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IPO behind them, we can take a look behind its metrics. And they are both incredibly impressive — 118% growth at $3B run-rate and $500m in ARR in software alone may be an all-time record — but also, perhaps not SaaS? #1. With gross margins of only 21%, is Toast really a software company? Mediocre margins in payments.
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We also show you how to personalize your billing practices with advice from our experience working with thousands of SaaS businesses. The person using your SaaS product may not have access to the credit card used to sign up. He then sent out a link to this page inside payment failure notification emails.
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