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6 Questions Founders Should Ask Themselves to Drive Value from Generative AI with Base10 Partners

SaaStr

Generative AI is a platform shift where models can take inputs such as text, image, audio, video, and code and generate new content into any of the modalities mentioned. Businesses are changing the way you create music, recreating how films are made or dubbed, and disrupting the way programmers code. That’s every other line of code.

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What is Customer Satisfaction: Importance for Business Success + How to Improve

User Pilot

Unlike traditional businesses, most SaaS businesses operate the subscription pricing model. Satisfaction in SaaS, therefore, isn’t simply about developing a nice product and launching it in the market. According to one report, 95% of customers will read online reviews before buying a product.

Business 111
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Product Marketing Metrics (KPIs) – How To Measure Success in SaaS

User Pilot

Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. What is Product Marketing?

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Ten Pearls Of Enterprise Software Startup Wisdom From My Friend Mark Tice

Kellblog

Mark’s a seasoned startup executive, he’s go-to-market oriented, and he has some large-company chops that he developed earlier in his career. Here’s an edited version of Mark’s top ten enterprise software startup mistakes list, along with a few comments prefaced by DK. Ignoring churn greater than 15%.

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SaaS: Is B2B Revenue Better than B2C?

FastSpring

We talked about one of the biggest trends playing out in the software industry: the convergence of B2B and B2C. Products Are Finding New Growth in the Opposite Segment. Historically, when SaaS businesses have gone to market, they’ve done so by finding product-market fit with one of two core audiences: consumers or businesses.

B2C 148
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How Cledara Increased Customer Engagement in Just 1 Week With Userpilot

User Pilot

You import your software subscriptions and can monitor all your spending, approve purchases, automate renewals, and control access from one place. Solution : Cledara tested Intercom but found it lacking in product marketing focus. Intercom doesn’t focus on product marketing. Instead, they chose Userpilot.

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How to Create an Effective Go-To-Market Strategy for Your SaaS Product

Baremetrics

It acts as a product launch blueprint for your business, enabling you to reach customers and sell your product more effectively. Here's how you can create an effective GTM strategy for your SaaS product. Why Is an Effective Go-to-Market Strategy Important for Any Startup? Whose problems does the product solve?

Strategy 104