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The Keys to Getting to $500M ARR In Just 7 Years with Attentive’s CEO

SaaStr

The traditional “Text WHY to 12345” SMS opt-in process was clunky and killed conversion rates. Their patented TwAP technology that lets customers opt-in with a single click, automatically opening their messages app with a pre-composed text. Attentive spent months with brands, consumers, and regulators to crack this.

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Merchant Underwriting: What It Is, How It Works, and Why It’s Important

Stax

The merchant underwriting process is a critical step that payment processors and financial institutions use to assess the risk associated with onboarding new businesses. Key steps include application review, risk assessment, credit checks, and compliance verification. Learn More What is Merchant Account Underwriting?

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The Ultimate Guide to Software Customer Churn

Stax

The average churn rate for the software industry as a whole is 14%. As a SaaS business leader, reducing software user churn is an important part of maintaining your customer base and increasing revenue. TL;DR The average software industry churn rate is 14%, but SaaS companies should aim for under 2%. Looking to measure churn?

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Okta’s Playbook to PLG, Developer Experience, and Enterprise ARR

SaaStr

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. How do you build a stellar developer experience and continue to scale when the user base skyrockets overnight? Let’s start with product-led growth (PLG).

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Buying your next SaaS app: Get answers to 7 key InfoSec questions

BetterCloud

With both high complexity and large volume, data within SaaS apps can be difficult to protect. Ensuring its privacy and security requires the proper infrastructure, people, processes, and practices in place. This is why security teams require SaaS security assessments. But whats in them? Insider Threats. So the stakes are high.

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Everything You Need to Know About PCI Compliance for Credit Card Processing

Stax

In the new, digital era of payment management and shopping, protecting customer data is a top priority. TL;DR PCI compliance is essential because it helps prevent data breaches, ultimately cultivating customer trust. Each requirement plays a critical role in building a secure environment for payment processing.

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Monthly Recurring Revenue (MRR): Definitions, Formulas And How To Improve It

Stax

There are some important variations to MRR that would be good for your sales team to be aware of, including new MRR, expansion MRR, and churn MRR. Let’s say you ran a CRM business where you charged your customers $1000 a year over 12 monthly payments. Let’s get started.