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Dear SaaStr: In B2B Startups, How Useful is Cold Calling?

SaaStr

Dear SaaStr: In B2B Startups, How Useful is Cold Calling? You should always have an outbound sales team, at least, at some stage. A related post here: Outbound Always Works. The post Dear SaaStr: In B2B Startups, How Useful is Cold Calling? Look, I hate getting those calls. Do those work? I don’t know.

B2B 308
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The Innovator's Dilemma for SaaS Startups

Tom Tunguz

See also: Innovator’s Solution for SaaS Startups. In short, new startups leverage a distribution advantage to acquire SMB customers at scale. Early on, the SMB customers finance a startup’s growth and enable the startup to build a broader product over time that eventually becomes more attractive to enterprises.

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SaaStr’s YouTube Crosses 5,000,000 Views. Our Top Videos and Sessions of All Time!

SaaStr

The Cadence: How to Turn Your SaaS Startup into an Army w/Craft Ventures General Partner David Sacks. #19. How the Best Outbound Sales Teams Are Managed with ServiceNow, Box, and Mark Roberge. #23. Tales of a Modern CEO with the CEOs of Atlassian & Trello. #20. State of the Cloud 2021 with Bessemer Venture Partners.

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How To Scale Your Go-to-Market Strategy at Every Stage with Cipio Partners Managing Partner Rolan Dennert (Video)

SaaStr

Most startup founders create companies to grow them. They made a move, adding a higher value “enterprise plan,” enabling the company to add an outbound sales team. While all organizations are different, one core truth remains — Everything changes. This is true in life and business. Growth was slowing.

Scale 246
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Sales and marketing 101 for startups: driving growth together

Chart Mogul

When and how to launch sales and marketing is a tough topic for most startup founders. But sales and marketing are the backbone of every successful go-to-market (GTM) strategy, and getting them right can be the difference between … When and how to launch sales and marketing is a tough topic for most startup founders.

Scale 52
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The product qualified lead (PQL)

Tom Tunguz

It’s typical to see outbound sales teams create new leads by cold-calling - think Glengarry. The product and eng teams must balance their revenue goals with new feature development, engagement cultivation, infrastructure upkeep and so on. But the PQL concept is novel.

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Losing Sleep? Hiring Has Officially Replaced Cash as a Key Reason Startup Founders Are Up at Night

OpenView Labs

As part of our last three annual finance and operating benchmarks surveys, we’ve asked nearly 2,000 startup founders and leaders of B2B SaaS businesses this simple question: “What’s keeping you up at night?”. It’s simply about which areas startup founders feel like they may be coming up short, not doing enough, or missing the mark.