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And so, I consult and advise for startups about 35 startups over the last three, three and a half years. So if you got your first VP of Sales wrong and you want to pull the rip cord after three months, and that’s certainly something that I’ve advised. That’s something that Jason advises.
Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. But there's an urgent need for technical resources within growth teams. These roles are filled by engineers that roll up to the CMO/COO (not CTO) as part of a growth team. Casey Winters Growth Advisor at Greylock.
First strategy here is to build the relationship on a human level , and I think one element of that is you’ve got to get in person. It doesn’t always have to be in person, but at the very least you’ve got to utilize video and you’ve got to utilize personal charisma and you’ve got to build trust with that person.
290: Yousuf Khan is a serial CIO, start-up and VC advisor. How does Yousuf advise founders on quality or quantity of logos in the early days? * How does Yousuf advise CEOs approach CIOs when it comes to discounting? How does Yousuf advise founders approach CIOs when it comes to multi-year deals? It’s that simple.
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Cassie Young is a General Partner at Primary Venture Partners, a $1B AUM early-stage venture capital firm in New York that has backed category-defining companies such as Chief, Alma, K Health, Latch, Alloy, Dandy and Vestwell.
250: Peter Yared is the Founder & CEO @ InCountry, the startup that allows you to operate globally with data residency as a service meaning they store your mission-critical data in it’s country of origin, without compliance. Previously, Peter was also the CTO/CIO of CBS Interactive where he brought CBS into the cloud.
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