FastSpring

DECEMBER 18, 2020

It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online. If a product or service is being sold online—regardless if the sale itself happens through a sales-rep assisted process, online shop, or platform—it’s considered B2B ecommerce.

Payment Methods 148

Payment Methods B2B Outsourcing Services Payment Services 148

Unbounce

MAY 1, 2019

Software-as-a-Service (SaaS) marketers are among the world’s most talented. As technical infrastructure gets standardized and integrations become easier, more and more tools are entering an already crowded marketplace. For example, we can spin up landing pages with forms that provide access to an ebook, guide, or white paper.

SaaS 111

SaaS Marketplace as a Service Software Review Technical Review 111

SaaStr

JANUARY 28, 2020

If you haven’t signed up on the mobile app or whatever, it’s cool. Our monthly self-service churn went from like 3% to like 9%, right? You know, you wouldn’t, you go up, and whether it’s email, or a phone call, or a webinar, or a white paper, the tools are going to be the same, right? Jason : Okay.

Sales Hiring 244

Sales Hiring Scale Underperforming Technical Team Sales Recruiting 244

Andreessen Horowitz

APRIL 9, 2024

I’ve written my share of ambitious e-books and white papers and things like that along the way. A great way to look at this is through the lens of buyer psychology and the way that products and services get procured in the modern market. People are not buying technology products and services in isolation anymore.

Scale 118

Scale Technical Review Sales Hiring AI 118