Stax

MARCH 18, 2025

Data cited by Statista shows that the software as service is expected to hit $299 billion by the end of 2025. Join the payments-led growth movement Sign up to keep up-to-date with the latest trends in payments, vertical SaaS, and technology from industry experts. Churn rate. More on that later.

Scale 117

Scale Payment Services Payments SaaS Payments 117

SaaStr

JUNE 6, 2024

Our priority is identifying opportunities where we can add value to a startup, so we look for companies that have initial traction, early product-market fit, a clear understanding of their target customers, and a scalable, repeatable sales motion. Our typical check size is in the mid-to-high single digit millions. #3.

SaaS Payments 298

SaaS Payments Management Scale Venture Capital 298

FastSpring

AUGUST 8, 2024

Is your product marketing team struggling to coordinate marketing resources to support an endless stream of product launches, with vague release dates and a chorus of product managers demanding tons of marketing attention for each release? I’m excited to chat about product marketing today.

Product Marketing 157

Product Marketing Marketing SaaS Payments Payment Methods 157

SaaStr

JULY 26, 2022

Customers don’t expect as much in terms of security, compliance, etc. Now that makes things hard enough as you scale, but even worse, in SaaS, churn is often masked by high growth when you have early product-market fit. Bill.com added payments late, but went deep here and saw NRR shoot up to 110% and then 121%!

SMB 363

SMB Churn Payment Services SaaS 363

SaaStr

MAY 29, 2019

Stripe’s software allows its customers to make and receive payments by providing the technical, fraud prevention and banking infrastructure to operate online payment systems. He then stepped in as SVP of Service Cloud for Salesforce and went on to become CEO of Host Analytics from 2012-2018.

Payment Methods 252

Payment Methods Payment Solutions Payment Services Banking 252

Kellblog

JULY 24, 2021

I sometimes get asked about how to structure an enterprise software marketing organization and the relative roles of product marketing vs. competitive analysis. My first job in marketing, which served as my bridge from a technical to a sales-and-marketing career, was as a competitive analyst.

Product Marketing 143

Product Marketing Marketing Sales Hiring Payment Services 143

SaaStr

MARCH 7, 2024

This was precisely my experience upon meeting Toni and Carlos, the founders of Embat, in an area we’ve extensively have been exploring: treasury management and payment automation. This includes real-time bank connectivity, treasury forecasting, payment automation and automated accounting and reconciliation with e.g. ERPs.

Payments 284

Payments Payment Services Payment Solutions Scale 284

Valuize Consulting

NOVEMBER 25, 2024

However, to fully unlock its potential, companies must go beyond qualitative insights and bring data into the decision-making process within Customer Success ranks and investments. These operational metrics remain critical for measuring the success and health of post-sales programs but focus on results after initiatives are implemented.

Payment Services 52

Payment Services SaaS Payments Customer Success Payments 52

SaaStr

OCTOBER 20, 2023

She joined a team of two, and there was a lack of product-market fit beyond small groups of researchers. Product Market Fit Wasn’t Quite There For such an innovative and rapidly growing company, it’s important to remember that every company, no matter how successful, starts at the beginning with trying to find product market fit.

ChatGPT 298

ChatGPT Scale AI Search Sales Hiring 298

SaaStr

JULY 30, 2024

Okta’s VP of Engineering, Monica Bajaj, and Senior Director of Platform Product Marketing, Priya Ramamurthi, share Okta’s playbook to PLG, developer experience, and Enterprise ARR. Developers are much more likely to listen to a neutral person than a sales or marketing person. How does that happen?

Underperforming Technical Team 288

Underperforming Technical Team Enterprise Scale Payments 288

Intercom, Inc.

AUGUST 30, 2022

This is especially important for small teams, where you need to operate at a scale far beyond your headcount (without burning out your team by working around the clock). With the right integrations, you can automate workflows, share data between tools to keep things up to date, and create clearer, more efficient processes.

Scale 163

Scale Payment Services Startup AWS 163

Sales Hacker

JULY 18, 2022

Which is why it’s key to strengthen customer retention processes by automating them, keeping customers engaged, and detecting any signs of churn before they happen. Automate these 5 processes to boost customer retention. They offer clarity into which features need adding or improved for product-market fit.

Payment Services 105

Payment Services Churn Payment Methods Payment Solutions 105

Tom Tunguz

AUGUST 14, 2017

Once a business established product market fit, the cash conversion cycle is a key metric of a company’s cash efficiency - how quickly a company can convert a dollar of investment into a dollar of cash flow. Accounts receivable latency is the amount of time from the contract being signed to the customer paying for the service.

Startup 189

Startup Sales Hiring Payment Solutions Payment Services 189

SaaStr

JULY 11, 2023

In a special session of Workshop Wednesday, Gorgias Founder & CEO Romain Lapeyre and Gorgias VP of Sales & Partnerships Aasif Osmany share their learnings, advice, and hacks for optimizing your sales process. For example, Gorgias knew they were targeting not only eCommerce but also customer service. Mid-Market?

Sales Hiring 203

Sales Hiring SMB Sales Recruiting Payment Methods 203

SaaStr

OCTOBER 6, 2023

This is the same advice they give YC companies to become much more successful at fundraising when they’re pre-product market fit. They collect the payment online and take a 15% fee for every booking. Airbnb handles the payments and gets you a guest, and now your rent is covered for the next couple of months. That’s it.

Payment Methods 278

Payment Methods Startup Payment Solutions Sales Hiring 278

SaaStr

JUNE 13, 2019

And they were broken down roughly a third, a third, a third by targeting the SMB, the mid-market, and the enterprise. The first way is through features: compliance features, security features, Slack uses search. Only 12 companies require payment info at the start of a trial. And then the last is, test requiring payment.

Scale 254

Scale Sales Hiring SMB Payment Services 254

Sales Hacker

JUNE 7, 2021

For example, a minimum number of maintenance technicians would be critical if you sell a field service app. Persona and market insights come in here – even though we’re at an early point in the sales process. If not then you may be wasting your time but we will come back to disrupting the status quo later. and capture them.

Sales Recruiting 123

Sales Recruiting Payment Services Payment Methods Sales 123

User Pilot

APRIL 21, 2024

TL;DR A conversion path is a step-by-step process that guides prospects. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. A good conversion path makes the process frictionless. For this, you need a lead generation conversion process. Amazon product page.

SaaS Payments 104

SaaS Payments Payment Services Payment Methods Payment Solutions 104

Intercom, Inc.

APRIL 4, 2019

So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process? Thanks to the explosive growth of products like Dropbox, Asana and Slack, the self-serve model has been all the rage for close to a decade. Reps manage the entire sales process from start to finish.

Scale 162

Scale Sales Hiring Underperforming Technical Team Payment Services 162

User Pilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product.

SaaS Payments 98

SaaS Payments Scale Payment Services Payment Solutions 98

Intercom, Inc.

NOVEMBER 27, 2019

Product, marketing, and sales are table stakes for growth. We see wildly successful companies and attribute their success to a combination of their product, the story they tell about it, and their ability to monetize it. They are in more locations, they’re selling at more price points, they’re selling more products.

Payments 186

Payments Scale Revenue SaaS Payments 186

User Pilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. How many analytics tools do you need?

Product Marketing 98

Product Marketing Payment Solutions SaaS Payments Software Review 98

User Pilot

JUNE 28, 2023

Sustaining user engagement throughout the entire onboarding process can feel like a task only large teams can achieve. Kommunicate drives sales-less product adoption through product experiments and tracking adoption rates with Userpilot. Create a multimedia onboarding flow with product screenshots and videos.

Onboarding 97

Onboarding SaaS Payments Payment Services Payment Solutions 97

Intercom, Inc.

MARCH 22, 2018

Fast forward to today, and Eventbrite is the world’s largest self-service event ticketing and registration platform – processing more than 3 million tickets each week. Going back a bit, Brian was a co-founder at SkillSlate, a local services marketplaces similar to Thumbtack. We raised a $1.5-million

Marketplace as a Service 189

Marketplace as a Service Scale Payment Solutions Payment Services 189

User Pilot

FEBRUARY 25, 2024

TL;DR Funnel analysis helps map out all the steps website visitors and in-app users take to achieve conversion goals , like signing up for your tool or completing the onboarding process. Create data-driven product roadmaps. Five funnel examples to extract actionable insights: Marketing and sales funnel. Marketing funnel stages.

SaaS Payments 105

SaaS Payments Payment Services Payment Methods Payment Solutions 105

SaaStr

APRIL 30, 2022

High touch sales on the opposite, is where customers need some help in deciding whether or how to adopt your product. This is basically designed around there being an intensive human interaction and human process to convince businesses to adopt your tools. 10% basically means you don’t have any product market fit.

SaaS Payments 246

SaaS Payments Metrics Payment Methods Scale 246

Stax

APRIL 25, 2024

Most modern consumers are used to purchasing products and services across multiple channels (i.e., This applies not just to the purchasing experience but also to payments. Essentially, you’ll be able to reuse that token to process payments and refunds later on. brick-and-mortar, ecommerce, mobile, etc.).

Payment Methods 88

Payment Methods Merchant Services Payment Services Stax 88

FastSpring

JUNE 22, 2022

We don’t have to look far to find examples of B2B SaaS companies that have found traction using a self-service or product-led motion. Look at Zoom or Slack: businesses designed for enterprise organizations that use B2C-like onboarding flows (such as product-led growth, or PLG) to fuel interest and adoption.

B2C 148

B2C Payments SaaS Payments B2B 148

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves.

Scale 162

Scale Payment Methods Payment Solutions Marketing 162

Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. You also need to ensure you have a smooth onboarding process where users obtain value early. Purchase process.

Business Model 195

Business Model Scale Pricing Payment Methods 195

SaaStr

APRIL 23, 2019

How they came up with the idea of Brex, and product market fit. Dashboard, which was a payments company back in Brazil that did payment processing, like Stripe, Braintree, or ePay, all those … That’s you guys’ versions of the company. We know a lot about payments. Did you have a product?

Sales Hiring 218

Sales Hiring Sales Recruiting Scale Payment Methods 218

Baremetrics

JULY 20, 2021

Following HubSpot’s lead is a good way to prepare your SaaS product marketing plan, but to do so effectively you’ll need a step-by-step process to get started. In this article, we will walk through 7 steps for creating a solid marketing strategy for your SaaS product. Table of Contents.

SaaS Payments 105

SaaS Payments Payment Services Marketing Payment Solutions 105

User Pilot

AUGUST 26, 2024

It gives wine merchants and producers real-time wine transaction prices and exclusive market data and insights. They get access to £100m wine trading opportunities, a reliable payments system, storage facilities, and transportation services. We asked Charlotte Vermedal, Liv-ex ’s Product Marketing Manager.

Merchant Services 105

Merchant Services Payment Solutions SaaS Payments Payments 105

Tom Tunguz

AUGUST 11, 2014

As Brian and Monica explained to me, SaaS startups are discovering the importance of customer success because of two important properties intrinsic to SaaS companies: the sales process and the delivery model. In contrast, SaaS businesses face renewal sales processes constantly. SaaS is transforming enterprise software.

Customer Success 100

Customer Success SaaS Payments Payment Services Development Team Review 100

Intercom, Inc.

MAY 8, 2018

The next generation of messengers will be built to help businesses accelerate growth by actually helping teams do work, like process payments or schedule meetings. At Intercom, we decided to have our Demand Generation team look after Messenger on our website and our Product Marketing team look after Messenger inside our app.

Payment Solutions 176

Payment Solutions Payment Methods Payments SaaS Payments 176

Chart Mogul

SEPTEMBER 17, 2020

For example, if a customer pays for a whole year in advance, you should spread their payment over the 12 months it covers and count each share towards your MRR for the year ahead. You should exclude any type of non-recurring payment from your MRR calculation. Example: A customer pays $60 for an annual subscription.

Payments 145

Payments Revenue Payment Features SaaS Payments 145

User Pilot

JULY 27, 2023

In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. Average salary: $191,286/yr.

Sales Hiring 98

Sales Hiring SaaS Payments Sales Recruiting CTO Hire 98