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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

Seeing a real demand for business courses in their consumer marketplace, the team identified an opening in the market to disrupt corporate training and hypothesized that employers would be more than willing to pay. Prospects were confused over how the marketplace worked and the sales team struggled to explain it.

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Mastering Growth in the AI Era: How to Stand Out, Acquire Customers, and Raise VC Dollars with B Capital, Zetta, and Glasswing

SaaStr

Laiva Becoming the platform of choice for life science companies and research institutions by creating a two-sided marketplace with significant SaaS components. The new term “AI application as a service” (AIS) describes companies selling AI-powered applications to mid-market and enterprise customers.

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3 Key Automations to Accelerate Your SaaS Company’s Growth

SaaStr

Today’s SaaS apps are easy to acquire and use without IT and operations’ assistance. However, trouble arises when your company ends up with a SaaS sprawl – the overall amount of adopted applications overwhelms your tech stack. Data becomes siloed in disparate SaaS apps, fragmenting the business processes that run your organization.

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Selling Sales Enablement as a Service

Sales Enablement, SaaS and Growth

While my attention is laser focussed on helping our sales organisation hit quota, lately I’ve been thinking about how HubSpot’s partner marketing and sales agencies, of which there are more than 3,400 can sell sales enablement as a monthly recurring service. That’s where sales enablement comes in. That’s where sales enablement comes in.

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Top Fraud and Payment Trends for 2023: What SaaS Pros Need to Know

Fraud is ever changing – especially for merchants that offer online services and subscriptions. In the report, you’ll find: The scale and type of fraud seen in the global marketplace. How fraud changes based on the size of business.

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Master merchant: Definition, types, and examples

Payrix

This setup is commonly used in marketplaces, software platforms, or businesses that facilitate payments for a network of sellers, service providers, or smaller businesses. This model allows sub-merchants to focus on their core activities while benefiting from streamlined access to payment services.

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SaaS Funding Napkin, the 2017 edition

The Angel VC

In less earth shattering news, the fact that it's 2017 also means that my "SaaS Funding in 2016" napkin needs an update. As a reminder, in the original post I tried to give a "back of a napkin" answer to this question: What does it take to raise capital, in SaaS, in 2016? So, what does it take to raise capital, in SaaS, in early 2017?

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