale 287

SaaStr

JUNE 13, 2024

Every week, there are significant new developments in tech. Some people don’t know exactly what AI can do, but they’re getting pressure from the market and seeing the potential. If you go to a team and say, “I can do 70% of what your team is doing now automatically and at a fraction of the cost.” You can’t sell hype.

Scale 311

Scale AI Sales Underperforming Technical Team 311

SaaStr

JUNE 7, 2021

But back in 2017, CEO and co-founder Peter Gassner joined us after Veeva had recently IPO’d with a market cap less than a tenth of that size. If you don’t have tickets, lock in Early Bird pricing today and bring your team! If you take this ability to not follow the herd and the experience, you can spot trends. TRANSCRIPT

Sales Hiring 340

Sales Hiring Underperforming Technical Team SaaS Headcount 340

User Pilot

NOVEMBER 7, 2024

Let’s review everything your customer success team has to do in the absence of any customer success tools. Top customer success management platforms for mid-market and enterprise companies. Ensure that your data is clean and easily accessible, as poor data quality undermines the value of even the best customer success tool.

Customer Success 105

Customer Success Enterprise Software Review Startup 105

SaaStr

JULY 25, 2021

” And I told him we have a good market, we have a good product and because the product is good, that’s why our business is doing well. And what I was looking for was just working with smart people who had a really innate sense of a market opportunity, whether it was in the new market or a better alternative to the existing market.

Sales Recruiting 265

Sales Recruiting Sales Hiring Scale VP of Engineering 265

Neil Patel

NOVEMBER 26, 2020

That’s because luxury marketing strategies don’t follow the same rules as mass-market brands. Today, I’m going to show you exactly how to take your luxury brand online with the best luxury marketing strategies. Good doesn’t cut it in the luxury category; a brand has to be at the very top of the market. Me neither.

Strategy 145

Strategy Marketing Social Media Underperforming Technical Team 145

User Pilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. They also enable targeted user engagement and improve the effectiveness of marketing campaigns.

Market Research 101

Market Research Marketing Strategy Underperforming Technical Team 101

User Pilot

MARCH 13, 2024

Every seasoned product marketer knows that adding new features to your product is key to product management success. TL;DR Feature ideation is a process through which product teams brainstorm ideas for new features to introduce to their product. Why do you need feature ideation in your product development process?

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Underperforming Technical Team Scale User Experience Interviewing 105

User Pilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Before implementing the ideas to fill market gaps, validate them thoroughly.

Underperforming Technical Team 105

Underperforming Technical Team Marketing Market Research Outsourced Development 105

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Social Media Underperforming Technical Team 145

User Pilot

APRIL 2, 2025

In this article, I’ll show you how Userpilot helps product teams cut through the noise and understand what really matters in mobile user behavior: no data science degree required. The platform’s code-free implementation makes it accessible for product managers who want insights without constantly relying on developers.

Mobile 66

Mobile Underperforming Technical Team Onboarding AWS 66

SaaStr

APRIL 5, 2023

A bad experience with a revenue operations leader might taint your view of the position at all future companies, but that would be a mistake, as CRO Confidential podcast host Sam Blond learned first-hand. For example, how do you think about ICP, and what markets should you go after? Not every leader is created equally. Enablement.

Sales Hiring 245

Sales Hiring Education Scale Strategy 245

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. But conversational support doesn’t just benefit your support team. Teams that benefit: Sales, marketing.

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Underperforming Technical Team Scale Sales Hiring Sales Recruiting 129

Intercom, Inc.

SEPTEMBER 10, 2020

It’s an approach that’s served him well along the road to building the HubSpot sales team, where he was CRO for nine years. This has created large amounts of data for running teams. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat. I think that’s message-market fit.

Scale 226

Scale Scaling Sales Recruiting Sales Hiring 226

Sales Hacker

FEBRUARY 27, 2020

The best way to do that is to develop the right behaviors in your sales reps. There are many things that can drive revenue growth within your company, but as a sales leader, it all starts with your team. Here are five key areas to challenge your team on in order to grow both them and your company. You have to be a sales LEADER.

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Underperforming Technical Team Development Revenue Sales Hiring 117

Neil Patel

AUGUST 12, 2021

Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook let you upload attractive images with location tags, making them ideal for restaurant marketing. Create a Cohesive Brand Voice.

Social Media 145

Social Media Marketing Underperforming Technical Team Branding 145

Intercom, Inc.

APRIL 5, 2018

As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. Gina stepped away from Duolingo at the beginning of 2018 to help non-profits better understand the growth and marketing principles that thrive in today’s tech world. Bridging the gap between marketing and growth.

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Underperforming Technical Team Retention Engineering Metrics 223

SaaStr

FEBRUARY 25, 2020

We have heard a lot of sessions today around ramping up your lead gen, accelerating marketing. For example, if you’re getting ready to close the deal, sales team’s pretty darn excited. How is it trending? And every question you ask yourself, you have to ask yourself, how is it trending? How is that trending?

Scale 235

Scale Underperforming Technical Team Sales Hiring Software Review 235

FastSpring

FEBRUARY 6, 2025

Larger technology companies can pay more, offer more benefits, and provide a more marketable brand on a candidate’s resume. And then we reach out to them and then we let companies know what candidates say so they’re informed about the market. You get to work with a lot of different teams. Is it a company?

SMB 108

SMB Sales Recruiting Branding Sales Hiring 108

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

User Pilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. Extract feature development insights. Best practices to help product managers perform feature analysis: Perform user research and analyze your competitors’ products to find market gaps.

Underperforming Technical Team 105

Underperforming Technical Team Software Review User Experience Retention 105

Neil Patel

DECEMBER 4, 2020

Amazon’s so big that it has become an entire marketing channel. Find an Amazon marketing consultant. 3 Ways an Amazon Marketing Consultant Can Help Grow Your Business. And they do this with poor store setup and product listings. Amazon even developed its own SEO algorithm called A9. Many entrepreneurs do.

Consulting 112

Consulting Outsourcing Services Marketing Underperforming Technical Team 112

Sales Hacker

DECEMBER 4, 2020

A sales dashboard gives your team a fast and efficient way to see all the data that is most important to doing their job effectively. Most customer relationship management (CRM) tools have the built-in ability to create dashboards for your team. Your dashboard should consist of KPIs or metrics that define success for you and your team.

Underperforming Technical Team 136

Underperforming Technical Team Data Sales Metrics 136

Neil Patel

NOVEMBER 3, 2021

Data labeling turns raw data into useful information that can then be utilized for optimized marketing. That’s why this article will delve into the many uses of data labeling for marketing and some platforms you should consider using to get the most out of your data. 5 Uses for Data Labeling in Marketing. What Is Data Labeling?

Scale 125

Scale Outsourcing Services Artificial Intelligence Scaling 125

Sales Hacker

DECEMBER 30, 2020

There’s no telling how the sales landscape will continue to evolve, and sales representatives will need to stay agile if they want to hit their goals in an increasingly competitive market. Still curious which sales trends will be on the rise in 2021? Investing in the tools your team needs to get the job done isn’t enough.

Sales Hiring 133

Sales Hiring Sales Recruiting Underperforming Technical Team Revenue 133

Neil Patel

SEPTEMBER 21, 2020

Research from Demand Metric shows content marketing costs 62 percent less but produces three times as many leads as traditional marketing. Content marketing can generate huge amounts of traffic, leads, and sales for your business. If you’re a company looking to get started with content marketing, this can be tough.

Content Marketing 134

Content Marketing Technical Review Marketing Sales Hiring 134

User Pilot

MAY 31, 2025

Intercom Mobile is a suite of mobile software development kits (SDKs) that lets you embed customer messaging , support, and engagement into your mobile app. Intercom Mobile cons Poor customer support For a support tool, its quite a surprise to see many users complain about the lack of sufficient customer support. Source: G2.

Mobile 66

Mobile Software Review Pricing Underperforming Technical Team 66

SaaStr

JANUARY 21, 2020

Justin used Sales Culture to grow a successful PatientPop team to 140 employees and 55 million in revenue. When I was hired, I came in with one salesperson and zero dollars in recurring revenue and over the next four years grew the sales team to over 140 employees and 55 million in recurring revenue. Want to see more content like this?

Sales Recruiting 330

Sales Recruiting Sales Hiring Scale Sales 330

Intercom, Inc.

JANUARY 31, 2019

And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. For today’s episode, we’re sharing go-to-market insights from past interviews that have resonated with us. When you’re a small team, your time is everything.

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Underperforming Technical Team Scale Benchmarks Sales 165

SaaStr

FEBRUARY 13, 2024

How do you build out a Sales Development (SDR) function at your SaaS company? Establishing a baseline for successfully doing outbound with the existing sales team you have is critical before investing in a dedicated SDR function. The first hire after six AEs was a senior hire, Ashley Kelly, as Senior Director of Sales Development.

Sales Hiring 190

Sales Hiring Scale Underperforming Technical Team Revenue 190

Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Orinna Weaver – Senior Product Marketing Manager. But I think, at its core, it’s bringing our new features and products to market.

Scale 211

Scale Underperforming Technical Team Trends Metrics 211

Incredo

NOVEMBER 21, 2019

Have you noticed one of the latest and growing trends in the worklife? Passive income, flexible working hours, result-based remuneration, etc. Our today’s topic somehow evolves around this concept because we are going to write and talk about affiliate marketing. 2) What are common affiliate marketing scams and mistakes?

SaaS Payments 139

SaaS Payments Payment Methods Merchant Services Sales Recruiting 139

Intercom, Inc.

JUNE 23, 2020

The current pandemic is dramatically accelerating all of these epic trends, as businesses are being forced to do more with less. Once every decade or two, developments in technology trigger monumental changes in an industry. There are massive risks for those who don’t follow. Customer support is undergoing massive, irreversible change.

Customer Support 245

Customer Support Scale Underperforming Technical Team Scaling 245

User Pilot

MAY 30, 2024

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. What are the typical roles and responsibilities of product managers and product marketing managers?

Product Marketing 103

Product Marketing Interviewing Management Scale 103